Wikia Audience in United States

Wikia logo

Wikia has an estimated audience of 6,629,241 people in United States. 46.7% are female, 53.3% are male, average age 30.3. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Home construction, Combat sport, 3D printing, Litter box.

The average Wikia fan in United States is 30.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Home construction, Combat sport, with strongest over-indexing on Dog breed (2.1× the country average). Demographically, the Wikia audience skews balanced with an average age of 30.3, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of Wikia fans

Demographic split for Wikia audience in United States
MetricValue
Female46.7%
Male53.3%
Average age30.3
Estimated audience size6,629,241

Audience persona

The typical Wikia fan in United States is balanced, around 30.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Wikia in United States
RegionReachAffinity
California749,0191.03×
Texas470,9680.83×
Florida404,5250.9×
New York377,6771.02×
Pennsylvania255,9761.15×
Illinois236,4511.07×
Ohio217,8541.07×
North Carolina193,8060.97×
Virginia192,3041.19×
New Jersey187,1771.11×
Michigan185,8901.07×
Georgia182,5290.89×
Washington176,8071.33×
Massachusetts155,5231.19×
Indiana135,3311.12×
Tennessee128,4340.97×
Maryland127,5591.12×
Arizona113,7130.84×
Missouri110,4621.03×
Wisconsin104,5901.05×
Minnesota103,8301.09×
Colorado96,4630.92×
Oregon91,7771.21×
South Carolina86,6830.87×
Kentucky85,5451.03×
Alabama80,1270.87×
Connecticut71,5521.08×
Oklahoma71,1980.97×
Louisiana67,0330.78×
Utah65,0571.1×
Nevada54,1250.84×
Iowa52,8160.97×
Kansas50,2490.96×
Arkansas47,8410.88×
Mississippi38,5120.71×
New Hampshire35,9651.38×
West Virginia33,4101.08×
Nebraska33,0831×
Idaho32,9560.99×
New Mexico30,6690.92×
Maine28,3781.2×
Washington, District of Columbia25,4551.28×
Rhode Island21,1251×
Hawaii21,0670.74×
Montana17,2600.94×
Delaware14,3460.78×
Vermont13,3411.15×
Alaska12,1730.86×
North Dakota11,0580.81×
Wyoming6,5980.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wikia audience
BrandAffinityCategory
Dog breed2.1×Pets & Animals
Home construction1.84×Home & Garden
Combat sport1.89×Sports
3D printing2.59×Technology & Electronics
Litter box1.98×Pets & Animals
Minnesota1.6×Travel & Leisure
Bank account1.91×Business & Career
Justice2.16×Politics & Society
Racing1.71×Cars & Mobility
Nebraska1.77×Travel & Leisure
edureka22.35×Business & Career
Winemaking2.78×Food & Beverages
Atkins diet2.93×Health
Magazine (band)3.57×Music & Radio
Panama2×Travel & Leisure
David Yurman1.51×Fashion & Accessoires
IS (Infinite Stratos)1.89×Literature
Mike Conley, Jr.4.13×Sports
ABC 7 Chicago1.86×Movies & TV
Mortgage insurance1.95×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wikia audience
TraitClusterScore
Early Adopter MentalityPOWER2.13
ExtroversionTHRILL1.69
IndividualismJOY1.45
Convenience OrientationPREMIUM1.43
Risk AppetiteTHRILL1.4
LGBTQ+ IdentityOPEN1.38

Worldwide distribution

Worldwide audience distribution share by country for Wikia
CountryShare
United States16.5%
Germany9.5%
Japan9.0%

See Wikia audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does Wikia have in United States?

Wikia has an estimated audience of 6,629,241 people in United States, concentrated in California and Texas.

What is the gender split and age of Wikia fans?

46.7% of Wikia fans are female, 53.3% are male, with an average age of 30.3 years.

Which brands do Wikia fans like most?

Wikia fans show strongest brand affinity for Dog breed (2.1×), Home construction (1.84×), and Combat sport (1.89×) over the country average.

Where do Wikia fans live in United States?

Wikia fans in United States are most concentrated in California (reach 749,019), Texas (reach 470,968), and Florida (reach 404,525). These three regions account for the largest share of the active audience.

What other brands do Wikia fans also like?

Beyond Wikia itself, the audience over-indexes on Home construction (1.84×), Combat sport (1.89×), 3D printing (2.59×), and Litter box (1.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wikia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.