Buddy Guy Audience in United States

Buddy Guy has an estimated audience of 2,466,045 people in United States. 36.0% are female, 64.0% are male, average age 49.5. Top regions: Illinois, California, Florida. Top brand affinities: Jeff Lynne, Joe Bonamassa, Eric Clapton, Jimi Hendrix, Tedeschi Trucks Band.

The average Buddy Guy fan in United States is 49.5 years old, more male, and lives primarily in Illinois. The audience is concentrated in Illinois, California, Florida. Top brand affinities include Jeff Lynne, Joe Bonamassa, Eric Clapton, with strongest over-indexing on Jeff Lynne (69× the country average). Demographically, the Buddy Guy audience skews more male with an average age of 49.5, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Blues

Demographics of Buddy Guy fans

Demographic split for Buddy Guy audience in United States
MetricValue
Female36.0%
Male64.0%
Average age49.5
Estimated audience size2,466,045

Audience persona

The typical Buddy Guy fan in United States is more male, around 49.5 years old, with strong Patriotism tendencies and a notable affinity for Jeff Lynne.

Top regions in United States

Top regions ranked by reach for Buddy Guy in United States
RegionReachAffinity
Illinois381,6014.65×
California181,6510.67×
Florida148,0310.89×
Texas139,7910.66×
New York105,3560.76×
Ohio79,7391.05×
Pennsylvania77,4600.93×
North Carolina77,3671.04×
Indiana75,3411.67×
Michigan75,1611.17×
Georgia62,2950.82×
Tennessee61,4941.24×
Alabama56,5061.64×
Louisiana56,4221.77×
Virginia54,4120.91×
Massachusetts54,0381.11×
New Jersey52,6580.84×
Wisconsin51,0621.38×
Washington43,3120.88×
Missouri40,7581.03×
Minnesota39,0741.11×
Kentucky36,4131.18×
South Carolina35,5870.96×
Maryland35,2990.83×
Arizona34,7180.69×
Connecticut32,9311.33×
Colorado30,7270.79×
Mississippi26,3631.3×
Arkansas25,7481.27×
Kansas23,6461.22×
Oregon22,0380.78×
Oklahoma19,6010.72×
Iowa15,2310.75×
Nevada14,6220.61×
New Hampshire13,9091.43×
Maine12,7021.44×
Nebraska9,2870.75×
Utah8,7080.39×
New Mexico8,5100.69×
West Virginia8,0220.7×
Rhode Island7,2710.93×
Idaho6,4420.52×
Delaware5,9640.88×
Washington, District of Columbia5,9570.8×
Hawaii4,3690.41×
Vermont4,2580.98×
Montana4,2480.62×
Alaska2,9240.55×
South Dakota2,2760.4×
North Dakota1,9250.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Buddy Guy audience
BrandAffinityCategory
Jeff Lynne69×Music & Radio
Joe Bonamassa40.19×Music & Radio
Eric Clapton24.07×Music & Radio
Jimi Hendrix21.5×Music & Radio
Tedeschi Trucks Band31.4×Music & Radio
Jimmy Page18.05×Music & Radio
Jeff Beck27.56×Music & Radio
Joe Walsh15.93×Music & Radio
Neil Young13.8×Music & Radio
Ray Charles14.85×Music & Radio
B.B. King23.7×Music & Radio
Kia Sportage16.07×Cars & Mobility
Bob Dylan7.74×Music & Radio
Beth Hart43.39×Music & Radio
Bonnie Raitt20.88×Music & Radio
Genesis (band)7.11×Music & Radio
Jrue Holiday13.73×Sports
Brandi Carlile9.29×Music & Radio
Robert Plant11.58×Music & Radio
Classic rock5.03×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Buddy Guy audience
TraitClusterScore
PatriotismCONSERVATISM1.85
TraditionCONSERVATISM1.54
Community OrientationOPEN1.47
SpiritualityBALANCE1.25
IndividualismJOY1.2
SustainabilityBALANCE1.09

Worldwide distribution

Worldwide audience distribution share by country for Buddy Guy
CountryShare
United States63.3%
Brazil7.4%
United Kingdom5.6%

See Buddy Guy audiences in other countries

More Blues audiences in United States

Frequently asked questions

How many fans does Buddy Guy have in United States?

Buddy Guy has an estimated audience of 2,466,045 people in United States, concentrated in Illinois and California.

What is the gender split and age of Buddy Guy fans?

36.0% of Buddy Guy fans are female, 64.0% are male, with an average age of 49.5 years.

Which brands do Buddy Guy fans like most?

Buddy Guy fans show strongest brand affinity for Jeff Lynne (69×), Joe Bonamassa (40.19×), and Eric Clapton (24.07×) over the country average.

Where do Buddy Guy fans live in United States?

Buddy Guy fans in United States are most concentrated in Illinois (reach 381,601), California (reach 181,651), and Florida (reach 148,031). These three regions account for the largest share of the active audience.

What other brands do Buddy Guy fans also like?

Beyond Buddy Guy itself, the audience over-indexes on Joe Bonamassa (40.19×), Eric Clapton (24.07×), Jimi Hendrix (21.5×), and Tedeschi Trucks Band (31.4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Buddy Guy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.