Slovak language Audience in Germany

Slovak language has an estimated audience of 351,214 people in Germany. 50.1% are female, 49.9% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Indoor soccer, Sunshine Live, University of Cambridge, Blic, Czech Republic.

The average Slovak language fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Indoor soccer, Sunshine Live, University of Cambridge, with strongest over-indexing on Indoor soccer (43.52× the country average). Demographically, the Slovak language audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Tradition, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Slovak language fans

Demographic split for Slovak language audience in Germany
MetricValue
Female50.1%
Male49.9%
Average age41.7
Estimated audience size351,214

Audience persona

The typical Slovak language fan in Germany is balanced, around 41.7 years old, with strong Tradition tendencies and a notable affinity for Indoor soccer.

Top regions in Germany

Top regions ranked by reach for Slovak language in Germany
RegionReachAffinity
Nordrhein-Westfalen86,0591.12×
Bayern78,9401.4×
Baden-Württemberg59,6701.25×
Niedersachsen32,1990.94×
Hessen32,0311.2×
Sachsen19,5871.14×
Berlin18,9631.21×
Rheinland-Pfalz16,1950.92×
Schleswig-Holstein10,8190.86×
Brandenburg8,7860.81×
Thüringen8,3660.93×
Hamburg8,0321.01×
Sachsen-Anhalt5,5860.61×
Mecklenburg-Vorpommern4,9130.73×
Saarland3,7000.86×
Bremen3,0501.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Slovak language audience
BrandAffinityCategory
Indoor soccer43.52×Sports
Sunshine Live20×Music & Radio
University of Cambridge20×Business & Career
Blic12.65×News
Czech Republic9.4×Travel & Leisure
Bored Panda15.59×Internet & Social Media
Jutarnji list10.66×News
Wizz Air8.03×Travel & Leisure
Ryanair2.94×Travel & Leisure
Yale University20×Business & Career
University of Birmingham32.24×Business & Career
Kosovo5.72×Travel & Leisure
Eva Mendes11.31×Movies & TV
Rick Astley16.4×Music & Radio
Hungary6.77×Travel & Leisure
Pets1.69×Pets & Animals
Lebanon6.59×Travel & Leisure
TikTok1.65×Internet & Social Media
Seattle Mariners20×Sports
Red Star Belgrade12.27×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Slovak language audience
TraitClusterScore
TraditionCONSERVATISM1.55
IndulgenceJOY1.41
Price SensitivityPREMIUM1.32
Pet OwnershipJOY1.3
Need for SecurityCONSERVATISM1.27
Family OrientationCONSERVATISM1.25

Worldwide distribution

Worldwide audience distribution share by country for Slovak language
CountryShare
Slovakia16.0%
Brazil9.4%
United States9.0%

See Slovak language audiences in other countries

More Language audiences in Germany

Frequently asked questions

How many fans does Slovak language have in Germany?

Slovak language has an estimated audience of 351,214 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Slovak language fans?

50.1% of Slovak language fans are female, 49.9% are male, with an average age of 41.7 years.

Which brands do Slovak language fans like most?

Slovak language fans show strongest brand affinity for Indoor soccer (43.52×), Sunshine Live (20×), and University of Cambridge (20×) over the country average.

Where do Slovak language fans live in Germany?

Slovak language fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,059), Bayern (reach 78,940), and Baden-Württemberg (reach 59,670). These three regions account for the largest share of the active audience.

What other brands do Slovak language fans also like?

Beyond Slovak language itself, the audience over-indexes on Sunshine Live (20×), University of Cambridge (20×), Blic (12.65×), and Czech Republic (9.4×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Slovak language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.