Holland Taylor Audience in United States

Holland Taylor logo

Holland Taylor has an estimated audience of 1,626,462 people in United States. 61.7% are female, 38.3% are male, average age 47.2. Top regions: California, Texas, New York. Top brand affinities: Sarah Paulson, American Musical and Dramatic Academy, Cheyenne Jackson, Golden Globe Award, Melanie Lynskey.

The average Holland Taylor fan in United States is 47.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Sarah Paulson, American Musical and Dramatic Academy, Cheyenne Jackson, with strongest over-indexing on Sarah Paulson (97.13× the country average). Demographically, the Holland Taylor audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Spirituality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Holland Taylor fans

Demographic split for Holland Taylor audience in United States
MetricValue
Female61.7%
Male38.3%
Average age47.2
Estimated audience size1,626,462

Audience persona

The typical Holland Taylor fan in United States is more female, around 47.2 years old, with strong Spirituality tendencies and a notable affinity for Sarah Paulson.

Top regions in United States

Top regions ranked by reach for Holland Taylor in United States
RegionReachAffinity
California181,3691.01×
Texas136,6840.98×
New York106,5201.17×
Florida102,4060.93×
Pennsylvania63,0011.15×
Illinois58,3641.08×
Ohio55,8301.11×
North Carolina49,9111.02×
Georgia48,6930.97×
Michigan45,3401.07×
New Jersey43,9461.06×
Virginia37,8760.96×
Massachusetts35,8061.12×
Tennessee34,6231.06×
Washington33,6281.03×
Arizona32,8460.99×
Indiana32,6111.1×
Missouri30,1321.15×
Maryland27,3940.98×
Colorado26,2291.02×
Wisconsin25,8631.06×
South Carolina23,9720.98×
Minnesota23,6851.02×
Kentucky22,2311.09×
Alabama22,1880.98×
Oregon20,2681.09×
Louisiana19,3160.92×
Oklahoma18,8741.05×
Connecticut18,3681.13×
Nevada14,3480.91×
Utah13,7810.95×
Iowa13,5511.01×
Kansas12,7410.99×
Arkansas12,4630.93×
Mississippi11,2780.84×
Idaho8,0430.99×
New Mexico8,0090.98×
Nebraska7,9360.97×
West Virginia7,5361×
New Hampshire7,0591.1×
Maine6,8041.17×
Rhode Island5,5791.08×
Hawaii5,1920.74×
Washington, District of Columbia4,7510.97×
Delaware4,3640.97×
Montana4,1910.93×
South Dakota3,1040.83×
Vermont3,0091.05×
North Dakota2,7040.81×
Alaska2,7040.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Holland Taylor audience
BrandAffinityCategory
Sarah Paulson97.13×Movies & TV
American Musical and Dramatic Academy68.54×Business & Career
Cheyenne Jackson63.41×Movies & TV
Golden Globe Award6.95×Movies & TV
Melanie Lynskey17.76×Movies & TV
Sara Gilbert26.45×Movies & TV
Kyle Chandler20×Movies & TV
Portia de Rossi24.17×Movies & TV
GroupMe15.3×Internet & Social Media
Vixen (band)21.22×Music & Radio
Rooney Mara20.97×Movies & TV
Anna Paquin17.64×Movies & TV
Aubrey Plaza9.49×Movies & TV
Kate Mara12.7×Movies & TV
Kristen Stewart9.16×Movies & TV
Video on demand2.88×Movies & TV
Friends2.15×Movies & TV
Samira Wiley25.6×Fashion & Accessoires
Euphoria1.65×Movies & TV
Natasha Lyonne8.03×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Holland Taylor audience
TraitClusterScore
SpiritualityBALANCE1.49
PatriotismCONSERVATISM1.44
SustainabilityBALANCE1.32
LGBTQ+ IdentityOPEN1.25
CreativityOPEN1.22
IndividualismJOY1.19

Worldwide distribution

Worldwide audience distribution share by country for Holland Taylor
CountryShare
United States21.9%
Germany13.9%
Brazil9.5%

See Holland Taylor audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Holland Taylor have in United States?

Holland Taylor has an estimated audience of 1,626,462 people in United States, concentrated in California and Texas.

What is the gender split and age of Holland Taylor fans?

61.7% of Holland Taylor fans are female, 38.3% are male, with an average age of 47.2 years.

Which brands do Holland Taylor fans like most?

Holland Taylor fans show strongest brand affinity for Sarah Paulson (97.13×), American Musical and Dramatic Academy (68.54×), and Cheyenne Jackson (63.41×) over the country average.

Where do Holland Taylor fans live in United States?

Holland Taylor fans in United States are most concentrated in California (reach 181,369), Texas (reach 136,684), and New York (reach 106,520). These three regions account for the largest share of the active audience.

What other brands do Holland Taylor fans also like?

Beyond Holland Taylor itself, the audience over-indexes on American Musical and Dramatic Academy (68.54×), Cheyenne Jackson (63.41×), Golden Globe Award (6.95×), and Melanie Lynskey (17.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Holland Taylor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.