Rascasse Audience Intelligence

Slovak language Audience in Germany

A data profile of the people who buy, follow and care about Slovak language in Germany — modelled from more than twelve digital signal sources. Slovak language has an estimated audience of 351,214 people in Germany.

The average Slovak language fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Indoor soccer, Bored Panda, Czech Republic, with strongest over-indexing on Indoor soccer (38.69× the country average).

Demographically, the Slovak language audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Tradition, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Slovak language fan in Germany is balanced, around 41.7 years old, with strong Tradition tendencies and a notable affinity for Indoor soccer.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Slovak language profile in Germany.

Audience size
351K
in Germany
Gender
50.1%
49.9% male
Age
41.7
average years
Country rank
#15476
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Slovak language fans

50.1% are female, 49.9% are male, average age 41.7.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for Slovak language audience in Germany
MetricValue
Female50.1%
Male49.9%
Average age41.7
Estimated audience size351,214
Fig. 03

Age distribution

Ø 41.7
average years
Age distribution of the Slovak language audience in Germany
Age bracketShare%
16-1912%
20-2916%
30-3923%
40-4927%
50+20%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Slovak language audience comes from Germany.

Worldwide audience distribution share by country for Slovak language
CountryShare
Slovakia16.0%
Brazil9.4%
United States9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Slovak language audience in Germany is strongest.

Fig. 05

Top regions by affinity

Slovak language fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~70K1.27×
02Hessen~30K1.16×
03Bremen~3K1.15×
04Berlin~20K1.13×
05Baden-Württemberg~50K1.12×
06Sachsen~20K1.08×
07Saarland~5K1.05×
08Nordrhein-Westfalen~80K1.02×
09Thüringen~9K1.00×
10Hamburg~8K0.99×
11Niedersachsen~30K0.92×
12Rheinland-Pfalz~20K0.92×
13Sachsen-Anhalt~8K0.92×
14Mecklenburg-Vorpommern~6K0.92×
15Brandenburg~10K0.91×
16Schleswig-Holstein~10K0.90×
Fig. 06

Affinity by region

Affinity by region — Slovak language, Germany
0.90×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Slovak language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Slovak language audience
#·InterestCategoryAffinity×
01Indoor soccerSports38.69×
02University of BirminghamBusiness & Career32.28×
03Bored PandaInternet & Social Media23.01×
04Sunshine LiveMusic & Radio20.00×
05University of CambridgeBusiness & Career20.00×
06Yale UniversityBusiness & Career20.00×
07Rick AstleyMusic & Radio19.06×
08University of OxfordBusiness & Career17.40×
09Luka ModrićSports12.91×
10Czech RepublicTravel & Leisure12.88×
11BlicNews10.62×
12Jutarnji listNews9.92×
13Eva MendesMovies & TV9.74×
14Wizz AirTravel & Leisure8.50×
15KosovoTravel & Leisure6.02×
16Folk musicMusic & Radio5.63×
17VfL BochumSports4.53×
18RyanairTravel & Leisure2.53×
19TK MaxxShopping2.45×
20TagesschauMovies & TV1.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Slovak language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Slovak language audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.29×
Need for SecurityCONSERVATISM1.58×
SpiritualityBALANCE1.46×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Slovak language audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.64×
Sports ActivityPOWER0.71×
CreativityOPEN0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Slovak language have in Germany?

Slovak language has an estimated audience of 351,214 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Slovak language fans?

50.1% of Slovak language fans are female, 49.9% are male, with an average age of 41.7 years.

03

Which brands do Slovak language fans like most?

Slovak language fans show strongest brand affinity for Indoor soccer (38.69×), Bored Panda (23.01×), and Czech Republic (12.88×) over the country average.

04

Where do Slovak language fans live in Germany?

Slovak language fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Slovak language fans also like?

Beyond Slovak language itself, the audience over-indexes on Bored Panda (23.01×), Czech Republic (12.88×), Sunshine Live (20×), and University of Cambridge (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Slovak language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →