Extreme Audience in United States
Extreme has an estimated audience of 910,563 people in United States. 37.2% are female, 62.8% are male, average age 47.6. Top brand affinities: Van Halen, Alice Cooper (band), Axl Rose, Scorpions (band), Eddie Van Halen.
Top brand affinities include Van Halen, Alice Cooper (band), Axl Rose, with strongest over-indexing on Van Halen (39.68× the country average). Demographically, the Extreme audience skews more male with an average age of 47.6, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Extreme fans
| Metric | Value |
|---|---|
| Female | 37.2% |
| Male | 62.8% |
| Average age | 47.6 |
| Estimated audience size | 910,563 |
Audience persona
The typical Extreme fan in United States is more male, around 47.6 years old, with strong Patriotism tendencies and a notable affinity for Van Halen.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Van Halen | 39.68× | Music & Radio |
| Alice Cooper (band) | 24.81× | Music & Radio |
| Axl Rose | 23.48× | Music & Radio |
| Scorpions (band) | 16.22× | Music & Radio |
| Eddie Van Halen | 18.15× | Music & Radio |
| Billy Idol | 15.84× | Music & Radio |
| Nikki Sixx | 22.31× | Music & Radio |
| Ozzy Osbourne | 6.52× | Music & Radio |
| Kia Sportage | 14.38× | Cars & Mobility |
| Whitesnake | 19.76× | Music & Radio |
| Alice in Chains | 13.5× | Music & Radio |
| Lynyrd Skynyrd | 11.4× | Music & Radio |
| Fox News Channel | 1.8× | Movies & TV |
| Genesis (band) | 6.49× | Music & Radio |
| Judas Priest | 17.22× | Music & Radio |
| Jimmy Page | 12.23× | Music & Radio |
| Jimi Hendrix | 10.21× | Music & Radio |
| Queensrÿche | 24.92× | Music & Radio |
| Ticketmaster | 3.13× | Travel & Leisure |
| Black Sabbath | 9.49× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.79 |
| Urban Lifestyle | OPEN | 1.29 |
| Tradition | CONSERVATISM | 1.27 |
| Extroversion | THRILL | 1.2 |
| Community Orientation | OPEN | 1.13 |
| Spirituality | BALANCE | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.8% |
| India | 11.5% |
| Brazil | 11.0% |
See Extreme audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Extreme. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.