Rascasse Audience Intelligence

Czech Republic Audience in Germany

A data profile of the people who buy, follow and care about Czech Republic in Germany — modelled from more than twelve digital signal sources. Czech Republic has an estimated audience of 2,251,162 people in Germany.

#44among Country in Germany#178among POI in Germany#238in Travel & Leisure

The average Czech Republic fan in Germany is 40.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Plzeň, dB’s, FlixBus, with strongest over-indexing on Plzeň (20.53× the country average).

Demographically, the Czech Republic audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Career Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Czech Republic fan in Germany is balanced, around 40.6 years old, with strong Career Orientation tendencies and a notable affinity for Plzeň.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Czech Republic profile in Germany.

Audience size
2.3M
in Germany
Gender
50.0%♀
50.0% male
Age
40.6
average years
Country rank
#2958
POI in Germany
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Czech Republic fans

50.0% are female, 50.0% are male, average age 40.6.

Fig. 02

Gender split

50.0%
Female
50.0%
Male
Demographic split for Czech Republic audience in Germany
MetricValue
Female50.0%
Male50.0%
Average age40.6
Estimated audience size2,251,162
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Czech Republic audience in Germany
Age bracketShare%
16-1914%
20-2919%
30-3922%
40-4924%
50+20%
Fig. 04

Worldwide distribution

5.1%

of the worldwide Czech Republic audience comes from Germany.

Worldwide audience distribution share by country for Czech Republic
CountryShare
Vietnam10.4%
Czech Republic9.4%
United States9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Czech Republic audience in Germany is strongest.

Fig. 05

Top regions by affinity

Czech Republic fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~200K1.64×
02Bayern~400K1.21×
03Thüringen~70K1.15×
04Hessen~200K1.06×
05Berlin~100K1.06×
06Brandenburg~70K1.02×
07Sachsen-Anhalt~60K1.02×
08Nordrhein-Westfalen~500K0.95×
09Baden-Württemberg~300K0.95×
10Niedersachsen~200K0.94×
11Hamburg~50K0.93×
12Bremen~20K0.89×
13Schleswig-Holstein~70K0.88×
14Rheinland-Pfalz~100K0.87×
15Mecklenburg-Vorpommern~40K0.83×
16Saarland~20K0.74×
Fig. 06

Affinity by region

Affinity by region — Czech Republic, Germany
0.74×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Czech Republic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Czech Republic audience
#·InterestCategoryAffinity×
01PlzeňTravel & Leisure20.53×
02Czech languagePolitics & Society15.44×
03SlovakiaTravel & Leisure7.26×
04FlixBusCars & Mobility4.71×
05CommerzbankBusiness & Career2.08×
06AutomobilesCars & Mobility1.93×
07Current eventsArts & Culture1.85×
08TagesschauMovies & TV1.73×
09CookingFood & Beverages1.73×
10EuropeTravel & Leisure1.72×
11BusinessBusiness & Career1.69×
12FamilyKids & Family1.69×
13dB’sMusic & Radio1.67×
14Fitness and wellnessSports1.64×
15ShoppingShopping1.62×
16DesignHome & Garden1.62×
17InstagramInternet & Social Media1.62×
18Online shoppingShopping1.60×
19UkrainiansMusic & Radio1.59×
20BeautyBeauty & Wellness1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Czech Republic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Czech Republic audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.59×
Price SensitivityPREMIUM1.56×
ExtroversionTHRILL1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Czech Republic audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE1.03×
Pet OwnershipJOY1.03×
Sports ActivityPOWER1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Czech Republic have in Germany?

Czech Republic has an estimated audience of 2,251,162 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Czech Republic fans?

50.0% of Czech Republic fans are female, 50.0% are male, with an average age of 40.6 years.

03

Which brands do Czech Republic fans like most?

Czech Republic fans show strongest brand affinity for Plzeň (20.53×), dB’s (1.67×), and FlixBus (4.71×) over the country average.

04

Where do Czech Republic fans live in Germany?

Czech Republic fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Czech Republic fans also like?

Beyond Czech Republic itself, the audience over-indexes on dB’s (1.67×), FlixBus (4.71×), Slovakia (7.26×), and Shopping (1.62×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Country audiences in Germany

See Czech Republic audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Czech Republic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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