Rascasse Audience Intelligence

Buddy Guy Audience in United States

A data profile of the people who buy, follow and care about Buddy Guy in United States — modelled from more than twelve digital signal sources. Buddy Guy has an estimated audience of 1,811,684 people in United States.

#6among Blues in United States#2907among Person in United States#1771in Music & Radio

The average Buddy Guy fan in United States is 49.5 years old, more male, and lives primarily in Illinois.

The audience is concentrated in Illinois, California, Texas.

Top brand affinities include Jeff Lynne, Joe Bonamassa, Eric Clapton, with strongest over-indexing on Jeff Lynne (61.31× the country average).

Demographically, the Buddy Guy audience skews more male with an average age of 49.5, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Buddy Guy fan in United States is more male, around 49.5 years old, with strong Patriotism tendencies and a notable affinity for Jeff Lynne.

Category: Music & Radio · Type: Person · Subtype: Blues

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Buddy Guy profile in United States.

Audience size
1.8M
in United States
Gender
36.0%♀
64.0% male
Age
49.5
average years
Country rank
#15376
Person in United States
Fig. 01

Search interest · 12-month trend

-73%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Buddy Guy fans

36.0% are female, 64.0% are male, average age 49.5.

Fig. 02

Gender split

36.0%
Female
64.0%
Male
Demographic split for Buddy Guy audience in United States
MetricValue
Female36.0%
Male64.0%
Average age49.5
Estimated audience size1,811,684
Fig. 03

Age distribution

Ø 49.5
average years
Age distribution of the Buddy Guy audience in United States
Age bracketShare%
16-196%
20-298%
30-3912%
40-4925%
50+49%
Fig. 04

Worldwide distribution

59.7%

of the worldwide Buddy Guy audience comes from United States.

Worldwide audience distribution share by country for Buddy Guy
CountryShare
United States59.7%
Brazil7.5%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Buddy Guy audience in United States is strongest.

Fig. 05

Top regions by affinity

Buddy Guy fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~300K3.16×
02Louisiana~50K1.61×
03Mississippi~30K1.44×
04Indiana~60K1.36×
05Alabama~40K1.26×
06Tennessee~60K1.19×
07Wisconsin~40K1.18×
08New Hampshire~10K1.16×
09Maine~10K1.15×
10Michigan~70K1.12×
11Connecticut~30K1.11×
12Arkansas~20K1.11×
13Colorado~40K1.10×
14Vermont~5K1.10×
15Washington, District of Columbia~8K1.09×
16Delaware~7K1.09×
17Missouri~40K1.08×
18Maryland~50K1.07×
19Kansas~20K1.07×
20Georgia~80K1.06×
21Massachusetts~50K1.04×
22Washington~50K1.02×
23Oregon~30K1.01×
24Ohio~70K0.99×
25North Carolina~70K0.99×
26Virginia~60K0.99×
27Kentucky~30K0.99×
28South Carolina~40K0.96×
29Minnesota~30K0.96×
30Rhode Island~8K0.96×
31New Mexico~10K0.94×
32Pennsylvania~80K0.92×
33Oklahoma~30K0.92×
34New York~100K0.90×
35New Jersey~60K0.90×
36California~200K0.87×
37Arizona~40K0.86×
38West Virginia~10K0.85×
39Texas~200K0.84×
40Iowa~20K0.84×
41Florida~100K0.83×
42Montana~6K0.82×
43Alaska~4K0.81×
44Nebraska~10K0.80×
45Nevada~20K0.76×
46South Dakota~4K0.70×
47North Dakota~4K0.70×
48Idaho~8K0.68×
49Hawaii~7K0.67×
50Utah~10K0.57×
Fig. 06

Affinity by region

Affinity by region — Buddy Guy, United States
0.57×1.00×3.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Buddy Guy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Buddy Guy audience
#·InterestCategoryAffinity×
01Jeff LynneMusic & Radio61.31×
02Beth HartMusic & Radio46.68×
03Joe BonamassaMusic & Radio40.65×
04Tedeschi Trucks BandMusic & Radio27.99×
05Jeff BeckMusic & Radio25.40×
06Bonnie RaittMusic & Radio22.34×
07Eric ClaptonMusic & Radio21.56×
08B.B. KingMusic & Radio21.43×
09Jimi HendrixMusic & Radio19.91×
10Chuck BerryMusic & Radio17.71×
11Joe WalshMusic & Radio17.37×
12Keith RichardsMusic & Radio13.61×
13Neil YoungMusic & Radio12.39×
14Ray CharlesMusic & Radio11.68×
15Robert PlantMusic & Radio11.46×
16Bob DylanMusic & Radio11.32×
17Genesis (band)Music & Radio6.92×
18Sustainable energyHome & Garden5.67×
19Renewable energyBusiness & Career4.76×
20FedExBusiness & Career3.49×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Buddy Guy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Buddy Guy audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.51×
SustainabilityBALANCE1.90×
IndividualismJOY1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Buddy Guy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Healthy LifestyleBALANCE0.77×
Pet OwnershipJOY0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Buddy Guy have in United States?

Buddy Guy has an estimated audience of 1,811,684 people in United States, concentrated in Illinois and California.

02

What is the gender split and age of Buddy Guy fans?

36.0% of Buddy Guy fans are female, 64.0% are male, with an average age of 49.5 years.

03

Which brands do Buddy Guy fans like most?

Buddy Guy fans show strongest brand affinity for Jeff Lynne (61.31×), Joe Bonamassa (40.65×), and Eric Clapton (21.56×) over the country average.

04

Where do Buddy Guy fans live in United States?

Buddy Guy fans in United States are most concentrated in Illinois (reach ~300K), California (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Buddy Guy fans also like?

Beyond Buddy Guy itself, the audience over-indexes on Joe Bonamassa (40.65×), Eric Clapton (21.56×), Jimi Hendrix (19.91×), and Tedeschi Trucks Band (27.99×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Buddy Guy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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