Rascasse Audience Intelligence

Samira Wiley Audience in United States

A data profile of the people who buy, follow and care about Samira Wiley in United States — modelled from more than twelve digital signal sources. Samira Wiley has an estimated audience of 446,070 people in United States.

#168among Fashion model in United States#9583among Person in United States#1384in Fashion & Accessoires

The average Samira Wiley fan in United States is 42.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Danai Gurira, Melanie Lynskey, Tessa Thompson, with strongest over-indexing on Danai Gurira (187.91× the country average).

Demographically, the Samira Wiley audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Samira Wiley fan in United States is more female, around 42.2 years old, with strong Indulgence tendencies and a notable affinity for Danai Gurira.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Samira Wiley profile in United States.

Audience size
446K
in United States
Gender
68.5%♀
31.5% male
Age
42.2
average years
Country rank
#39122
Person in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Samira Wiley fans

68.5% are female, 31.5% are male, average age 42.2.

Fig. 02

Gender split

68.5%
Female
31.5%
Male
Demographic split for Samira Wiley audience in United States
MetricValue
Female68.5%
Male31.5%
Average age42.2
Estimated audience size446,070
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Samira Wiley audience in United States
Age bracketShare%
16-1915%
20-2918%
30-3919%
40-4916%
50+32%
Fig. 04

Worldwide distribution

35.5%

of the worldwide Samira Wiley audience comes from United States.

Worldwide audience distribution share by country for Samira Wiley
CountryShare
United States35.5%
United Kingdom12.4%
Brazil6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Samira Wiley audience in United States is strongest.

Fig. 05

Top regions by affinity

Samira Wiley fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~10K1.26×
02Louisiana~9K1.20×
03Georgia~20K1.14×
04Oregon~7K1.12×
05Washington, District of Columbia~2K1.12×
06Kentucky~8K1.11×
07Oklahoma~7K1.09×
08Delaware~2K1.09×
09Indiana~10K1.08×
10Mississippi~5K1.08×
11New York~30K1.07×
12Missouri~9K1.06×
13South Carolina~9K1.06×
14Arkansas~5K1.06×
15Connecticut~6K1.05×
16Vermont~1K1.05×
17Pennsylvania~20K1.04×
18North Carolina~20K1.04×
19Tennessee~10K1.04×
20New Mexico~3K1.04×
21Rhode Island~2K1.04×
22Ohio~20K1.03×
23Michigan~20K1.03×
24Colorado~9K1.03×
25West Virginia~3K1.02×
26Maine~2K1.02×
27Virginia~10K1.01×
28Washington~10K1.01×
29New Hampshire~2K1.01×
30Massachusetts~10K1.00×
31Wisconsin~8K0.99×
32Kansas~4K0.99×
33Alabama~8K0.97×
34Illinois~20K0.96×
35Texas~50K0.95×
36New Jersey~10K0.95×
37Arizona~10K0.95×
38Nevada~5K0.95×
39Iowa~4K0.95×
40Minnesota~8K0.94×
41Montana~1K0.93×
42Alaska~1K0.93×
43Idaho~3K0.92×
44California~50K0.90×
45Nebraska~2K0.89×
46South Dakota~1K0.89×
47North Dakota~1K0.88×
48Utah~4K0.87×
49Florida~30K0.86×
50Hawaii~2K0.77×
Fig. 06

Affinity by region

Affinity by region — Samira Wiley, United States
0.77×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Samira Wiley audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Samira Wiley audience
#·InterestCategoryAffinity×
01Danai GuriraMovies & TV187.91×
02Case Western Reserve UniversityBusiness & Career78.25×
03Melanie LynskeyMovies & TV73.43×
04The L WordMovies & TV51.61×
05Tessa ThompsonMovies & TV51.01×
06RocketManMovies & TV50.68×
07Felicity JonesMovies & TV46.65×
08Sadio ManéSports46.39×
09Rosie O'DonnellMovies & TV45.75×
10Sarah PaulsonMovies & TV39.46×
11Holland TaylorMovies & TV25.60×
12Octavia SpencerMovies & TV21.87×
13Jon BernthalMovies & TV20.00×
14Anna FarisMovies & TV20.00×
15Olivia MunnMovies & TV20.00×
16Christian PulisicSports20.00×
17Ruby RoseMovies & TV19.76×
18SaversShopping19.03×
19Kate BeckinsaleMovies & TV15.61×
20Book discussion clubLiterature9.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Samira Wiley audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Samira Wiley audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.76×
Urban LifestyleOPEN1.54×
SpiritualityBALANCE1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Samira Wiley audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.77×
Design AffinityPREMIUM0.81×
ExtroversionTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Samira Wiley have in United States?

Samira Wiley has an estimated audience of 446,070 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Samira Wiley fans?

68.5% of Samira Wiley fans are female, 31.5% are male, with an average age of 42.2 years.

03

Which brands do Samira Wiley fans like most?

Samira Wiley fans show strongest brand affinity for Danai Gurira (187.91×), Melanie Lynskey (73.43×), and Tessa Thompson (51.01×) over the country average.

04

Where do Samira Wiley fans live in United States?

Samira Wiley fans in United States are most concentrated in California (reach ~50K), Texas (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Samira Wiley fans also like?

Beyond Samira Wiley itself, the audience over-indexes on Melanie Lynskey (73.43×), Tessa Thompson (51.01×), Rosie O'Donnell (45.75×), and Sarah Paulson (39.46×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Samira Wiley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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