Kellie Pickler Audience in United States

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Kellie Pickler has an estimated audience of 810,768 people in United States. 70.5% are female, 29.5% are male, average age 42.0. Top regions: Texas, California, North Carolina. Top brand affinities: Yangon International Airport, Paul Graham (computer programmer), The English Patient (film), Sweeney Todd, Jennifer Nettles.

The average Kellie Pickler fan in United States is 42.0 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, North Carolina. Top brand affinities include Yangon International Airport, Paul Graham (computer programmer), The English Patient (film), with strongest over-indexing on Yangon International Airport (2226.97× the country average). Demographically, the Kellie Pickler audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Kellie Pickler fans

Demographic split for Kellie Pickler audience in United States
MetricValue
Female70.5%
Male29.5%
Average age42.0
Estimated audience size810,768

Audience persona

The typical Kellie Pickler fan in United States is more female, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Yangon International Airport.

Top regions in United States

Top regions ranked by reach for Kellie Pickler in United States
RegionReachAffinity
Texas57,1770.82×
California45,9900.52×
North Carolina44,1511.81×
Florida41,4830.76×
Ohio31,4311.26×
Tennessee29,5731.82×
Pennsylvania28,8731.06×
New York26,2950.58×
Georgia25,6821.03×
Michigan24,1101.14×
Illinois23,9400.89×
Virginia18,6500.94×
Indiana18,4341.24×
Alabama18,3311.62×
Missouri16,7711.28×
South Carolina16,2271.33×
Kentucky16,1681.59×
Wisconsin15,2581.25×
Arizona13,9170.84×
Minnesota13,5631.17×
New Jersey12,4830.61×
Washington12,0060.74×
Louisiana11,2281.07×
Massachusetts11,1460.7×
Oklahoma11,0771.23×
Colorado9,9080.78×
Maryland9,7120.7×
Arkansas9,4641.42×
Mississippi8,1231.22×
Iowa8,0731.21×
Oregon7,2720.78×
Kansas7,2011.13×
Utah6,4660.89×
Connecticut5,8670.72×
West Virginia5,5421.47×
Nevada4,8590.62×
Nebraska4,4941.11×
Idaho4,3991.08×
New Hampshire3,3061.03×
New Mexico3,0660.75×
Maine2,8260.97×
Montana2,3751.06×
South Dakota2,0611.1×
North Dakota1,8921.14×
Delaware1,7950.8×
Rhode Island1,7130.66×
Hawaii1,6400.47×
Wyoming1,1560.96×
Washington, District of Columbia1,0370.43×
Vermont9610.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kellie Pickler audience
BrandAffinityCategory
Yangon International Airport2226.97×Travel & Leisure
Paul Graham (computer programmer)896.55×Technology & Electronics
The English Patient (film)578.87×Movies & TV
Sweeney Todd392.41×Literature
Jennifer Nettles73.95×Music & Radio
Gretchen Wilson40.21×Music & Radio
Jana Kramer38.17×Music & Radio
Sara Evans41.25×Music & Radio
Laura Linney20×Movies & TV
Anna Camp20×Movies & TV
Semi Precious Weapons392.41×Music & Radio
LeAnn Rimes18.15×Music & Radio
Jo Dee Messina40.03×Music & Radio
Felicity Jones20×Movies & TV
The Band Perry44.01×Music & Radio
Midland18.2×Music & Radio
Cam21.67×Technology & Electronics
Nathan Lane20×Movies & TV
Martina McBride24.6×Music & Radio
Cassadee Pope51.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kellie Pickler audience
TraitClusterScore
PatriotismCONSERVATISM1.65
ExtroversionTHRILL1.34
Community OrientationOPEN1.27
TraditionCONSERVATISM1.19
Price SensitivityPREMIUM1.14
CreativityOPEN1.13

Worldwide distribution

Worldwide audience distribution share by country for Kellie Pickler
CountryShare
United States83.6%
Canada4.9%
United Kingdom2.4%

See Kellie Pickler audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Kellie Pickler have in United States?

Kellie Pickler has an estimated audience of 810,768 people in United States, concentrated in Texas and California.

What is the gender split and age of Kellie Pickler fans?

70.5% of Kellie Pickler fans are female, 29.5% are male, with an average age of 42.0 years.

Which brands do Kellie Pickler fans like most?

Kellie Pickler fans show strongest brand affinity for Yangon International Airport (2226.97×), Paul Graham (computer programmer) (896.55×), and The English Patient (film) (578.87×) over the country average.

Where do Kellie Pickler fans live in United States?

Kellie Pickler fans in United States are most concentrated in Texas (reach 57,177), California (reach 45,990), and North Carolina (reach 44,151). These three regions account for the largest share of the active audience.

What other brands do Kellie Pickler fans also like?

Beyond Kellie Pickler itself, the audience over-indexes on Paul Graham (computer programmer) (896.55×), The English Patient (film) (578.87×), Sweeney Todd (392.41×), and Jennifer Nettles (73.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kellie Pickler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.