Beer pong Audience in United States

Beer pong has an estimated audience of 1,046,735 people in United States. 40.2% are female, 59.8% are male, average age 32.7. Top regions: California, Texas, New York. Top brand affinities: Google Maps, PSV Eindhoven, Indeed.com, Capital One, Enterprise Rent-A-Car.

The average Beer pong fan in United States is 32.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google Maps, PSV Eindhoven, Indeed.com, with strongest over-indexing on Google Maps (6.38× the country average). Demographically, the Beer pong audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Board game

Demographics of Beer pong fans

Demographic split for Beer pong audience in United States
MetricValue
Female40.2%
Male59.8%
Average age32.7
Estimated audience size1,046,735

Audience persona

The typical Beer pong fan in United States is more male, around 32.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Beer pong in United States
RegionReachAffinity
California166,1701.44×
Texas109,9411.22×
New York69,9841.2×
Florida69,9160.99×
Illinois41,9851.2×
Pennsylvania36,3091.03×
New Jersey32,1221.21×
Georgia31,1150.96×
Ohio31,0000.96×
North Carolina30,3080.96×
Michigan27,9161.02×
Arizona27,1151.27×
Virginia26,8581.05×
Massachusetts25,2151.22×
Washington23,4271.12×
Maryland20,3711.13×
Indiana19,5241.02×
Tennessee18,8690.9×
Colorado17,6501.07×
Wisconsin16,2301.03×
Missouri15,9100.94×
Minnesota15,8361.06×
South Carolina13,7830.88×
Alabama13,5110.92×
Nevada12,8701.27×
Oregon12,6221.05×
Louisiana12,0070.89×
Oklahoma11,7321.01×
Connecticut11,6531.11×
Kentucky11,5100.88×
Iowa9,5591.11×
Utah8,6690.92×
Kansas8,3091.01×
Arkansas7,3270.85×
Mississippi6,2820.73×
Nebraska5,9211.13×
Idaho4,8540.92×
New Hampshire4,6801.13×
New Mexico4,6720.89×
Hawaii4,4190.98×
West Virginia4,1980.86×
Maine3,6190.97×
Washington, District of Columbia3,1040.99×
Delaware2,8400.98×
Rhode Island2,7790.83×
Montana2,2710.78×
Alaska1,9720.88×
South Dakota1,9080.79×
Vermont1,6840.92×
North Dakota1,6220.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Beer pong audience
BrandAffinityCategory
Google Maps6.38×Internet & Social Media
PSV Eindhoven58.82×Sports
Indeed.com5.1×Business & Career
Capital One4.35×Business & Career
Enterprise Rent-A-Car6.33×Cars & Mobility
Google News5.21×News
Circle K5.68×Shopping
Beetlejuice3.79×Movies & TV
DraftKings11.73×Sports
Aaron Rodgers4.65×Sports
Autism Awareness6.7×Health
Back to the Future10.09×Movies & TV
CarGurus4.13×Cars & Mobility
Diabetes mellitus awareness4.51×Health
AccuWeather3.98×Home & Garden
ICloud5.59×Technology & Electronics
Apple Store4.71×Shopping
StubHub5.33×Travel & Leisure
AutoZone2.36×Cars & Mobility
DuckDuckGo5.3×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Beer pong audience
TraitClusterScore
Early Adopter MentalityPOWER1.26
Luxury OrientationPREMIUM1.23
ExtroversionTHRILL1.19
IndulgenceJOY1.13
Risk AppetiteTHRILL1.06
Sports ActivityPOWER1.06

Worldwide distribution

Worldwide audience distribution share by country for Beer pong
CountryShare
United States48.1%
Australia6.2%
United Kingdom4.8%

See Beer pong audiences in other countries

More Board game audiences in United States

Frequently asked questions

How many fans does Beer pong have in United States?

Beer pong has an estimated audience of 1,046,735 people in United States, concentrated in California and Texas.

What is the gender split and age of Beer pong fans?

40.2% of Beer pong fans are female, 59.8% are male, with an average age of 32.7 years.

Which brands do Beer pong fans like most?

Beer pong fans show strongest brand affinity for Google Maps (6.38×), PSV Eindhoven (58.82×), and Indeed.com (5.1×) over the country average.

Where do Beer pong fans live in United States?

Beer pong fans in United States are most concentrated in California (reach 166,170), Texas (reach 109,941), and New York (reach 69,984). These three regions account for the largest share of the active audience.

What other brands do Beer pong fans also like?

Beyond Beer pong itself, the audience over-indexes on PSV Eindhoven (58.82×), Indeed.com (5.1×), Capital One (4.35×), and Enterprise Rent-A-Car (6.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Beer pong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.