Democratic National Convention Audience in United States

Democratic National Convention has an estimated audience of 673,538 people in United States. 57.9% are female, 42.1% are male, average age 47.2. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, Natural rubber, Final Fantasy VII (Famicom).
Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Democratic National Convention audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Patriotism, Sustainability.
Category: Politics & Society · Type: Topic
Demographics of Democratic National Convention fans
| Metric | Value |
|---|---|
| Female | 57.9% |
| Male | 42.1% |
| Average age | 47.2 |
| Estimated audience size | 673,538 |
Audience persona
The typical Democratic National Convention fan in United States is more female, around 47.2 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Mathcore | 17.5× | Music & Radio |
| Google Home | 11.65× | Technology & Electronics |
| Natural rubber | 2.59× | Cars & Mobility |
| Final Fantasy VII (Famicom) | 15.13× | Games |
| The Historian | 16.48× | Literature |
| Eurail | 16.57× | Cars & Mobility |
| Parral, Chihuahua | 9.01× | Travel & Leisure |
| Layne Staley | 3.21× | Music & Radio |
| Solo climbing | 3.02× | Sports |
| Evan Tanner | 16.6× | Sports |
| Glasgow, Kentucky | 11.43× | Travel & Leisure |
| Mie goreng | 15.56× | Food & Beverages |
| charvel guitars | 12.76× | Music & Radio |
| El Hijo del Santo | 12.67× | Sports |
| Étouffée | 9.82× | Food & Beverages |
| Brunello Cucinelli | 2.9× | Fashion & Accessoires |
| Holly Hagan | 17.22× | Movies & TV |
| Dan Hardy | 11.48× | Sports |
| Guayas Province | 12.25× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.86 |
| Sustainability | BALANCE | 1.43 |
| Need for Security | CONSERVATISM | 1.41 |
| Spirituality | BALANCE | 1.35 |
| Career Orientation | POWER | 1.32 |
| Tradition | CONSERVATISM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 98.4% |
| United Kingdom | 0.5% |
| Italy | 0.5% |
See Democratic National Convention audiences in other countries
- Democratic National Convention — Germany
- Democratic National Convention — United Kingdom
- Democratic National Convention — France
- Democratic National Convention — Italy
- Democratic National Convention — Spain
- Democratic National Convention — Brazil
- Democratic National Convention — Japan
- Democratic National Convention — South Korea
- Democratic National Convention — India
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Democratic National Convention. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.