Cadmium Audience in United States
Cadmium has an estimated audience of 320,073 people in United States. 78.6% are female, 21.4% are male, average age 48.9. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Zoo Tycoon (series), Israel, Goop, Historic site.
The average Cadmium fan in United States is 48.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Zoo Tycoon (series), Israel, with strongest over-indexing on Elsword (20× the country average). Demographically, the Cadmium audience skews more female with an average age of 48.9, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Cadmium fans
| Metric | Value |
|---|---|
| Female | 78.6% |
| Male | 21.4% |
| Average age | 48.9 |
| Estimated audience size | 320,073 |
Audience persona
The typical Cadmium fan in United States is more female, around 48.9 years old, with strong Quality Awareness tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 40,303 | 1.15× |
| Texas | 25,634 | 0.93× |
| Florida | 19,001 | 0.88× |
| New York | 17,281 | 0.97× |
| Pennsylvania | 10,430 | 0.97× |
| Illinois | 10,351 | 0.97× |
| Ohio | 9,436 | 0.96× |
| North Carolina | 9,383 | 0.97× |
| Michigan | 8,879 | 1.06× |
| Georgia | 8,626 | 0.87× |
| Washington | 8,338 | 1.3× |
| Virginia | 8,229 | 1.06× |
| Massachusetts | 6,779 | 1.08× |
| New Jersey | 6,710 | 0.82× |
| Tennessee | 6,412 | 1× |
| Arizona | 6,136 | 0.94× |
| Maryland | 6,010 | 1.09× |
| Indiana | 6,005 | 1.03× |
| Missouri | 5,435 | 1.05× |
| Colorado | 5,291 | 1.05× |
| Wisconsin | 4,980 | 1.03× |
| Oregon | 4,706 | 1.28× |
| Minnesota | 4,692 | 1.02× |
| South Carolina | 4,160 | 0.86× |
| Oklahoma | 4,140 | 1.16× |
| Alabama | 3,962 | 0.89× |
| Kentucky | 3,863 | 0.96× |
| Louisiana | 3,539 | 0.86× |
| Connecticut | 3,369 | 1.05× |
| Utah | 3,249 | 1.13× |
| Nevada | 2,771 | 0.9× |
| Kansas | 2,641 | 1.05× |
| Iowa | 2,632 | 1× |
| Arkansas | 2,494 | 0.95× |
| Mississippi | 2,033 | 0.77× |
| Idaho | 1,861 | 1.16× |
| New Mexico | 1,646 | 1.03× |
| West Virginia | 1,492 | 1× |
| New Hampshire | 1,368 | 1.08× |
| Nebraska | 1,361 | 0.85× |
| Maine | 1,356 | 1.18× |
| Hawaii | 1,253 | 0.91× |
| Washington, District of Columbia | 1,096 | 1.14× |
| Rhode Island | 975 | 0.96× |
| Montana | 966 | 1.09× |
| Delaware | 816 | 0.92× |
| Alaska | 709 | 1.04× |
| South Dakota | 656 | 0.89× |
| North Dakota | 631 | 0.96× |
| Vermont | 556 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 20× | Games |
| Zoo Tycoon (series) | 20× | Games |
| Israel | 1.62× | Travel & Leisure |
| Goop | 3.97× | Internet & Social Media |
| Historic site | 2.98× | Arts & Culture |
| Governor of Michigan | 5.17× | Politics & Society |
| Fairy godmother | 4.63× | Literature |
| Wok | 3.71× | Food & Beverages |
| Grinch | 2.21× | Movies & TV |
| Wikia | 1.74× | Internet & Social Media |
| headspace | 4.71× | Health |
| Hibachi | 3.93× | Food & Beverages |
| Vocal harmony | 2.22× | Music & Radio |
| Google Home | 3.05× | Technology & Electronics |
| Hipster | 4.39× | Politics & Society |
| Home staging | 2.34× | Home & Garden |
| Noodle (Gorillaz) | 1.59× | Music & Radio |
| Grace Slick | 3.8× | Music & Radio |
| TV Fanatic | 4.48× | Movies & TV |
| Cherish (group) | 4.57× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.67 |
| Sustainability | BALANCE | 1.58 |
| Family Orientation | CONSERVATISM | 1.38 |
| Indulgence | JOY | 1.36 |
| Urban Lifestyle | OPEN | 1.35 |
| Risk Appetite | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.2% |
| Malaysia | 8.1% |
| Spain | 7.0% |
See Cadmium audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Cadmium have in United States?
Cadmium has an estimated audience of 320,073 people in United States, concentrated in California and Texas.
What is the gender split and age of Cadmium fans?
78.6% of Cadmium fans are female, 21.4% are male, with an average age of 48.9 years.
Which brands do Cadmium fans like most?
Cadmium fans show strongest brand affinity for Elsword (20×), Zoo Tycoon (series) (20×), and Israel (1.62×) over the country average.
Where do Cadmium fans live in United States?
Cadmium fans in United States are most concentrated in California (reach 40,303), Texas (reach 25,634), and Florida (reach 19,001). These three regions account for the largest share of the active audience.
What other brands do Cadmium fans also like?
Beyond Cadmium itself, the audience over-indexes on Zoo Tycoon (series) (20×), Israel (1.62×), Goop (3.97×), and Historic site (2.98×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Cadmium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.