Rascasse Audience Intelligence

Christina Hendricks Audience in Germany

A data profile of the people who buy, follow and care about Christina Hendricks in Germany — modelled from more than twelve digital signal sources. Christina Hendricks has an estimated audience of 337,988 people in Germany.

#1081among Actor Actress or TV Star in Germany#3319among Person in Germany#2631in Movies & TV

The average Christina Hendricks fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bank of Scotland, Mascara, Personal trainer, with strongest over-indexing on Bank of Scotland (25.83× the country average).

Demographically, the Christina Hendricks audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Luxury Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Christina Hendricks fan in Germany is balanced, around 39.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Bank of Scotland.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Christina Hendricks profile in Germany.

Audience size
338K
in Germany
Gender
52.8%♀
47.2% male
Age
39.0
average years
Country rank
#15930
Person in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Christina Hendricks fans

52.8% are female, 47.2% are male, average age 39.0.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Christina Hendricks audience in Germany
MetricValue
Female52.8%
Male47.2%
Average age39.0
Estimated audience size337,988
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Christina Hendricks audience in Germany
Age bracketShare%
16-1925%
20-2916%
30-3917%
40-4918%
50+24%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Christina Hendricks audience comes from Germany.

Worldwide audience distribution share by country for Christina Hendricks
CountryShare
United States38.5%
United Kingdom7.9%
Canada4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Christina Hendricks audience in Germany is strongest.

Fig. 05

Top regions by affinity

Christina Hendricks fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.72×
02Hessen~30K1.19×
03Hamburg~9K1.06×
04Nordrhein-Westfalen~80K1.03×
05Bremen~3K1.02×
06Schleswig-Holstein~10K0.97×
07Bayern~60K0.96×
08Niedersachsen~30K0.95×
09Rheinland-Pfalz~20K0.94×
10Baden-Württemberg~50K0.93×
11Brandenburg~10K0.91×
12Saarland~4K0.90×
13Sachsen~20K0.89×
14Thüringen~8K0.89×
15Mecklenburg-Vorpommern~6K0.87×
16Sachsen-Anhalt~8K0.86×
Fig. 06

Affinity by region

Affinity by region — Christina Hendricks, Germany
0.86×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Christina Hendricks audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Christina Hendricks audience
#·InterestCategoryAffinity×
01Nigella LawsonFood & Beverages77.47×
02DuPontHealth41.41×
03Lapland (Sweden)Travel & Leisure27.17×
04Bank of ScotlandBusiness & Career25.83×
05ScannersMovies & TV24.39×
06Bertolt BrechtLiterature13.87×
07Full breakfastFood & Beverages13.04×
08MascaraBeauty & Wellness10.23×
09Personal trainerSports8.77×
10LipstickBeauty & Wellness7.01×
11Sunday BrunchKids & Family6.77×
12Cooking showFood & Beverages5.61×
13BrunchFood & Beverages4.61×
14LunchFood & Beverages4.53×
15Luxury real estateBusiness & Career4.28×
16DinnerFood & Beverages4.10×
17QVCMovies & TV3.46×
18BreuningerFashion & Accessoires3.35×
19TchiboShopping3.29×
20CookbookFood & Beverages3.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Christina Hendricks audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Christina Hendricks audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.82×
MindfulnessBALANCE1.79×
CreativityOPEN1.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Christina Hendricks audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.79×
Early Adopter MentalityPOWER0.80×
PatriotismCONSERVATISM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Christina Hendricks have in Germany?

Christina Hendricks has an estimated audience of 337,988 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Christina Hendricks fans?

52.8% of Christina Hendricks fans are female, 47.2% are male, with an average age of 39.0 years.

03

Which brands do Christina Hendricks fans like most?

Christina Hendricks fans show strongest brand affinity for Bank of Scotland (25.83×), Mascara (10.23×), and Personal trainer (8.77×) over the country average.

04

Where do Christina Hendricks fans live in Germany?

Christina Hendricks fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Christina Hendricks fans also like?

Beyond Christina Hendricks itself, the audience over-indexes on Mascara (10.23×), Personal trainer (8.77×), Nigella Lawson (77.47×), and Scanners (24.39×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in Germany

See Christina Hendricks audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Christina Hendricks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →