Czech language Audience in Germany

Czech language has an estimated audience of 350,071 people in Germany. 55.7% are female, 44.3% are male, average age 43.5. Top brand affinities: River cruise, N26, Satire, Czech Republic, SV Werder Bremen.

Top brand affinities include River cruise, N26, Satire, with strongest over-indexing on River cruise (93.02× the country average). Demographically, the Czech language audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Tradition, Pet Ownership.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Czech language fans

Demographic split for Czech language audience in Germany
MetricValue
Female55.7%
Male44.3%
Average age43.5
Estimated audience size350,071

Audience persona

The typical Czech language fan in Germany is more female, around 43.5 years old, with strong Tradition tendencies and a notable affinity for River cruise.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Czech language audience
BrandAffinityCategory
River cruise93.02×Travel & Leisure
N2618.18×Business & Career
Satire8.81×Literature
Czech Republic9.4×Travel & Leisure
SV Werder Bremen3.56×Sports
Payback6.26×Shopping
BMW i820×Cars & Mobility
Ben Stiller15.05×Movies & TV
German television comedy7.32×Movies & TV
Allgäu7.23×Travel & Leisure
Roland Kaiser4.19×Music & Radio
FC Ingolstadt 0420×Sports
Melanie Lynskey12.64×Movies & TV
RTL Television3.86×Movies & TV
Tagesschau2.26×Movies & TV
Ryanair3.02×Travel & Leisure
Amanda Seyfried9.53×Movies & TV
Digital transformation9.78×Business & Career
Fachhochschule8.16×Business & Career
José Carreras14.18×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Czech language audience
TraitClusterScore
TraditionCONSERVATISM2.08
Pet OwnershipJOY1.71
IndividualismJOY1.48
PatriotismCONSERVATISM1.47
Family OrientationCONSERVATISM1.44
SpiritualityBALANCE1.41

Worldwide distribution

Worldwide audience distribution share by country for Czech language
CountryShare
Czech Republic38.3%
Germany5.8%
Slovakia5.7%

See Czech language audiences in other countries

More Language audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Czech language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.