Rascasse Audience Intelligence

Kellie Pickler Audience in United States

A data profile of the people who buy, follow and care about Kellie Pickler in United States — modelled from more than twelve digital signal sources. Kellie Pickler has an estimated audience of 1,141,347 people in United States.

#396among Singer-songwriter in United States#4691among Person in United States#2742in Music & Radio

The average Kellie Pickler fan in United States is 42.0 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, North Carolina.

Top brand affinities include Yangon International Airport, Paul Graham (computer programmer), The English Patient (film), with strongest over-indexing on Yangon International Airport (2226.97× the country average).

Demographically, the Kellie Pickler audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kellie Pickler fan in United States is more female, around 42.0 years old, with strong Spirituality tendencies and a notable affinity for Yangon International Airport.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kellie Pickler profile in United States.

Audience size
1.1M
in United States
Gender
70.5%♀
29.5% male
Age
42.0
average years
Country rank
#21629
Person in United States
Fig. 01

Search interest · 12-month trend

+194%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kellie Pickler fans

70.5% are female, 29.5% are male, average age 42.0.

Fig. 02

Gender split

70.5%
Female
29.5%
Male
Demographic split for Kellie Pickler audience in United States
MetricValue
Female70.5%
Male29.5%
Average age42.0
Estimated audience size1,141,347
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Kellie Pickler audience in United States
Age bracketShare%
16-1916%
20-2916%
30-3917%
40-4922%
50+28%
Fig. 04

Worldwide distribution

86.2%

of the worldwide Kellie Pickler audience comes from United States.

Worldwide audience distribution share by country for Kellie Pickler
CountryShare
United States86.2%
Canada5.0%
United Kingdom1.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kellie Pickler audience in United States is strongest.

Fig. 05

Top regions by affinity

Kellie Pickler fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~30K1.78×
02North Carolina~40K1.76×
03Alabama~20K1.68×
04Kentucky~20K1.58×
05West Virginia~6K1.57×
06Arkansas~10K1.47×
07South Carolina~20K1.37×
08Mississippi~9K1.34×
09Missouri~20K1.33×
10Oklahoma~10K1.30×
11Wisconsin~10K1.23×
12North Dakota~2K1.23×
13Ohio~30K1.21×
14Iowa~8K1.21×
15Indiana~20K1.19×
16South Dakota~2K1.15×
17Minnesota~10K1.14×
18Kansas~7K1.10×
19Nebraska~4K1.10×
20New Hampshire~4K1.10×
21Idaho~4K1.09×
22Louisiana~10K1.08×
23Michigan~20K1.05×
24Montana~2K1.05×
25Wyoming~1K1.02×
26Pennsylvania~30K0.99×
27Georgia~20K0.99×
28Maine~3K0.97×
29Virginia~20K0.92×
30Delaware~2K0.87×
31Utah~6K0.85×
32Illinois~20K0.83×
33Arizona~10K0.81×
34New Mexico~3K0.81×
35Oregon~7K0.79×
36Texas~50K0.78×
37Florida~40K0.78×
38Rhode Island~2K0.73×
39Colorado~9K0.71×
40Connecticut~6K0.71×
41Alaska~1K0.71×
42Maryland~10K0.70×
43Washington~10K0.68×
44Massachusetts~10K0.66×
45Nevada~5K0.63×
46New Jersey~10K0.61×
47Hawaii~2K0.56×
48New York~20K0.55×
49Washington, District of Columbia~1K0.51×
50California~40K0.48×
Fig. 06

Affinity by region

Affinity by region — Kellie Pickler, United States
0.48×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kellie Pickler audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kellie Pickler audience
#·InterestCategoryAffinity×
01Yangon International AirportTravel & Leisure2226.97×
02Paul Graham (computer programmer)Technology & Electronics896.55×
03The English Patient (film)Movies & TV578.87×
04Sweeney ToddLiterature392.41×
05Semi Precious WeaponsMusic & Radio392.41×
06Jennifer NettlesMusic & Radio73.95×
07The Band PerryMusic & Radio44.01×
08Sara EvansMusic & Radio41.25×
09Gretchen WilsonMusic & Radio40.21×
10Jo Dee MessinaMusic & Radio40.03×
11Jana KramerMusic & Radio38.17×
12Lee Ann WomackMusic & Radio30.66×
13Martina McBrideMusic & Radio24.60×
14CamTechnology & Electronics21.67×
15Laura LinneyMovies & TV20.00×
16Anna CampMovies & TV20.00×
17Felicity JonesMovies & TV20.00×
18Nathan LaneMovies & TV20.00×
19MidlandMusic & Radio18.20×
20LeAnn RimesMusic & Radio18.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kellie Pickler audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kellie Pickler audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.31×
Community OrientationOPEN1.29×
Convenience OrientationPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kellie Pickler audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.74×
Luxury OrientationPREMIUM0.77×
Urban LifestyleOPEN0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kellie Pickler have in United States?

Kellie Pickler has an estimated audience of 1,141,347 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Kellie Pickler fans?

70.5% of Kellie Pickler fans are female, 29.5% are male, with an average age of 42.0 years.

03

Which brands do Kellie Pickler fans like most?

Kellie Pickler fans show strongest brand affinity for Yangon International Airport (2226.97×), Paul Graham (computer programmer) (896.55×), and The English Patient (film) (578.87×) over the country average.

04

Where do Kellie Pickler fans live in United States?

Kellie Pickler fans in United States are most concentrated in Texas (reach ~50K), California (reach ~40K), and North Carolina (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Kellie Pickler fans also like?

Beyond Kellie Pickler itself, the audience over-indexes on Paul Graham (computer programmer) (896.55×), The English Patient (film) (578.87×), Sweeney Todd (392.41×), and Jennifer Nettles (73.95×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Kellie Pickler audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kellie Pickler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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