Slovak language Audience in Germany

Slovak language has an estimated audience of 351,214 people in Germany. 50.1% are female, 49.9% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Justice, Pillow, Israel, Natural rubber.
The average Slovak language fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Justice, Pillow, with strongest over-indexing on Gil Ofarim (3.05× the country average). Demographically, the Slovak language audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Tradition, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Slovak language fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 41.7 |
| Estimated audience size | 351,214 |
Audience persona
The typical Slovak language fan in Germany is balanced, around 41.7 years old, with strong Tradition tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 86,059 | 1.12× |
| Bayern | 78,940 | 1.4× |
| Baden-Württemberg | 59,670 | 1.25× |
| Niedersachsen | 32,199 | 0.94× |
| Hessen | 32,031 | 1.2× |
| Sachsen | 19,587 | 1.14× |
| Berlin | 18,963 | 1.21× |
| Rheinland-Pfalz | 16,195 | 0.92× |
| Schleswig-Holstein | 10,819 | 0.86× |
| Brandenburg | 8,786 | 0.81× |
| Thüringen | 8,366 | 0.93× |
| Hamburg | 8,032 | 1.01× |
| Sachsen-Anhalt | 5,586 | 0.61× |
| Mecklenburg-Vorpommern | 4,913 | 0.73× |
| Saarland | 3,700 | 0.86× |
| Bremen | 3,050 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 3.05× | Music & Radio |
| Justice | 5.68× | Politics & Society |
| Pillow | 2.17× | Home & Garden |
| Israel | 2.55× | Travel & Leisure |
| Natural rubber | 2.94× | Cars & Mobility |
| Stradivarius | 1.97× | Shopping |
| Mothercare | 2.19× | Kids & Family |
| Video izle | 3.22× | |
| KLIX (AM) | 2.14× | Music & Radio |
| Este, Veneto | 2.05× | Travel & Leisure |
| Mad About You | 20× | Movies & TV |
| De Buyer | 7.59× | Home & Garden |
| Gudrun Sjödén | 2.13× | Fashion & Accessoires |
| Corona (band) | 1.68× | Music & Radio |
| Graham Greene | 3.08× | Literature |
| Jersey (fabric) | 3.09× | Fashion & Accessoires |
| Elliott Hulse | 33.1× | Internet & Social Media |
| Antoine Griezmann | 4.08× | Sports |
| Home Delivery | 1.63× | Food & Beverages |
| Bank account | 1.66× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.55 |
| Indulgence | JOY | 1.41 |
| Price Sensitivity | PREMIUM | 1.32 |
| Pet Ownership | JOY | 1.3 |
| Need for Security | CONSERVATISM | 1.27 |
| Family Orientation | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| Slovakia | 16.0% |
| Brazil | 9.4% |
| United States | 9.0% |
See Slovak language audiences in other countries
More Language audiences in Germany
- German language (11,110,001)
- Italian language (4,964,356)
- English language (4,312,364)
- Turkish language (3,901,937)
- French language (3,302,079)
Frequently asked questions
How many fans does Slovak language have in Germany?
Slovak language has an estimated audience of 351,214 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Slovak language fans?
50.1% of Slovak language fans are female, 49.9% are male, with an average age of 41.7 years.
Which brands do Slovak language fans like most?
Slovak language fans show strongest brand affinity for Gil Ofarim (3.05×), Justice (5.68×), and Pillow (2.17×) over the country average.
Where do Slovak language fans live in Germany?
Slovak language fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,059), Bayern (reach 78,940), and Baden-Württemberg (reach 59,670). These three regions account for the largest share of the active audience.
What other brands do Slovak language fans also like?
Beyond Slovak language itself, the audience over-indexes on Justice (5.68×), Pillow (2.17×), Israel (2.55×), and Natural rubber (2.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Slovak language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.