Christina Hendricks Audience in Germany
Christina Hendricks has an estimated audience of 370,255 people in Germany. 52.8% are female, 47.2% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bank of Scotland, Mascara, Personal trainer, Nigella Lawson, Scanners.
The average Christina Hendricks fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bank of Scotland, Mascara, Personal trainer, with strongest over-indexing on Bank of Scotland (25.83× the country average). Demographically, the Christina Hendricks audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Individualism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Christina Hendricks fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 39.0 |
| Estimated audience size | 370,255 |
Audience persona
The typical Christina Hendricks fan in Germany is balanced, around 39.0 years old, with strong Individualism tendencies and a notable affinity for Bank of Scotland.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 86,262 | 1.06× |
| Bayern | 60,109 | 1.01× |
| Baden-Württemberg | 48,000 | 0.95× |
| Hessen | 34,535 | 1.22× |
| Niedersachsen | 34,033 | 0.95× |
| Berlin | 31,619 | 1.91× |
| Rheinland-Pfalz | 17,197 | 0.93× |
| Sachsen | 15,956 | 0.88× |
| Schleswig-Holstein | 12,465 | 0.94× |
| Brandenburg | 10,111 | 0.88× |
| Hamburg | 8,716 | 1.04× |
| Sachsen-Anhalt | 8,059 | 0.84× |
| Thüringen | 7,456 | 0.79× |
| Mecklenburg-Vorpommern | 5,663 | 0.8× |
| Saarland | 3,832 | 0.84× |
| Bremen | 3,025 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bank of Scotland | 25.83× | Business & Career |
| Mascara | 10.23× | Beauty & Wellness |
| Personal trainer | 8.77× | Sports |
| Nigella Lawson | 77.47× | Food & Beverages |
| Scanners | 24.39× | Movies & TV |
| DuPont | 41.41× | Health |
| Lipstick | 7.01× | Beauty & Wellness |
| Bertolt Brecht | 13.87× | Literature |
| Cooking show | 5.61× | Food & Beverages |
| Breuninger | 3.35× | Fashion & Accessoires |
| Lunch | 4.53× | Food & Beverages |
| Tchibo | 3.29× | Shopping |
| Full breakfast | 13.04× | Food & Beverages |
| Sunday Brunch | 6.77× | Kids & Family |
| QVC | 3.46× | Movies & TV |
| Luxury real estate | 4.28× | Business & Career |
| Dinner | 4.1× | Food & Beverages |
| Lapland (Sweden) | 27.17× | Travel & Leisure |
| Cookbook | 3.27× | Food & Beverages |
| Brunch | 4.61× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 2.14 |
| Tradition | CONSERVATISM | 2.12 |
| Early Adopter Mentality | POWER | 1.94 |
| Convenience Orientation | PREMIUM | 1.9 |
| Patriotism | CONSERVATISM | 1.83 |
| Urban Lifestyle | OPEN | 1.66 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.9% |
| United Kingdom | 8.9% |
| Canada | 4.4% |
See Christina Hendricks audiences in other countries
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Frequently asked questions
How many fans does Christina Hendricks have in Germany?
Christina Hendricks has an estimated audience of 370,255 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Christina Hendricks fans?
52.8% of Christina Hendricks fans are female, 47.2% are male, with an average age of 39.0 years.
Which brands do Christina Hendricks fans like most?
Christina Hendricks fans show strongest brand affinity for Bank of Scotland (25.83×), Mascara (10.23×), and Personal trainer (8.77×) over the country average.
Where do Christina Hendricks fans live in Germany?
Christina Hendricks fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,262), Bayern (reach 60,109), and Baden-Württemberg (reach 48,000). These three regions account for the largest share of the active audience.
What other brands do Christina Hendricks fans also like?
Beyond Christina Hendricks itself, the audience over-indexes on Mascara (10.23×), Personal trainer (8.77×), Nigella Lawson (77.47×), and Scanners (24.39×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Christina Hendricks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.