Findlay, Ohio Audience in United States

Findlay, Ohio logo

Findlay, Ohio has an estimated audience of 375,257 people in United States. 37.4% are female, 62.6% are male, average age 31.4. Top regions: Ohio, Michigan, Indiana. Top brand affinities: Sinaloa, ABC 7 Chicago, WESH, WFTV, WSVN.

The average Findlay, Ohio fan in United States is 31.4 years old, more male, and lives primarily in Ohio. The audience is concentrated in Ohio, Michigan, Indiana. Top brand affinities include Sinaloa, ABC 7 Chicago, WESH, with strongest over-indexing on Sinaloa (7.27× the country average). Demographically, the Findlay, Ohio audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Extroversion, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Findlay, Ohio fans

Demographic split for Findlay, Ohio audience in United States
MetricValue
Female37.4%
Male62.6%
Average age31.4
Estimated audience size375,257

Audience persona

The typical Findlay, Ohio fan in United States is more male, around 31.4 years old, with strong Extroversion tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Findlay, Ohio in United States
RegionReachAffinity
Ohio204,75717.71×
Michigan43,8134.46×
Indiana19,9302.91×
Pennsylvania15,0361.19×
Texas13,6400.42×
Florida12,7030.5×
Illinois11,0410.88×
Kentucky10,9042.32×
California10,3850.25×
New York8,5890.41×
North Carolina6,4310.57×
Tennessee6,3740.85×
Georgia5,8910.51×
Virginia5,2780.58×
West Virginia4,9042.81×
Missouri3,5300.58×
Wisconsin3,3740.6×
South Carolina3,2520.58×
Colorado3,0250.51×
Arizona2,9480.38×
Massachusetts2,8040.38×
New Jersey2,6690.28×
Washington2,6160.35×
Maryland2,5040.39×
Minnesota2,2610.42×
Alabama2,0700.39×
Iowa1,9080.62×
Louisiana1,7870.37×
Oklahoma1,7070.41×
Kansas1,4650.5×
Arkansas1,3690.44×
Oregon1,2810.3×
Mississippi1,1840.38×
Connecticut1,1590.31×
Utah1,1440.34×
Nevada1,0620.29×
Nebraska8330.44×
Idaho6470.34×
Washington, District of Columbia6450.57×
New Hampshire5920.4×
New Mexico5770.31×
Maine4400.33×
South Dakota4120.47×
North Dakota4010.52×
Rhode Island3960.33×
Montana3530.34×
Hawaii3420.21×
Wyoming3280.59×
Alaska2940.37×
Delaware2890.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Findlay, Ohio audience
BrandAffinityCategory
Sinaloa7.27×Travel & Leisure
ABC 7 Chicago2.16×Movies & TV
WESH2.17×Movies & TV
WFTV2.15×Movies & TV
WSVN1.89×Movies & TV
Laguna (province)2.53×
Ken Griffey Jr.1.83×Sports
Grover Cleveland1.96×Politics & Society
Mike Conley, Jr.1.65×Sports
Jabberwocky (band)1.52×Music & Radio
ABC TV1.55×Movies & TV
Better Off Dead (film)1.55×Movies & TV
JcrOffroad2.92×Shopping
Cadena SER1.89×Music & Radio
John Key2.71×Politics & Society
Building-integrated photovoltaics2.02×Home & Garden
Ixtapaluca1.89×Travel & Leisure
Bulacan1.76×Travel & Leisure
Mother Goose1.62×Literature
Otto Graham1.58×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Findlay, Ohio audience
TraitClusterScore
ExtroversionTHRILL1.53
SustainabilityBALANCE1.48
IndividualismJOY1.22
Sports ActivityPOWER1.1
Career OrientationPOWER1.02
Pet OwnershipJOY1.01

Worldwide distribution

Worldwide audience distribution share by country for Findlay, Ohio
CountryShare
United States93.4%
United Kingdom4.7%
Germany0.9%

See Findlay, Ohio audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Findlay, Ohio have in United States?

Findlay, Ohio has an estimated audience of 375,257 people in United States, concentrated in Ohio and Michigan.

What is the gender split and age of Findlay, Ohio fans?

37.4% of Findlay, Ohio fans are female, 62.6% are male, with an average age of 31.4 years.

Which brands do Findlay, Ohio fans like most?

Findlay, Ohio fans show strongest brand affinity for Sinaloa (7.27×), ABC 7 Chicago (2.16×), and WESH (2.17×) over the country average.

Where do Findlay, Ohio fans live in United States?

Findlay, Ohio fans in United States are most concentrated in Ohio (reach 204,757), Michigan (reach 43,813), and Indiana (reach 19,930). These three regions account for the largest share of the active audience.

What other brands do Findlay, Ohio fans also like?

Beyond Findlay, Ohio itself, the audience over-indexes on ABC 7 Chicago (2.16×), WESH (2.17×), WFTV (2.15×), and WSVN (1.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Findlay, Ohio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.