Las Vegas Aces Audience in United States

Las Vegas Aces has an estimated audience of 2,817,692 people in United States. 48.3% are female, 51.7% are male, average age 40.3. Top regions: Nevada, California, Iowa. Top brand affinities: Yahtzee, EuroLeague, Autism Awareness, Diabetes mellitus awareness, Brook Lopez.

The average Las Vegas Aces fan in United States is 40.3 years old, balanced, and lives primarily in Nevada. The audience is concentrated in Nevada, California, Iowa. Top brand affinities include Yahtzee, EuroLeague, Autism Awareness, with strongest over-indexing on Yahtzee (109.75× the country average). Demographically, the Las Vegas Aces audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Event · Subtype: Basketball

Demographics of Las Vegas Aces fans

Demographic split for Las Vegas Aces audience in United States
MetricValue
Female48.3%
Male51.7%
Average age40.3
Estimated audience size2,817,692

Audience persona

The typical Las Vegas Aces fan in United States is balanced, around 40.3 years old, with strong Risk Appetite tendencies and a notable affinity for Yahtzee.

Top regions in United States

Top regions ranked by reach for Las Vegas Aces in United States
RegionReachAffinity
Nevada217,2537.97×
California194,7310.63×
Iowa189,4008.16×
Texas181,9610.75×
Florida116,4290.61×
Illinois94,0611×
New York88,0160.56×
Georgia81,1270.93×
North Carolina77,2500.91×
South Carolina71,8731.7×
Ohio67,0200.77×
Indiana62,1871.21×
Pennsylvania53,8130.57×
Virginia49,8760.73×
Michigan46,9470.64×
Tennessee46,2820.82×
Arizona41,4850.72×
Louisiana39,0171.07×
New Jersey36,2880.51×
Maryland36,2160.75×
Minnesota35,5100.88×
Alabama32,0770.81×
Wisconsin31,5150.74×
Missouri30,7650.68×
Washington29,5940.52×
Massachusetts28,7010.52×
Mississippi27,2901.18×
Colorado25,5910.58×
Kentucky23,4790.66×
Arkansas18,7700.81×
Oklahoma17,3690.56×
Connecticut17,2680.61×
Oregon15,7140.49×
Kansas13,3510.6×
Nebraska12,6190.89×
New Mexico11,6410.82×
Utah11,6200.46×
Hawaii8,3650.69×
South Dakota7,6331.17×
West Virginia6,3300.48×
Idaho5,9750.42×
Washington, District of Columbia5,7800.68×
Montana5,0560.65×
Maine4,9090.49×
Rhode Island4,5710.51×
New Hampshire4,4830.4×
Delaware4,3930.57×
North Dakota4,0330.7×
Alaska2,4810.41×
Wyoming2,4640.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Las Vegas Aces audience
BrandAffinityCategory
Yahtzee109.75×Games
EuroLeague151.96×Sports
Autism Awareness12.96×Health
Diabetes mellitus awareness8.6×Health
Brook Lopez38.4×Sports
Jrue Holiday24.53×Sports
Singer-songwriter4.04×Music & Radio
Microblogging8.82×Technology & Electronics
Megan Fox8.55×Movies & TV
Duke Blue Devils men's basketball7.51×Sports
Income tax9.17×Business & Career
Planet Fitness3.02×Sports
LeBron James4.48×Sports
PSV Eindhoven26.93×Sports
Hair Extensions4.33×Beauty & Wellness
De'Aaron Fox17.09×Sports
Chicago Bulls4.56×Sports
Los Angeles Lakers3.62×Sports
Charlotte Hornets6.59×Sports
Minnesota Timberwolves5.75×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Las Vegas Aces audience
TraitClusterScore
Risk AppetiteTHRILL1.63
LGBTQ+ IdentityOPEN1.26
Early Adopter MentalityPOWER1.21
Luxury OrientationPREMIUM1.19
Quality AwarenessPREMIUM1.16
Social Media UsageJOY1.13

Worldwide distribution

Worldwide audience distribution share by country for Las Vegas Aces
CountryShare
United States88.5%
Canada2.6%
Philippines1.3%

See Las Vegas Aces audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Las Vegas Aces have in United States?

Las Vegas Aces has an estimated audience of 2,817,692 people in United States, concentrated in Nevada and California.

What is the gender split and age of Las Vegas Aces fans?

48.3% of Las Vegas Aces fans are female, 51.7% are male, with an average age of 40.3 years.

Which brands do Las Vegas Aces fans like most?

Las Vegas Aces fans show strongest brand affinity for Yahtzee (109.75×), EuroLeague (151.96×), and Autism Awareness (12.96×) over the country average.

Where do Las Vegas Aces fans live in United States?

Las Vegas Aces fans in United States are most concentrated in Nevada (reach 217,253), California (reach 194,731), and Iowa (reach 189,400). These three regions account for the largest share of the active audience.

What other brands do Las Vegas Aces fans also like?

Beyond Las Vegas Aces itself, the audience over-indexes on EuroLeague (151.96×), Autism Awareness (12.96×), Diabetes mellitus awareness (8.6×), and Brook Lopez (38.4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Las Vegas Aces. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.