A data profile of the people who buy, follow and care about Jeff Koons in United States — modelled from more than twelve digital signal sources. Jeff Koons has an estimated audience of 469,670 people in United States.
The average Jeff Koons fan in United States is 39.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Nick Saban, REC (film), Shinsaibashi, with strongest over-indexing on Nick Saban (769.06× the country average).
Demographically, the Jeff Koons audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Quality Awareness, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Jeff Koons fan in United States is balanced, around 39.1 years old, with strong Quality Awareness tendencies and a notable affinity for Nick Saban.
The key figures that characterise the Jeff Koons profile in United States.
54.9% are female, 45.1% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 39.1 |
| Estimated audience size | 469,670 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 21% |
Where the Jeff Koons audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~60K | 2.27× | |
| 02 | Washington, District of Columbia | ~3K | 2.18× | |
| 03 | California | ~80K | 1.51× | |
| 04 | Massachusetts | ~10K | 1.33× | |
| 05 | Oregon | ~7K | 1.33× | |
| 06 | Rhode Island | ~2K | 1.33× | |
| 07 | Illinois | ~20K | 1.28× | |
| 08 | Connecticut | ~6K | 1.25× | |
| 09 | Vermont | ~1K | 1.23× | |
| 10 | Pennsylvania | ~20K | 1.20× | |
| 11 | Utah | ~5K | 1.15× | |
| 12 | Maryland | ~9K | 1.12× | |
| 13 | New Jersey | ~10K | 1.11× | |
| 14 | Washington | ~10K | 1.10× | |
| 15 | Colorado | ~8K | 1.10× | |
| 16 | Maine | ~2K | 1.09× | |
| 17 | New Hampshire | ~2K | 1.01× | |
| 18 | Virginia | ~10K | 1.00× | |
| 19 | New Mexico | ~2K | 0.99× | |
| 20 | Nebraska | ~2K | 0.98× | |
| 21 | Nevada | ~4K | 0.97× | |
| 22 | Indiana | ~8K | 0.94× | |
| 23 | Hawaii | ~2K | 0.93× | |
| 24 | Montana | ~1K | 0.92× | |
| 25 | Minnesota | ~6K | 0.91× | |
| 26 | Louisiana | ~6K | 0.91× | |
| 27 | North Dakota | <1K | 0.91× | |
| 28 | Florida | ~30K | 0.90× | |
| 29 | Kansas | ~3K | 0.90× | |
| 30 | Missouri | ~7K | 0.89× | |
| 31 | Wisconsin | ~6K | 0.89× | |
| 32 | Arkansas | ~3K | 0.89× | |
| 33 | Iowa | ~3K | 0.89× | |
| 34 | Alaska | <1K | 0.89× | |
| 35 | Idaho | ~2K | 0.88× | |
| 36 | Texas | ~40K | 0.87× | |
| 37 | Georgia | ~10K | 0.87× | |
| 38 | North Carolina | ~10K | 0.87× | |
| 39 | Ohio | ~10K | 0.83× | |
| 40 | Michigan | ~10K | 0.83× | |
| 41 | South Carolina | ~6K | 0.83× | |
| 42 | Arizona | ~8K | 0.82× | |
| 43 | Kentucky | ~5K | 0.82× | |
| 44 | South Dakota | <1K | 0.82× | |
| 45 | Tennessee | ~8K | 0.81× | |
| 46 | Delaware | ~1K | 0.80× | |
| 47 | Oklahoma | ~4K | 0.77× | |
| 48 | West Virginia | ~2K | 0.76× | |
| 49 | Mississippi | ~3K | 0.69× | |
| 50 | Alabama | ~4K | 0.67× |
The strongest cross-interests of the Jeff Koons audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shinsaibashi | Travel & Leisure | 1758.84× | ||
| 02 | Nick Saban | Sports | 769.06× | ||
| 03 | REC (film) | Movies & TV | 393.85× | ||
| 04 | Marcel Duchamp | Arts & Culture | 169.01× | ||
| 05 | Edie Sedgwick | Fashion & Accessoires | 161.19× | ||
| 06 | Damien Hirst | Arts & Culture | 153.38× | ||
| 07 | Doodle Jump | Games | 145.20× | ||
| 08 | Louise Bourgeois | Arts & Culture | 129.33× | ||
| 09 | Cindy Sherman | Arts & Culture | 114.22× | ||
| 10 | Mark Rothko | Arts & Culture | 97.98× | ||
| 11 | Edvard Munch | Arts & Culture | 87.42× | ||
| 12 | Takashi Murakami | Arts & Culture | 84.53× | ||
| 13 | Yayoi Kusama | Arts & Culture | 58.34× | ||
| 14 | Rembrandt | Arts & Culture | 56.52× | ||
| 15 | Georgia O'Keeffe | Arts & Culture | 48.77× | ||
| 16 | Toni Collette | Movies & TV | 48.23× | ||
| 17 | KAWS (artist) | Arts & Culture | 45.57× | ||
| 18 | Raphael | Arts & Culture | 42.86× | ||
| 19 | Kirsten Dunst | Movies & TV | 40.55× | ||
| 20 | Debbie Harry | Music & Radio | 37.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 4.40× | |
| Design Affinity | PREMIUM | 3.83× | |
| Luxury Orientation | PREMIUM | 1.86× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.99× | |
| Convenience Orientation | PREMIUM | 0.99× | |
| DIY Mentality | THRILL | 1.03× |
Jeff Koons has an estimated audience of 469,670 people in United States, concentrated in California and New York.
54.9% of Jeff Koons fans are female, 45.1% are male, with an average age of 39.1 years.
Jeff Koons fans show strongest brand affinity for Nick Saban (769.06×), REC (film) (393.85×), and Shinsaibashi (1758.84×) over the country average.
Jeff Koons fans in United States are most concentrated in California (reach ~80K), New York (reach ~60K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Jeff Koons itself, the audience over-indexes on REC (film) (393.85×), Shinsaibashi (1758.84×), Yayoi Kusama (58.34×), and Kirsten Dunst (40.55×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Jeff Koons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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