Rascasse Audience Intelligence

REC (film) Audience in United States

A data profile of the people who buy, follow and care about REC (film) in United States — modelled from more than twelve digital signal sources. REC (film) has an estimated audience of 1,154,730 people in United States.

#1577among Movie / TV Show / Series in United States#3774in Movies & TV

The average REC (film) fan in United States is 33.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Jeff Koons, The Strangers (2008 film), Bates Motel (TV series), with strongest over-indexing on Jeff Koons (393.85× the country average).

Demographically, the REC (film) audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical REC (film) fan in United States is more male, around 33.7 years old, with strong Spirituality tendencies and a notable affinity for Jeff Koons.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the REC (film) profile in United States.

Audience size
1.2M
in United States
Gender
41.1%♀
58.9% male
Age
33.7
average years
Country rank
#21442
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of REC (film) viewers

41.1% are female, 58.9% are male, average age 33.7.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for REC (film) audience in United States
MetricValue
Female41.1%
Male58.9%
Average age33.7
Estimated audience size1,154,730
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the REC (film) audience in United States
Age bracketShare%
16-1923%
20-2930%
30-3929%
40-4911%
50+6%
Fig. 04

Worldwide distribution

15.8%

of the worldwide REC (film) audience comes from United States.

Worldwide audience distribution share by country for REC (film)
CountryShare
United States15.8%
Japan6.9%
India6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the REC (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

REC (film) fans by region: top regions in United States
#RegionReachAffinity×
01New York~100K1.59×
02Iowa~10K1.41×
03Virginia~40K1.35×
04Colorado~20K1.26×
05Montana~4K1.22×
06California~100K1.19×
07Utah~10K1.16×
08Maine~5K1.13×
09Texas~100K1.10×
10Oregon~10K1.07×
11Washington, District of Columbia~4K1.07×
12Alaska~3K1.07×
13Vermont~2K1.07×
14Kansas~9K1.05×
15Washington~20K1.04×
16Oklahoma~10K1.04×
17New Jersey~30K1.03×
18Alabama~20K1.00×
19Idaho~6K1.00×
20New Mexico~6K1.00×
21Georgia~30K0.99×
22North Carolina~30K0.98×
23Arizona~20K0.98×
24Maryland~20K0.98×
25Hawaii~5K0.98×
26Arkansas~9K0.97×
27North Dakota~2K0.97×
28Louisiana~10K0.96×
29West Virginia~5K0.96×
30Illinois~40K0.95×
31Ohio~30K0.94×
32Massachusetts~20K0.92×
33Missouri~20K0.92×
34Florida~70K0.91×
35Nevada~10K0.91×
36Connecticut~10K0.90×
37Mississippi~8K0.89×
38Rhode Island~3K0.88×
39Michigan~30K0.87×
40Indiana~20K0.87×
41South Carolina~10K0.87×
42Nebraska~5K0.87×
43Pennsylvania~30K0.85×
44Tennessee~20K0.85×
45Minnesota~10K0.85×
46New Hampshire~4K0.85×
47Kentucky~10K0.84×
48South Dakota~2K0.84×
49Wisconsin~10K0.83×
50Delaware~3K0.81×
Fig. 06

Affinity by region

Affinity by region — REC (film), United States
0.81×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the REC (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for REC (film) audience
#·InterestCategoryAffinity×
01Jeff KoonsArts & Culture393.85×
02UndertaleGames143.07×
03Panic RoomMovies & TV122.40×
04Wizard WorldLiterature114.16×
05The Strangers (2008 film)Movies & TV109.70×
06SuspiriaMovies & TV107.30×
07Bates Motel (TV series)Movies & TV101.73×
0810 Cloverfield LaneMovies & TV97.28×
09CloverfieldMovies & TV56.85×
10CreepypastaLiterature51.59×
11Crimson PeakMovies & TV50.60×
12Edward ScissorhandsMovies & TV49.24×
13The X-FilesMovies & TV46.23×
14Freddy vs. JasonMovies & TV29.60×
15A Quiet PlaceMovies & TV22.08×
16Halloween Horror NightsMovies & TV15.62×
17Obsessed (2009 film)Movies & TV14.17×
1824 (TV series)Movies & TV14.17×
1928 Days LaterMovies & TV12.43×
20David HarbourMovies & TV8.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the REC (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by REC (film) audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.47×
Urban LifestyleOPEN1.47×
Convenience OrientationPREMIUM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by REC (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
SustainabilityBALANCE0.75×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does REC (film) have in United States?

REC (film) has an estimated audience of 1,154,730 people in United States, concentrated in California and Texas.

02

What is the gender split and age of REC (film) viewers?

41.1% of REC (film) fans are female, 58.9% are male, with an average age of 33.7 years.

03

Which brands do REC (film) fans like most?

REC (film) fans show strongest brand affinity for Jeff Koons (393.85×), The Strangers (2008 film) (109.7×), and Bates Motel (TV series) (101.73×) over the country average.

04

Where do REC (film) fans live in United States?

REC (film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do REC (film) fans also like?

Beyond REC (film) itself, the audience over-indexes on The Strangers (2008 film) (109.7×), Bates Motel (TV series) (101.73×), Undertale (143.07×), and 10 Cloverfield Lane (97.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for REC (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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