Slovakia Audience in Germany

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Slovakia has an estimated audience of 2,451,915 people in Germany. 51.3% are female, 48.7% are male, average age 43.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goes, Pillow, Information sensitivity, Este, Veneto, Esra Erol.

The average Slovakia fan in Germany is 43.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goes, Pillow, Information sensitivity, with strongest over-indexing on Goes (1.63× the country average). Demographically, the Slovakia audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Slovakia fans

Demographic split for Slovakia audience in Germany
MetricValue
Female51.3%
Male48.7%
Average age43.2
Estimated audience size2,451,915

Audience persona

The typical Slovakia fan in Germany is balanced, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Goes.

Top regions in Germany

Top regions ranked by reach for Slovakia in Germany
RegionReachAffinity
Nordrhein-Westfalen653,2511.22×
Bayern484,2841.23×
Baden-Württemberg405,1321.21×
Niedersachsen244,2081.03×
Hessen205,9061.1×
Rheinland-Pfalz128,3081.04×
Sachsen118,3220.98×
Berlin110,7881.01×
Schleswig-Holstein89,9751.02×
Brandenburg67,2390.88×
Hamburg56,0141.01×
Thüringen52,3140.84×
Sachsen-Anhalt50,1160.79×
Mecklenburg-Vorpommern40,0630.86×
Saarland27,9280.93×
Bremen17,8160.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Slovakia audience
BrandAffinityCategory
Goes1.63×Travel & Leisure
Pillow1.96×Home & Garden
Information sensitivity4.34×Technology & Electronics
Este, Veneto2.03×Travel & Leisure
Esra Erol4.48×Movies & TV
Israel1.57×Travel & Leisure
Medieval fantasy8.72×Literature
Corfu (regional unit)1.92×Travel & Leisure
Home Delivery1.62×Food & Beverages
Eco Friendly Living2.04×Home & Garden
Volvo V602.55×Cars & Mobility
MK1.54×Music & Radio
Justice1.95×Politics & Society
Coworking2.09×Business & Career
JDSU1.68×Business & Career
Isay7.46×Shopping
New Era (Namibia)2.11×News
Gudrun Sjödén1.51×Fashion & Accessoires
Jacob Tremblay2.3×Movies & TV
Buying a House2.6×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Slovakia audience
TraitClusterScore
PatriotismCONSERVATISM1.68
TraditionCONSERVATISM1.53
SpiritualityBALANCE1.46
IndulgenceJOY1.42
TravellingTHRILL1.32
Pet OwnershipJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Slovakia
CountryShare
Hungary10.7%
Italy9.1%
United States8.5%

See Slovakia audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does Slovakia have in Germany?

Slovakia has an estimated audience of 2,451,915 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Slovakia fans?

51.3% of Slovakia fans are female, 48.7% are male, with an average age of 43.2 years.

Which brands do Slovakia fans like most?

Slovakia fans show strongest brand affinity for Goes (1.63×), Pillow (1.96×), and Information sensitivity (4.34×) over the country average.

Where do Slovakia fans live in Germany?

Slovakia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 653,251), Bayern (reach 484,284), and Baden-Württemberg (reach 405,132). These three regions account for the largest share of the active audience.

What other brands do Slovakia fans also like?

Beyond Slovakia itself, the audience over-indexes on Pillow (1.96×), Information sensitivity (4.34×), Este, Veneto (2.03×), and Esra Erol (4.48×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Slovakia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.