90210 (TV series) Audience in United States

90210 (TV series) has an estimated audience of 1,897,373 people in United States. 67.9% are female, 32.1% are male, average age 43.3. Top regions: California, Texas, Florida. Top brand affinities: Teyana Taylor, Military press, Tom Welling, Smallville, Snapped.

The average 90210 (TV series) fan in United States is 43.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Teyana Taylor, Military press, Tom Welling, with strongest over-indexing on Teyana Taylor (25.92× the country average). Demographically, the 90210 (TV series) audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Tradition, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of 90210 (TV series) fans

Demographic split for 90210 (TV series) audience in United States
MetricValue
Female67.9%
Male32.1%
Average age43.3
Estimated audience size1,897,373

Audience persona

The typical 90210 (TV series) fan in United States is more female, around 43.3 years old, with strong Tradition tendencies and a notable affinity for Teyana Taylor.

Top regions in United States

Top regions ranked by reach for 90210 (TV series) in United States
RegionReachAffinity
California275,5041.32×
Texas196,1401.2×
Florida135,7341.06×
New York116,4361.1×
Illinois70,0241.11×
Pennsylvania68,6321.07×
Georgia66,0711.13×
Ohio62,3741.07×
North Carolina59,2431.04×
New Jersey55,5441.15×
Michigan53,0111.07×
Virginia45,5630.99×
Arizona43,8761.13×
Massachusetts41,5911.11×
Tennessee41,3991.09×
Washington38,7361.02×
Indiana36,9431.07×
Maryland34,0911.04×
Missouri32,9781.08×
South Carolina31,6511.11×
Colorado27,3010.91×
Alabama27,1891.03×
Wisconsin27,0030.95×
Minnesota26,5820.98×
Kentucky26,4081.11×
Louisiana24,4661×
Connecticut22,3151.17×
Oklahoma22,0771.05×
Oregon21,2370.98×
Nevada18,5441.01×
Utah16,0150.94×
Arkansas15,7901.01×
Iowa14,8990.95×
Mississippi14,8670.95×
Kansas14,7300.99×
Idaho9,6861.02×
Nebraska8,7060.91×
New Mexico8,4000.88×
West Virginia7,9390.9×
New Hampshire7,7261.03×
Hawaii6,5740.81×
Rhode Island6,3171.05×
Maine6,2850.92×
Washington, District of Columbia4,9070.86×
Delaware4,6990.9×
Montana4,5870.87×
North Dakota3,5850.92×
South Dakota3,4030.78×
Alaska2,7410.68×
Vermont2,6570.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 90210 (TV series) audience
BrandAffinityCategory
Teyana Taylor25.92×Movies & TV
Military press56.03×Sports
Tom Welling33.88×Movies & TV
Smallville28.94×Movies & TV
Snapped16.25×Movies & TV
Blue Bloods (TV series)21.85×Movies & TV
Beverly Hills, 9021030.44×Movies & TV
Willie Nelson11.8×Music & Radio
The Goldbergs (TV series)25.68×Movies & TV
The Equalizer22.85×Movies & TV
Alan Jackson13.99×Music & Radio
Once Upon a Time (TV series)15.12×Movies & TV
Hawaii Five-035.61×Movies & TV
Kia Sportage19.49×Cars & Mobility
Hank Williams22.18×Music & Radio
The O.C.20.09×Movies & TV
Ally McBeal33.54×Movies & TV
Olivia Holt19.01×Movies & TV
Diaper bag5.29×Kids & Family
Planet Fitness3.14×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 90210 (TV series) audience
TraitClusterScore
TraditionCONSERVATISM1.65
Family OrientationCONSERVATISM1.6
IndulgenceJOY1.43
Social Media UsageJOY1.41
ExtroversionTHRILL1.39
SpiritualityBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for 90210 (TV series)
CountryShare
United States48.3%
United Kingdom6.4%
France4.1%

See 90210 (TV series) audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does 90210 (TV series) have in United States?

90210 (TV series) has an estimated audience of 1,897,373 people in United States, concentrated in California and Texas.

What is the gender split and age of 90210 (TV series) fans?

67.9% of 90210 (TV series) fans are female, 32.1% are male, with an average age of 43.3 years.

Which brands do 90210 (TV series) fans like most?

90210 (TV series) fans show strongest brand affinity for Teyana Taylor (25.92×), Military press (56.03×), and Tom Welling (33.88×) over the country average.

Where do 90210 (TV series) fans live in United States?

90210 (TV series) fans in United States are most concentrated in California (reach 275,504), Texas (reach 196,140), and Florida (reach 135,734). These three regions account for the largest share of the active audience.

What other brands do 90210 (TV series) fans also like?

Beyond 90210 (TV series) itself, the audience over-indexes on Military press (56.03×), Tom Welling (33.88×), Smallville (28.94×), and Snapped (16.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 90210 (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.