Rascasse Audience Intelligence

Incite Audience in United States

A data profile of the people who buy, follow and care about Incite in United States — modelled from more than twelve digital signal sources. Incite has an estimated audience of 764,804 people in United States.

#106among Metal in United States#6571among Person in United States#3787in Music & Radio

The average Incite fan in United States is 36.1 years old, more male, and lives primarily in Indiana.

The audience is concentrated in Indiana, California, Texas.

Top brand affinities include Die Antwoord, Deftones, Hollywood Undead, with strongest over-indexing on Die Antwoord (90.7× the country average).

Demographically, the Incite audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Incite fan in United States is more male, around 36.1 years old, with strong Patriotism tendencies and a notable affinity for Die Antwoord.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Incite profile in United States.

Audience size
765K
in United States
Gender
25.6%♀
74.4% male
Age
36.1
average years
Country rank
#28267
Person in United States
Fig. 01

Search interest · 12-month trend

-49%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Incite fans

25.6% are female, 74.4% are male, average age 36.1.

Fig. 02

Gender split

25.6%
Female
74.4%
Male
Demographic split for Incite audience in United States
MetricValue
Female25.6%
Male74.4%
Average age36.1
Estimated audience size764,804
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the Incite audience in United States
Age bracketShare%
16-1926%
20-2918%
30-3923%
40-4927%
50+7%
Fig. 04

Worldwide distribution

65.7%

of the worldwide Incite audience comes from United States.

Worldwide audience distribution share by country for Incite
CountryShare
United States65.7%
United Kingdom5.0%
Brazil4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Incite audience in United States is strongest.

Fig. 05

Top regions by affinity

Incite fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~300K16.09×
02Georgia~30K1.30×
03Alaska~2K0.96×
04South Dakota~2K0.92×
05Utah~7K0.91×
06Kentucky~10K0.90×
07Vermont~1K0.89×
08Wyoming~1K0.89×
09North Dakota~2K0.88×
10Delaware~2K0.87×
11Oklahoma~8K0.86×
12Hawaii~3K0.86×
13Illinois~20K0.84×
14Mississippi~6K0.83×
15Idaho~4K0.82×
16New Hampshire~3K0.82×
17Rhode Island~2K0.82×
18Maine~2K0.81×
19Washington, District of Columbia~2K0.81×
20North Carolina~20K0.80×
21West Virginia~3K0.80×
22Virginia~20K0.79×
23Kansas~5K0.79×
24Nebraska~3K0.79×
25Louisiana~9K0.78×
26Connecticut~7K0.77×
27New Mexico~3K0.77×
28California~70K0.76×
29Maryland~10K0.76×
30Massachusetts~10K0.75×
31Alabama~9K0.75×
32Iowa~5K0.75×
33Arkansas~5K0.75×
34Pennsylvania~20K0.74×
35New Jersey~20K0.74×
36Washington~10K0.74×
37South Carolina~10K0.74×
38Ohio~20K0.73×
39Colorado~10K0.73×
40Oregon~7K0.73×
41Tennessee~10K0.72×
42Missouri~10K0.72×
43Wisconsin~9K0.72×
44Michigan~20K0.71×
45Arizona~10K0.70×
46Minnesota~9K0.70×
47Nevada~6K0.70×
48Texas~50K0.66×
49New York~30K0.66×
50Florida~40K0.65×
Fig. 06

Affinity by region

Affinity by region — Incite, United States
0.65×1.00×16.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Incite audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Incite audience
#·InterestCategoryAffinity×
01Hollywood UndeadMusic & Radio99.72×
02Die AntwoordMusic & Radio90.70×
03MelvinsMusic & Radio87.03×
04BucketheadMusic & Radio58.27×
05Tech N9neMusic & Radio54.89×
06Judas PriestMusic & Radio50.50×
07DeftonesMusic & Radio45.45×
08BabymetalMusic & Radio38.29×
09Five Finger Death PunchMusic & Radio33.87×
10RammsteinMusic & Radio30.17×
11Falling in ReverseMusic & Radio26.85×
12Chester BenningtonMusic & Radio23.93×
13Slipknot (band)Music & Radio23.72×
14The HivesMusic & Radio23.72×
15Iron MaidenMusic & Radio19.55×
16Thrash metalMusic & Radio18.61×
17Scorpions (band)Music & Radio15.35×
18Death metalMusic & Radio11.39×
19Ozzy OsbourneMusic & Radio11.19×
20TicketmasterTravel & Leisure5.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Incite audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Incite audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.30×
TraditionCONSERVATISM1.67×
ExtroversionTHRILL1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Incite audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.62×
DIY MentalityTHRILL0.66×
Healthy LifestyleBALANCE0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Incite have in United States?

Incite has an estimated audience of 764,804 people in United States, concentrated in Indiana and California.

02

What is the gender split and age of Incite fans?

25.6% of Incite fans are female, 74.4% are male, with an average age of 36.1 years.

03

Which brands do Incite fans like most?

Incite fans show strongest brand affinity for Die Antwoord (90.7×), Deftones (45.45×), and Hollywood Undead (99.72×) over the country average.

04

Where do Incite fans live in United States?

Incite fans in United States are most concentrated in Indiana (reach ~300K), California (reach ~70K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Incite fans also like?

Beyond Incite itself, the audience over-indexes on Deftones (45.45×), Hollywood Undead (99.72×), Buckethead (58.27×), and Melvins (87.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Incite audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Incite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →