James Wan Audience in United States

James Wan has an estimated audience of 426,618 people in United States. 41.2% are female, 58.8% are male, average age 33.5. Top regions: California, Texas, Florida. Top brand affinities: Christina Ricci, Beetlejuice, The Strangers (2008 film), Twin Peaks, Diane Keaton.

The average James Wan fan in United States is 33.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Christina Ricci, Beetlejuice, The Strangers (2008 film), with strongest over-indexing on Christina Ricci (47.72× the country average). Demographically, the James Wan audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Director

Demographics of James Wan fans

Demographic split for James Wan audience in United States
MetricValue
Female41.2%
Male58.8%
Average age33.5
Estimated audience size426,618

Audience persona

The typical James Wan fan in United States is more male, around 33.5 years old, with strong Risk Appetite tendencies and a notable affinity for Christina Ricci.

Top regions in United States

Top regions ranked by reach for James Wan in United States
RegionReachAffinity
California75,9201.62×
Texas44,2501.21×
Florida28,2640.98×
New York27,4001.15×
Illinois17,6471.24×
Pennsylvania14,3181×
Ohio13,1711×
Georgia12,7120.97×
North Carolina11,6840.91×
Michigan11,0070.99×
Arizona10,6701.22×
Virginia10,5991.02×
Washington10,5891.24×
New Jersey10,5200.97×
Massachusetts8,4721.01×
Tennessee8,2250.96×
Indiana7,5390.97×
Maryland7,1350.97×
Missouri7,0891.03×
Colorado6,9651.04×
Minnesota6,2581.02×
Oregon6,1261.25×
Wisconsin6,0080.94×
Nevada5,8441.42×
Kentucky5,6841.06×
Alabama5,4300.91×
South Carolina5,3270.83×
Oklahoma5,1131.08×
Louisiana4,8740.89×
Utah4,5231.18×
Connecticut4,0570.95×
Kansas3,5001.04×
Arkansas3,2590.93×
Iowa3,0730.87×
Mississippi2,8060.8×
New Mexico2,4691.15×
Nebraska1,9360.9×
Hawaii1,9281.05×
Idaho1,8870.88×
West Virginia1,8650.94×
New Hampshire1,5370.91×
Maine1,3600.89×
Montana1,3331.13×
Rhode Island1,2660.93×
Washington, District of Columbia1,0820.84×
Delaware9650.82×
South Dakota7450.75×
North Dakota6550.75×
Vermont5480.73×
Wyoming4130.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for James Wan audience
BrandAffinityCategory
Christina Ricci47.72×Movies & TV
Beetlejuice18.02×Movies & TV
The Strangers (2008 film)46.02×Movies & TV
Twin Peaks19.07×Movies & TV
Diane Keaton13.02×Movies & TV
Autism Awareness19.03×Health
Werner Herzog59.77×Movies & TV
Diabetes mellitus awareness12.48×Health
Ian Somerhalder32.15×Movies & TV
Bruce Willis12.67×Movies & TV
Bryce Dallas Howard18.21×Movies & TV
Liam Neeson16.38×Movies & TV
Charlie Hunnam16×Movies & TV
Boardwalk Empire35.85×Movies & TV
Lily James23.61×Movies & TV
Google Maps5.64×Internet & Social Media
The Conjuring13.47×Movies & TV
Microblogging12.67×Technology & Electronics
Emma Stone14.56×Movies & TV
Ethan Hawke15.82×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by James Wan audience
TraitClusterScore
Risk AppetiteTHRILL1.98
Luxury OrientationPREMIUM1.96
ExtroversionTHRILL1.77
LGBTQ+ IdentityOPEN1.75
Convenience OrientationPREMIUM1.35
Early Adopter MentalityPOWER1.33

Worldwide distribution

Worldwide audience distribution share by country for James Wan
CountryShare
United States29.1%
Brazil12.5%
India6.9%

See James Wan audiences in other countries

More Director audiences in United States

Frequently asked questions

How many fans does James Wan have in United States?

James Wan has an estimated audience of 426,618 people in United States, concentrated in California and Texas.

What is the gender split and age of James Wan fans?

41.2% of James Wan fans are female, 58.8% are male, with an average age of 33.5 years.

Which brands do James Wan fans like most?

James Wan fans show strongest brand affinity for Christina Ricci (47.72×), Beetlejuice (18.02×), and The Strangers (2008 film) (46.02×) over the country average.

Where do James Wan fans live in United States?

James Wan fans in United States are most concentrated in California (reach 75,920), Texas (reach 44,250), and Florida (reach 28,264). These three regions account for the largest share of the active audience.

What other brands do James Wan fans also like?

Beyond James Wan itself, the audience over-indexes on Beetlejuice (18.02×), The Strangers (2008 film) (46.02×), Twin Peaks (19.07×), and Diane Keaton (13.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for James Wan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.