Rascasse Audience Intelligence

Christina Hendricks Audience in United States

A data profile of the people who buy, follow and care about Christina Hendricks in United States — modelled from more than twelve digital signal sources. Christina Hendricks has an estimated audience of 3,518,928 people in United States.

#432among Actor Actress or TV Star in United States#1234among Person in United States#1086in Movies & TV

The average Christina Hendricks fan in United States is 33.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kat Dennings, Cheryl Hines, Amber Riley, with strongest over-indexing on Kat Dennings (37.47× the country average).

Demographically, the Christina Hendricks audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Quality Awareness, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Christina Hendricks fan in United States is balanced, around 33.3 years old, with strong Quality Awareness tendencies and a notable affinity for Kat Dennings.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Christina Hendricks profile in United States.

Audience size
3.5M
in United States
Gender
46.3%♀
53.7% male
Age
33.3
average years
Country rank
#8971
Person in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Christina Hendricks fans

46.3% are female, 53.7% are male, average age 33.3.

Fig. 02

Gender split

46.3%
Female
53.7%
Male
Demographic split for Christina Hendricks audience in United States
MetricValue
Female46.3%
Male53.7%
Average age33.3
Estimated audience size3,518,928
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Christina Hendricks audience in United States
Age bracketShare%
16-1937%
20-2920%
30-3918%
40-4913%
50+12%
Fig. 04

Worldwide distribution

38.5%

of the worldwide Christina Hendricks audience comes from United States.

Worldwide audience distribution share by country for Christina Hendricks
CountryShare
United States38.5%
United Kingdom7.9%
Canada4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Christina Hendricks audience in United States is strongest.

Fig. 05

Top regions by affinity

Christina Hendricks fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~80K1.32×
02Oregon~50K1.26×
03Washington~80K1.14×
04Oklahoma~50K1.12×
05New Mexico~20K1.12×
06Missouri~70K1.11×
07Arizona~80K1.09×
08Idaho~20K1.09×
09Alaska~9K1.09×
10Iowa~30K1.07×
11Texas~300K1.06×
12Ohio~100K1.06×
13Kentucky~50K1.06×
14Illinois~100K1.05×
15Tennessee~80K1.05×
16North Dakota~8K1.04×
17California~400K1.03×
18Pennsylvania~100K1.03×
19Indiana~70K1.03×
20Wisconsin~60K1.03×
21Minnesota~50K1.03×
22Arkansas~30K1.03×
23Kansas~30K1.03×
24Michigan~100K1.02×
25Nebraska~20K1.02×
26New Hampshire~10K1.02×
27West Virginia~20K1.01×
28Maine~10K1.01×
29Connecticut~40K1.00×
30Montana~10K1.00×
31Massachusetts~70K0.99×
32Virginia~90K0.98×
33New York~200K0.97×
34Vermont~6K0.97×
35North Carolina~100K0.96×
36Rhode Island~10K0.96×
37Louisiana~50K0.95×
38Alabama~50K0.94×
39Nevada~30K0.94×
40Utah~30K0.93×
41Maryland~60K0.91×
42South Dakota~8K0.91×
43South Carolina~50K0.90×
44New Jersey~80K0.89×
45Georgia~100K0.88×
46Delaware~9K0.86×
47Washington, District of Columbia~9K0.85×
48Mississippi~30K0.83×
49Florida~200K0.80×
50Hawaii~10K0.70×
Fig. 06

Affinity by region

Affinity by region — Christina Hendricks, United States
0.70×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Christina Hendricks audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Christina Hendricks audience
#·InterestCategoryAffinity×
01Ninja TuneMusic & Radio130.13×
02Anupam KherMovies & TV126.43×
03Naseeruddin ShahMovies & TV110.58×
04Amber RileyMovies & TV93.53×
05Gabourey SidibeMovies & TV52.97×
06ScannersMovies & TV40.47×
07Kat DenningsMovies & TV37.47×
08Cheryl HinesMovies & TV33.92×
09Pit Boss (TV series)Movie / TV Show / Series31.81×
10LawrenceMusic & Radio30.32×
11Kirstie AlleyMovies & TV25.07×
12Jennifer Love HewittMovies & TV18.09×
13Lena DunhamMovies & TV17.66×
14Rebel WilsonMovies & TV17.25×
15The Tour ChampionshipSports14.62×
16Amy AdamsMovies & TV14.17×
17Alexandra DaddarioMovies & TV13.41×
18Brittany SnowMovies & TV12.03×
19Zaxby'sFood & Beverages9.73×
20Raising Cane's Chicken FingersFood & Beverages5.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Christina Hendricks audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Christina Hendricks audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.18×
ExtroversionTHRILL1.17×
Design AffinityPREMIUM1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Christina Hendricks audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.67×
Healthy LifestyleBALANCE0.69×
CreativityOPEN0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Christina Hendricks have in United States?

Christina Hendricks has an estimated audience of 3,518,928 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Christina Hendricks fans?

46.3% of Christina Hendricks fans are female, 53.7% are male, with an average age of 33.3 years.

03

Which brands do Christina Hendricks fans like most?

Christina Hendricks fans show strongest brand affinity for Kat Dennings (37.47×), Cheryl Hines (33.92×), and Amber Riley (93.53×) over the country average.

04

Where do Christina Hendricks fans live in United States?

Christina Hendricks fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Christina Hendricks fans also like?

Beyond Christina Hendricks itself, the audience over-indexes on Cheryl Hines (33.92×), Amber Riley (93.53×), Anupam Kher (126.43×), and Lawrence (30.32×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Christina Hendricks audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Christina Hendricks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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