Glycerol Audience in United States

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Glycerol has an estimated audience of 1,442,476 people in United States. 78.3% are female, 21.7% are male, average age 42.0. Top regions: California, Texas, Florida. Top brand affinities: Tierra Cali, Nasal cavity, Tierra caliente, Temple Grandin, CAC 40.

The average Glycerol fan in United States is 42.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Tierra Cali, Nasal cavity, Tierra caliente, with strongest over-indexing on Tierra Cali (5.06× the country average). Demographically, the Glycerol audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Sustainability, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Glycerol fans

Demographic split for Glycerol audience in United States
MetricValue
Female78.3%
Male21.7%
Average age42.0
Estimated audience size1,442,476

Audience persona

The typical Glycerol fan in United States is more female, around 42.0 years old, with strong Sustainability tendencies and a notable affinity for Tierra Cali.

Top regions in United States

Top regions ranked by reach for Glycerol in United States
RegionReachAffinity
California209,7761.32×
Texas134,4241.08×
Florida94,1550.96×
New York91,4391.13×
Pennsylvania53,2851.1×
Illinois48,6831.01×
Massachusetts46,3431.63×
Georgia45,3571.02×
Ohio42,9260.97×
Michigan42,2941.12×
North Carolina42,2210.97×
New Jersey39,5641.08×
Virginia35,5381.01×
Washington31,2751.08×
Indiana28,1371.07×
Arizona27,9660.95×
Maryland27,0121.09×
Tennessee25,3130.87×
Missouri25,2571.09×
Minnesota22,4471.09×
Colorado22,2220.98×
Wisconsin20,9540.97×
South Carolina19,6620.91×
Alabama18,1900.9×
Oregon17,4891.06×
Louisiana16,8780.91×
Connecticut16,4841.14×
Oklahoma16,4711.03×
Utah16,3031.26×
Kentucky16,1060.89×
Iowa12,8451.08×
Mississippi10,8280.91×
Nevada10,8090.77×
Arkansas9,9880.84×
Kansas9,7380.86×
Idaho7,0310.97×
Nebraska6,5170.9×
New Mexico6,2060.86×
West Virginia5,6850.85×
Hawaii5,6710.91×
New Hampshire5,2510.92×
Rhode Island5,1801.13×
Washington, District of Columbia4,4761.03×
Montana4,3471.09×
Maine4,1360.8×
South Dakota3,4151.02×
Delaware3,4150.86×
North Dakota3,0341.02×
Vermont2,8621.13×
Alaska2,0860.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Glycerol audience
BrandAffinityCategory
Tierra Cali5.06×Travel & Leisure
Nasal cavity3.21×Health
Tierra caliente2.69×Travel & Leisure
Temple Grandin2.4×Literature
CAC 401.6×Business & Career
New York Harbor3.72×Travel & Leisure
E-box3.54×Health
Julio Cesar Chavez Jr.1.74×Sports
Buenavista (Madrid)1.83×Travel & Leisure
Lion of Judah2.8×
Cadena SER2.88×Music & Radio
California University of Pennsylvania3.54×Business & Career
Austin3602.55×Sports
Bulacan2.73×Travel & Leisure
Cadbury World1.98×Travel & Leisure
Cadmium2.19×Business & Career
Tequila Cazadores2.25×Food & Beverages
Manizales2.94×Travel & Leisure
The Specials3.08×Music & Radio
Bruklinas1.92×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Glycerol audience
TraitClusterScore
SustainabilityBALANCE2.15
Sports ActivityPOWER2.05
Luxury OrientationPREMIUM2.05
Healthy LifestyleBALANCE1.98
Pet OwnershipJOY1.92
Family OrientationCONSERVATISM1.72

Worldwide distribution

Worldwide audience distribution share by country for Glycerol
CountryShare
United States80.1%
Germany8.4%
France4.5%

See Glycerol audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Glycerol have in United States?

Glycerol has an estimated audience of 1,442,476 people in United States, concentrated in California and Texas.

What is the gender split and age of Glycerol fans?

78.3% of Glycerol fans are female, 21.7% are male, with an average age of 42.0 years.

Which brands do Glycerol fans like most?

Glycerol fans show strongest brand affinity for Tierra Cali (5.06×), Nasal cavity (3.21×), and Tierra caliente (2.69×) over the country average.

Where do Glycerol fans live in United States?

Glycerol fans in United States are most concentrated in California (reach 209,776), Texas (reach 134,424), and Florida (reach 94,155). These three regions account for the largest share of the active audience.

What other brands do Glycerol fans also like?

Beyond Glycerol itself, the audience over-indexes on Nasal cavity (3.21×), Tierra caliente (2.69×), Temple Grandin (2.4×), and CAC 40 (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Glycerol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.