Rascasse Audience Intelligence

Austin360 Audience in United States

A data profile of the people who buy, follow and care about Austin360 in United States — modelled from more than twelve digital signal sources. Austin360 has an estimated audience of 362,139 people in United States.

#4952among POI in United States#4364in Sports

The average Austin360 fan in United States is 40.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Crocodile, Good news, Obsessed (2009 film), with strongest over-indexing on Crocodile (69.89× the country average).

Demographically, the Austin360 audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Austin360 fan in United States is more female, around 40.6 years old, with strong Patriotism tendencies and a notable affinity for Crocodile.

Category: Sports · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Austin360 profile in United States.

Audience size
362K
in United States
Gender
55.3%♀
44.7% male
Age
40.6
average years
Country rank
#43834
POI in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Austin360 fans

55.3% are female, 44.7% are male, average age 40.6.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Austin360 audience in United States
MetricValue
Female55.3%
Male44.7%
Average age40.6
Estimated audience size362,139
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Austin360 audience in United States
Age bracketShare%
16-1915%
20-2920%
30-3920%
40-4922%
50+22%
Fig. 04

Worldwide distribution

94.0%

of the worldwide Austin360 audience comes from United States.

Worldwide audience distribution share by country for Austin360
CountryShare
United States94.0%
United Kingdom3.0%
Spain1.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Austin360 audience in United States is strongest.

Fig. 05

Top regions by affinity

Austin360 fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K4.84×
02New Mexico~2K1.29×
03Hawaii~2K1.22×
04Washington, District of Columbia~1K1.17×
05Arkansas~3K1.14×
06Oklahoma~4K1.07×
07Utah~3K1.06×
08Montana~1K1.06×
09North Dakota<1K1.03×
10Louisiana~5K1.02×
11Nevada~4K1.02×
12Kansas~3K1.02×
13Colorado~6K1.01×
14Kentucky~5K1.01×
15Alaska<1K1.01×
16Iowa~3K1.00×
17Mississippi~3K1.00×
18Idaho~2K1.00×
19New Hampshire~1K1.00×
20Rhode Island~1K1.00×
21South Dakota<1K1.00×
22Missouri~6K0.99×
23South Carolina~5K0.99×
24Alabama~5K0.99×
25Oregon~4K0.99×
26Connecticut~4K0.99×
27Minnesota~5K0.98×
28Wisconsin~5K0.97×
29Tennessee~7K0.96×
30Indiana~6K0.96×
31Arizona~7K0.95×
32Maryland~6K0.95×
33Washington~7K0.94×
34Massachusetts~7K0.94×
35Michigan~9K0.93×
36Virginia~8K0.93×
37Ohio~10K0.92×
38North Carolina~10K0.92×
39New Jersey~8K0.92×
40Illinois~10K0.91×
41Georgia~10K0.91×
42Pennsylvania~10K0.90×
43Florida~20K0.87×
44New York~20K0.87×
45California~30K0.84×
46Nebraska0.00×
47Maine0.00×
48West Virginia0.00×
49Delaware0.00×
50Wyoming0.00×
Fig. 06

Affinity by region

Affinity by region — Austin360, United States
0.84×1.00×4.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Austin360 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Austin360 audience
#·InterestCategoryAffinity×
01Good newsNews110.43×
02CrocodilePets & Animals69.89×
03Tube topFashion & Accessoires37.42×
04SuspendersFashion & Accessoires28.51×
05Patton OswaltMovies & TV26.25×
06George CarlinMovies & TV25.31×
07John MulaneyMovies & TV23.06×
08Dana WhiteSports21.54×
09BulovaFashion & Accessoires21.24×
10Brazilian WaxingBeauty & Wellness21.04×
11Kim CattrallMovies & TV16.42×
12Norm MacdonaldMovies & TV12.64×
13Obsessed (2009 film)Movies & TV12.06×
14Steve MartinMovies & TV11.43×
15Seth GreenMovies & TV10.89×
16University of Texas at AustinBusiness & Career9.78×
17Rosie O'DonnellMovies & TV9.01×
18Band of BrothersMovies & TV8.59×
19Alison BrieMovies & TV7.13×
20WhataburgerFood & Beverages4.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Austin360 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Austin360 audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.09×
Urban LifestyleOPEN1.49×
Family OrientationCONSERVATISM1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Austin360 audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.90×
ExtroversionTHRILL0.92×
MindfulnessBALANCE0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Austin360 have in United States?

Austin360 has an estimated audience of 362,139 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Austin360 fans?

55.3% of Austin360 fans are female, 44.7% are male, with an average age of 40.6 years.

03

Which brands do Austin360 fans like most?

Austin360 fans show strongest brand affinity for Crocodile (69.89×), Good news (110.43×), and Obsessed (2009 film) (12.06×) over the country average.

04

Where do Austin360 fans live in United States?

Austin360 fans in United States are most concentrated in Texas (reach ~200K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Austin360 fans also like?

Beyond Austin360 itself, the audience over-indexes on Good news (110.43×), Obsessed (2009 film) (12.06×), Patton Oswalt (26.25×), and John Mulaney (23.06×) compared to the United States average.

Appendix

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See Austin360 audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Austin360. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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