Dreadnought Audience in United States
Dreadnought has an estimated audience of 426,782 people in United States. 19.6% are female, 80.4% are male, average age 39.4. Top brand affinities: Home equity, Israel, Dog breed, Winemaking, Monmouth County, New Jersey.
Top brand affinities include Home equity, Israel, Dog breed, with strongest over-indexing on Home equity (8.59× the country average). Demographically, the Dreadnought audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Risk Appetite, Extroversion.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Dreadnought fans
| Metric | Value |
|---|---|
| Female | 19.6% |
| Male | 80.4% |
| Average age | 39.4 |
| Estimated audience size | 426,782 |
Audience persona
The typical Dreadnought fan in United States is more male, around 39.4 years old, with strong Risk Appetite tendencies and a notable affinity for Home equity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 8.59× | Home & Garden |
| Israel | 8.53× | Travel & Leisure |
| Dog breed | 3.76× | Pets & Animals |
| Winemaking | 13.99× | Food & Beverages |
| Monmouth County, New Jersey | 19× | Travel & Leisure |
| Gift registry | 24.05× | Kids & Family |
| Home construction | 1.97× | Home & Garden |
| John Havlicek | 19.37× | Sports |
| JibJab | 6.55× | Internet & Social Media |
| Grinch | 4.51× | Movies & TV |
| REC TEC Grills | 21.24× | Sports |
| Alaska | 1.89× | Travel & Leisure |
| Minnesota | 1.79× | Travel & Leisure |
| Nebraska | 2.54× | Travel & Leisure |
| Moquegua | 11.42× | Travel & Leisure |
| 3D printing | 2.28× | Technology & Electronics |
| Springfield, Illinois | 9.66× | Travel & Leisure |
| Wikia | 2.88× | Internet & Social Media |
| Gilberto Sta Rosa | 15.61× | Music & Radio |
| Home Delivery | 2.44× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.95 |
| Extroversion | THRILL | 1.61 |
| Tradition | CONSERVATISM | 1.6 |
| Early Adopter Mentality | POWER | 1.53 |
| Individualism | JOY | 1.29 |
| Luxury Orientation | PREMIUM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.2% |
| United Kingdom | 9.8% |
| Germany | 8.5% |
See Dreadnought audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Dreadnought. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.