Rascasse Audience Intelligence

Yahtzee Audience in United States

A data profile of the people who buy, follow and care about Yahtzee in United States — modelled from more than twelve digital signal sources. Yahtzee has an estimated audience of 631,598 people in United States.

#6among Board game in United States#391among Video / Board Game in United States#670in Games

The average Yahtzee fan in United States is 34.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include WNBA, Caitlin Clark, Pixels (2015 film), with strongest over-indexing on WNBA (43.25× the country average).

Demographically, the Yahtzee audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Sustainability, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Yahtzee fan in United States is more female, around 34.0 years old, with strong Sustainability tendencies and a notable affinity for WNBA.

Category: Games · Type: Video / Board Game · Subtype: Board game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Yahtzee profile in United States.

Audience size
632K
in United States
Gender
57.1%♀
42.9% male
Age
34.0
average years
Country rank
#31835
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Yahtzee fans

57.1% are female, 42.9% are male, average age 34.0.

Fig. 02

Gender split

57.1%
Female
42.9%
Male
Demographic split for Yahtzee audience in United States
MetricValue
Female57.1%
Male42.9%
Average age34.0
Estimated audience size631,598
Fig. 03

Age distribution

Ø 34.0
average years
Age distribution of the Yahtzee audience in United States
Age bracketShare%
16-1939%
20-2916%
30-3915%
40-4917%
50+13%
Fig. 04

Worldwide distribution

22.2%

of the worldwide Yahtzee audience comes from United States.

Worldwide audience distribution share by country for Yahtzee
CountryShare
United States22.2%
China9.0%
Canada3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Yahtzee audience in United States is strongest.

Fig. 05

Top regions by affinity

Yahtzee fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.87×
02Maine~4K1.75×
03Wisconsin~20K1.66×
04New Hampshire~4K1.61×
05Minnesota~10K1.58×
06South Dakota~2K1.55×
07Michigan~20K1.43×
08North Dakota~2K1.35×
09Wyoming~1K1.31×
10Nebraska~4K1.29×
11Iowa~7K1.28×
12West Virginia~4K1.26×
13Indiana~10K1.23×
14Pennsylvania~30K1.20×
15Ohio~20K1.20×
16Oregon~8K1.14×
17Kentucky~9K1.12×
18Rhode Island~2K1.10×
19Illinois~20K1.05×
20Massachusetts~10K1.03×
21Tennessee~10K1.02×
22Alaska~1K0.99×
23Arizona~10K0.96×
24Washington~10K0.96×
25Idaho~3K0.96×
26Missouri~10K0.95×
27Oklahoma~6K0.92×
28Montana~2K0.91×
29Delaware~1K0.86×
30Nevada~5K0.84×
31North Carolina~20K0.82×
32Louisiana~7K0.82×
33Kansas~4K0.81×
34South Carolina~7K0.79×
35Arkansas~4K0.79×
36Utah~4K0.78×
37Virginia~10K0.76×
38Mississippi~4K0.76×
39Maryland~8K0.75×
40New Mexico~2K0.75×
41Florida~30K0.74×
42New York~30K0.74×
43Colorado~7K0.74×
44Connecticut~4K0.72×
45Alabama~6K0.69×
46New Jersey~10K0.67×
47California~40K0.60×
48Georgia~10K0.58×
49Texas~30K0.57×
50Washington, District of Columbia~1K0.54×
Fig. 06

Affinity by region

Affinity by region — Yahtzee, United States
0.54×1.00×1.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Yahtzee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Yahtzee audience
#·InterestCategoryAffinity×
01NutanixTechnology & Electronics193.65×
02RepticonPets & Animals153.01×
03Diesel TrucksCars & Mobility115.44×
04Pixels (2015 film)Movies & TV98.10×
05WNBA FinalsSports85.36×
06Little DebbieFood & Beverages74.72×
07AlphasMovies & TV49.93×
08WNBASports43.25×
09Caitlin ClarkSports43.25×
10Sabrina IonescuSports43.25×
11Breanna StewartSports43.25×
12Paige BueckersSports36.17×
13Napheesa CollierSports36.17×
14Angel ReeseSports29.19×
15Las Vegas AcesSports29.17×
16Minnesota LynxSports29.09×
17Dallas WingsSports29.09×
18Phoenix MercurySports29.08×
19Mohegan SunTravel & Leisure22.86×
20Sophie CunninghamSports22.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Yahtzee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Yahtzee audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.14×
Convenience OrientationPREMIUM1.09×
IndividualismJOY1.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Yahtzee audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.73×
Quality AwarenessPREMIUM0.74×
Luxury OrientationPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Yahtzee have in United States?

Yahtzee has an estimated audience of 631,598 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Yahtzee fans?

57.1% of Yahtzee fans are female, 42.9% are male, with an average age of 34.0 years.

03

Which brands do Yahtzee fans like most?

Yahtzee fans show strongest brand affinity for WNBA (43.25×), Caitlin Clark (43.25×), and Pixels (2015 film) (98.1×) over the country average.

04

Where do Yahtzee fans live in United States?

Yahtzee fans in United States are most concentrated in California (reach ~40K), Florida (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Yahtzee fans also like?

Beyond Yahtzee itself, the audience over-indexes on Caitlin Clark (43.25×), Pixels (2015 film) (98.1×), Diesel Trucks (115.44×), and Nutanix (193.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Board game audiences in United States

See Yahtzee audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Yahtzee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →