Incite Audience in United States

Incite has an estimated audience of 387,744 people in United States. 39.0% are female, 61.0% are male, average age 33.6. Top brand affinities: Die Antwoord, Hollywood Undead, Deftones, Thrash metal, Tech N9ne.

Top brand affinities include Die Antwoord, Hollywood Undead, Deftones, with strongest over-indexing on Die Antwoord (109.55× the country average). Demographically, the Incite audience skews more male with an average age of 33.6, and over-indexes on personality traits such as Extroversion, Tradition.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Incite fans

Demographic split for Incite audience in United States
MetricValue
Female39.0%
Male61.0%
Average age33.6
Estimated audience size387,744

Audience persona

The typical Incite fan in United States is more male, around 33.6 years old, with strong Extroversion tendencies and a notable affinity for Die Antwoord.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Incite audience
BrandAffinityCategory
Die Antwoord109.55×Music & Radio
Hollywood Undead108.93×Music & Radio
Deftones34.81×Music & Radio
Thrash metal19.56×Music & Radio
Tech N9ne64.28×Music & Radio
Autism Awareness13.89×Health
Melvins72.91×Music & Radio
Judas Priest41.39×Music & Radio
Buckethead46.68×Music & Radio
Diabetes mellitus awareness9.21×Health
Slipknot (band)24.06×Music & Radio
Falling in Reverse34.12×Music & Radio
Volbeat54.13×Music & Radio
Ozzy Osbourne11.27×Music & Radio
Five Finger Death Punch39.55×Music & Radio
Babymetal34.15×Music & Radio
Singer-songwriter4.54×Music & Radio
Microblogging9.57×Technology & Electronics
Chester Bennington19.17×Music & Radio
DC Shoes17.78×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Incite audience
TraitClusterScore
ExtroversionTHRILL2.04
TraditionCONSERVATISM1.68
IndulgenceJOY1.35
Urban LifestyleOPEN1.29
PatriotismCONSERVATISM1.27
Risk AppetiteTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Incite
CountryShare
United States60.0%
Brazil7.1%
India6.0%

See Incite audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Incite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.