Kate Mara Audience in United States

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Kate Mara has an estimated audience of 3,654,538 people in United States. 49.2% are female, 50.8% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Rooney Mara, Zazie Beetz, Jamie Bell, Carl Reiner, Alan Tudyk.

The average Kate Mara fan in United States is 39.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Rooney Mara, Zazie Beetz, Jamie Bell, with strongest over-indexing on Rooney Mara (450.81× the country average). Demographically, the Kate Mara audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Kate Mara fans

Demographic split for Kate Mara audience in United States
MetricValue
Female49.2%
Male50.8%
Average age39.2
Estimated audience size3,654,538

Audience persona

The typical Kate Mara fan in United States is balanced, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Rooney Mara.

Top regions in United States

Top regions ranked by reach for Kate Mara in United States
RegionReachAffinity
California355,4030.88×
Texas310,0470.99×
Florida212,2230.86×
New York176,8490.87×
Pennsylvania134,3631.09×
Illinois126,0251.04×
Ohio122,2911.09×
Michigan112,8341.18×
North Carolina108,5970.99×
Georgia95,8670.85×
Virginia83,2690.94×
New Jersey82,6510.89×
Tennessee77,5921.06×
Arizona76,3501.02×
Washington74,1721.01×
Indiana70,3251.05×
Massachusetts68,6190.95×
Colorado66,1871.15×
Missouri64,6461.1×
Wisconsin61,2101.11×
Minnesota60,2291.15×
South Carolina53,5390.97×
Maryland49,8240.79×
Kentucky49,0561.07×
Alabama46,7500.92×
Oklahoma44,7841.1×
Oregon44,2631.06×
Louisiana41,5530.88×
Iowa35,2981.17×
Utah35,2971.08×
Connecticut35,2090.96×
Kansas32,5461.13×
Nevada31,5350.89×
Arkansas30,0411×
Mississippi24,5700.82×
Idaho20,6621.13×
Nebraska20,4991.12×
West Virginia17,5651.03×
New Mexico17,0360.93×
New Hampshire16,8851.17×
Maine13,4681.03×
Montana11,5701.14×
Hawaii11,5110.73×
Rhode Island10,0990.87×
South Dakota9,2381.09×
North Dakota8,2341.1×
Delaware8,2250.82×
Alaska7,8671.01×
Washington, District of Columbia7,1970.66×
Wyoming6,1151.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kate Mara audience
BrandAffinityCategory
Rooney Mara450.81×Movies & TV
Zazie Beetz153.95×Movies & TV
Jamie Bell150.14×Movies & TV
Carl Reiner27.27×Movies & TV
Alan Tudyk22.29×Movies & TV
Helen Hunt24.35×Movies & TV
Evan Rachel Wood27.3×Movies & TV
Kristen Stewart14.53×Movies & TV
Friends3.74×Movies & TV
David Duchovny26.48×Movies & TV
Anna Camp20×Movies & TV
Superman2.66×Movies & TV
Peacemaker3.68×Movies & TV
Billy Elliot53.72×Movies & TV
Uzo Aduba23.29×Movies & TV
School3.14×Kids & Family
Euphoria2.22×Movies & TV
Video on demand3.37×Movies & TV
Casey Affleck20×Movies & TV
Profession3.95×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kate Mara audience
TraitClusterScore
PatriotismCONSERVATISM2.96
IndividualismJOY2.3
Risk AppetiteTHRILL2.01
DIY MentalityTHRILL1.69
Convenience OrientationPREMIUM1.66
ExtroversionTHRILL1.64

Worldwide distribution

Worldwide audience distribution share by country for Kate Mara
CountryShare
United States45.5%
Germany5.2%
Brazil4.9%

See Kate Mara audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Kate Mara have in United States?

Kate Mara has an estimated audience of 3,654,538 people in United States, concentrated in California and Texas.

What is the gender split and age of Kate Mara fans?

49.2% of Kate Mara fans are female, 50.8% are male, with an average age of 39.2 years.

Which brands do Kate Mara fans like most?

Kate Mara fans show strongest brand affinity for Rooney Mara (450.81×), Zazie Beetz (153.95×), and Jamie Bell (150.14×) over the country average.

Where do Kate Mara fans live in United States?

Kate Mara fans in United States are most concentrated in California (reach 355,403), Texas (reach 310,047), and Florida (reach 212,223). These three regions account for the largest share of the active audience.

What other brands do Kate Mara fans also like?

Beyond Kate Mara itself, the audience over-indexes on Zazie Beetz (153.95×), Jamie Bell (150.14×), Carl Reiner (27.27×), and Alan Tudyk (22.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kate Mara. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.