A data profile of the people who buy, follow and care about Experimental Aircraft Association in United States — modelled from more than twelve digital signal sources. Experimental Aircraft Association has an estimated audience of 551,917 people in United States.
The average Experimental Aircraft Association fan in United States is 45.0 years old, more male, and lives primarily in Wisconsin.
The audience is concentrated in Wisconsin, California, Texas.
Top brand affinities include FlightAware, Cirrus SR20, Helicopter, with strongest over-indexing on FlightAware (21.73× the country average).
Demographically, the Experimental Aircraft Association audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Experimental Aircraft Association fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for FlightAware.
The key figures that characterise the Experimental Aircraft Association profile in United States.
18.8% are female, 81.2% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 18.8% |
| Male | 81.2% |
| Average age | 45.0 |
| Estimated audience size | 551,917 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 13% | |
| 30-39 | 14% | |
| 40-49 | 19% | |
| 50+ | 40% |
Where the Experimental Aircraft Association audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wisconsin | ~100K | 12.17× | |
| 02 | Nebraska | ~5K | 1.96× | |
| 03 | Iowa | ~6K | 1.23× | |
| 04 | Illinois | ~20K | 1.20× | |
| 05 | Minnesota | ~9K | 1.16× | |
| 06 | North Dakota | ~1K | 1.14× | |
| 07 | Idaho | ~3K | 1.03× | |
| 08 | Alaska | ~1K | 1.01× | |
| 09 | Kansas | ~4K | 0.93× | |
| 10 | Montana | ~1K | 0.92× | |
| 11 | South Dakota | ~1K | 0.91× | |
| 12 | Vermont | <1K | 0.89× | |
| 13 | Arizona | ~10K | 0.88× | |
| 14 | Missouri | ~8K | 0.87× | |
| 15 | Utah | ~4K | 0.86× | |
| 16 | Indiana | ~9K | 0.85× | |
| 17 | Oklahoma | ~5K | 0.85× | |
| 18 | Colorado | ~7K | 0.84× | |
| 19 | Michigan | ~10K | 0.82× | |
| 20 | Arkansas | ~4K | 0.80× | |
| 21 | New Mexico | ~2K | 0.80× | |
| 22 | Florida | ~30K | 0.77× | |
| 23 | New Hampshire | ~2K | 0.77× | |
| 24 | Washington, District of Columbia | ~1K | 0.77× | |
| 25 | Tennessee | ~8K | 0.76× | |
| 26 | Hawaii | ~2K | 0.75× | |
| 27 | Maine | ~1K | 0.75× | |
| 28 | West Virginia | ~2K | 0.74× | |
| 29 | Washington | ~8K | 0.73× | |
| 30 | Kentucky | ~5K | 0.73× | |
| 31 | Oregon | ~5K | 0.73× | |
| 32 | Nevada | ~4K | 0.73× | |
| 33 | Rhode Island | ~1K | 0.72× | |
| 34 | Ohio | ~10K | 0.71× | |
| 35 | Delaware | ~1K | 0.71× | |
| 36 | Virginia | ~9K | 0.70× | |
| 37 | Massachusetts | ~8K | 0.70× | |
| 38 | North Carolina | ~10K | 0.69× | |
| 39 | Alabama | ~5K | 0.69× | |
| 40 | Mississippi | ~3K | 0.69× | |
| 41 | California | ~40K | 0.67× | |
| 42 | Texas | ~30K | 0.67× | |
| 43 | Georgia | ~10K | 0.67× | |
| 44 | Louisiana | ~5K | 0.66× | |
| 45 | Connecticut | ~4K | 0.66× | |
| 46 | South Carolina | ~5K | 0.65× | |
| 47 | Pennsylvania | ~10K | 0.62× | |
| 48 | Maryland | ~6K | 0.59× | |
| 49 | New Jersey | ~8K | 0.58× | |
| 50 | New York | ~20K | 0.52× |
The strongest cross-interests of the Experimental Aircraft Association audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Railroad Tycoon 3 | Games | 104.89× | ||
| 02 | Cirrus SR22 | Topic | 80.46× | ||
| 03 | Beechcraft | Cars & Mobility | 75.24× | ||
| 04 | Microsoft Train Simulator | Games | 66.29× | ||
| 05 | Sporty's Pilot Shop | Cars & Mobility | 56.63× | ||
| 06 | Cirrus SR20 | Topic | 54.81× | ||
| 07 | Flying club | Topic | 35.59× | ||
| 08 | Piper Aircraft | Cars & Mobility | 34.33× | ||
| 09 | Cessna | Cars & Mobility | 29.40× | ||
| 10 | Airliner | Travel & Leisure | 27.66× | ||
| 11 | Aviation photography | Arts & Culture | 25.29× | ||
| 12 | Private pilot licence | Business & Career | 25.18× | ||
| 13 | FlightAware | Travel & Leisure | 21.73× | ||
| 14 | Commercial pilot license | Travel & Leisure | 18.13× | ||
| 15 | Flight training | Business & Career | 14.86× | ||
| 16 | Business jet | Business & Career | 14.33× | ||
| 17 | Aeronautics | Cars & Mobility | 13.45× | ||
| 18 | Helicopter | Cars & Mobility | 10.30× | ||
| 19 | Aircraft | Cars & Mobility | 6.98× | ||
| 20 | Google Flights | Travel & Leisure | 5.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.82× | |
| Risk Appetite | THRILL | 1.52× | |
| Travelling | THRILL | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.90× | |
| Extroversion | THRILL | 0.95× | |
| Social Media Usage | JOY | 0.98× |
Experimental Aircraft Association has an estimated audience of 551,917 people in United States, concentrated in Wisconsin and California.
18.8% of Experimental Aircraft Association fans are female, 81.2% are male, with an average age of 45.0 years.
Experimental Aircraft Association fans show strongest brand affinity for FlightAware (21.73×), Cirrus SR20 (54.81×), and Helicopter (10.3×) over the country average.
Experimental Aircraft Association fans in United States are most concentrated in Wisconsin (reach ~100K), California (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Experimental Aircraft Association itself, the audience over-indexes on Cirrus SR20 (54.81×), Helicopter (10.3×), Cirrus SR22 (80.46×), and Beechcraft (75.24×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Experimental Aircraft Association. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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