Christina Hendricks Audience in United States

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Christina Hendricks has an estimated audience of 3,693,481 people in United States. 46.3% are female, 53.7% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Kat Dennings, Cheryl Hines, Amber Riley, Anupam Kher, Gabourey Sidibe.

The average Christina Hendricks fan in United States is 33.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kat Dennings, Cheryl Hines, Amber Riley, with strongest over-indexing on Kat Dennings (37.47× the country average). Demographically, the Christina Hendricks audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Christina Hendricks fans

Demographic split for Christina Hendricks audience in United States
MetricValue
Female46.3%
Male53.7%
Average age33.3
Estimated audience size3,693,481

Audience persona

The typical Christina Hendricks fan in United States is balanced, around 33.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Kat Dennings.

Top regions in United States

Top regions ranked by reach for Christina Hendricks in United States
RegionReachAffinity
California433,1701.07×
Texas353,6541.11×
Florida202,5890.81×
New York201,3340.98×
Illinois136,3281.11×
Pennsylvania133,3131.07×
Ohio126,3771.11×
North Carolina109,2680.98×
Georgia101,8750.9×
Michigan101,8301.05×
Virginia91,9211.02×
Washington87,4331.18×
New Jersey84,2670.9×
Arizona83,1301.1×
Tennessee78,9161.07×
Massachusetts73,2591.01×
Indiana71,6021.06×
Missouri67,3051.13×
Colorado65,4961.13×
Wisconsin59,3821.07×
Maryland57,2280.9×
Minnesota54,7811.04×
Oregon51,4881.22×
South Carolina51,0100.92×
Kentucky50,6391.09×
Alabama49,7020.96×
Louisiana47,6251×
Oklahoma46,6571.14×
Connecticut37,0931×
Iowa33,3791.1×
Nevada32,9150.92×
Arkansas31,0291.02×
Utah30,9590.94×
Kansas30,6331.05×
Mississippi24,2970.8×
New Mexico20,9481.13×
Idaho20,5231.11×
Nebraska19,3101.04×
West Virginia17,2321×
New Hampshire14,5371×
Maine13,1580.99×
Rhode Island10,8990.93×
Hawaii10,5460.66×
Montana9,4880.93×
Washington, District of Columbia9,1230.82×
Alaska8,0981.02×
Delaware8,0720.79×
North Dakota7,5751×
South Dakota7,3980.87×
Vermont5,6370.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Christina Hendricks audience
BrandAffinityCategory
Kat Dennings37.47×Movies & TV
Cheryl Hines33.92×Movies & TV
Amber Riley93.53×Movies & TV
Anupam Kher126.43×Movies & TV
Gabourey Sidibe52.97×Movies & TV
Jennifer Love Hewitt18.09×Movies & TV
Alexandra Daddario13.41×Movies & TV
Lawrence30.32×Music & Radio
Kirstie Alley25.07×Movies & TV
Ninja Tune130.13×Music & Radio
Brittany Snow12.03×Movies & TV
Scanners40.47×Movies & TV
Naseeruddin Shah110.58×Movies & TV
Rebel Wilson17.25×Movies & TV
Zaxby's9.73×Food & Beverages
Pit Boss (TV series)31.81×
Lena Dunham17.66×Movies & TV
Occidental College117.45×Business & Career
Alison Brie10.94×Movies & TV
Amy Adams14.17×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Christina Hendricks audience
TraitClusterScore
Urban LifestyleOPEN2.47
Quality AwarenessPREMIUM1.94
PatriotismCONSERVATISM1.85
ExtroversionTHRILL1.49
Career OrientationPOWER1.45
Need for SecurityCONSERVATISM1.31

Worldwide distribution

Worldwide audience distribution share by country for Christina Hendricks
CountryShare
United States38.9%
United Kingdom8.9%
Canada4.4%

See Christina Hendricks audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Christina Hendricks have in United States?

Christina Hendricks has an estimated audience of 3,693,481 people in United States, concentrated in California and Texas.

What is the gender split and age of Christina Hendricks fans?

46.3% of Christina Hendricks fans are female, 53.7% are male, with an average age of 33.3 years.

Which brands do Christina Hendricks fans like most?

Christina Hendricks fans show strongest brand affinity for Kat Dennings (37.47×), Cheryl Hines (33.92×), and Amber Riley (93.53×) over the country average.

Where do Christina Hendricks fans live in United States?

Christina Hendricks fans in United States are most concentrated in California (reach 433,170), Texas (reach 353,654), and Florida (reach 202,589). These three regions account for the largest share of the active audience.

What other brands do Christina Hendricks fans also like?

Beyond Christina Hendricks itself, the audience over-indexes on Cheryl Hines (33.92×), Amber Riley (93.53×), Anupam Kher (126.43×), and Gabourey Sidibe (52.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Christina Hendricks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.