A data profile of the people who buy, follow and care about Lea Salonga in United States — modelled from more than twelve digital signal sources. Lea Salonga has an estimated audience of 598,345 people in United States.
The average Lea Salonga fan in United States is 27.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Matchbox (brand), Bloch (company), Freddie Highmore, with strongest over-indexing on Matchbox (brand) (288.09× the country average).
Demographically, the Lea Salonga audience skews balanced with an average age of 27.5, and over-indexes on personality traits such as Travelling, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lea Salonga fan in United States is balanced, around 27.5 years old, with strong Travelling tendencies and a notable affinity for Matchbox (brand).
The key figures that characterise the Lea Salonga profile in United States.
50.6% are female, 49.4% are male, average age 27.5.
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 27.5 |
| Estimated audience size | 598,345 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 59% | |
| 20-29 | 17% | |
| 30-39 | 10% | |
| 40-49 | 8% | |
| 50+ | 6% |
of the worldwide Lea Salonga audience comes from United States.
| Country | Share |
|---|---|
| United States | 37.3% |
| Philippines | 24.7% |
| Japan | 6.0% |
Where the Lea Salonga audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~8K | 3.22× | |
| 02 | Utah | ~10K | 1.97× | |
| 03 | California | ~100K | 1.91× | |
| 04 | Nevada | ~9K | 1.55× | |
| 05 | Washington | ~20K | 1.43× | |
| 06 | New York | ~50K | 1.33× | |
| 07 | New Jersey | ~20K | 1.28× | |
| 08 | Massachusetts | ~10K | 1.20× | |
| 09 | Maryland | ~10K | 1.20× | |
| 10 | Washington, District of Columbia | ~2K | 1.19× | |
| 11 | Virginia | ~20K | 1.18× | |
| 12 | Connecticut | ~7K | 1.15× | |
| 13 | Oregon | ~8K | 1.14× | |
| 14 | Delaware | ~2K | 1.09× | |
| 15 | Idaho | ~3K | 1.06× | |
| 16 | Rhode Island | ~2K | 1.00× | |
| 17 | Illinois | ~20K | 0.97× | |
| 18 | New Hampshire | ~2K | 0.97× | |
| 19 | Pennsylvania | ~20K | 0.95× | |
| 20 | Vermont | ~1K | 0.95× | |
| 21 | Texas | ~50K | 0.94× | |
| 22 | Alaska | ~1K | 0.93× | |
| 23 | Florida | ~40K | 0.92× | |
| 24 | Maine | ~2K | 0.92× | |
| 25 | Arizona | ~10K | 0.91× | |
| 26 | Indiana | ~10K | 0.90× | |
| 27 | Minnesota | ~8K | 0.90× | |
| 28 | Ohio | ~20K | 0.87× | |
| 29 | Wisconsin | ~8K | 0.87× | |
| 30 | North Carolina | ~20K | 0.86× | |
| 31 | Tennessee | ~10K | 0.86× | |
| 32 | Georgia | ~20K | 0.85× | |
| 33 | Montana | ~1K | 0.85× | |
| 34 | Missouri | ~8K | 0.84× | |
| 35 | Colorado | ~8K | 0.84× | |
| 36 | New Mexico | ~3K | 0.84× | |
| 37 | Michigan | ~10K | 0.83× | |
| 38 | Kansas | ~4K | 0.82× | |
| 39 | Oklahoma | ~6K | 0.81× | |
| 40 | West Virginia | ~2K | 0.80× | |
| 41 | Kentucky | ~6K | 0.79× | |
| 42 | Nebraska | ~2K | 0.79× | |
| 43 | South Carolina | ~7K | 0.78× | |
| 44 | Iowa | ~4K | 0.78× | |
| 45 | South Dakota | ~1K | 0.77× | |
| 46 | North Dakota | <1K | 0.77× | |
| 47 | Arkansas | ~4K | 0.74× | |
| 48 | Louisiana | ~6K | 0.71× | |
| 49 | Alabama | ~6K | 0.66× | |
| 50 | Mississippi | ~3K | 0.65× |
The strongest cross-interests of the Lea Salonga audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bloch (company) | Fashion & Accessoires | 307.43× | ||
| 02 | Matchbox (brand) | Kids & Family | 288.09× | ||
| 03 | Charice Pempengco | Music & Radio | 215.14× | ||
| 04 | Yogyakarta State University | Business & Career | 195.88× | ||
| 05 | Special Region of Yogyakarta | POI | 187.68× | ||
| 06 | Kris Aquino | Movies & TV | 143.84× | ||
| 07 | Sarah Geronimo | Music & Radio | 134.29× | ||
| 08 | Daniel Padilla | Movies & TV | 133.77× | ||
| 09 | Kathryn Bernardo | Movies & TV | 129.68× | ||
| 10 | Yogyakarta | Travel & Leisure | 120.27× | ||
| 11 | Liza Soberano | Movies & TV | 118.42× | ||
| 12 | opium | Health | 114.45× | ||
| 13 | Anne Curtis | Movies & TV | 112.11× | ||
| 14 | Red Ribbon (bakeshop) | Food & Beverages | 106.93× | ||
| 15 | New Jersey Institute of Technology | Business & Career | 96.58× | ||
| 16 | Freddie Highmore | Movies & TV | 84.97× | ||
| 17 | Philippine Airlines | Travel & Leisure | 62.18× | ||
| 18 | Naomi Scott | Movies & TV | 37.62× | ||
| 19 | Jollibee | Food & Beverages | 34.82× | ||
| 20 | Mavado (singer) | Music & Radio | 30.86× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.94× | |
| Spirituality | BALANCE | 1.55× | |
| Indulgence | JOY | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.99× | |
| Risk Appetite | THRILL | 1.04× | |
| Creativity | OPEN | 1.14× |
Lea Salonga has an estimated audience of 598,345 people in United States, concentrated in California and Texas.
50.6% of Lea Salonga fans are female, 49.4% are male, with an average age of 27.5 years.
Lea Salonga fans show strongest brand affinity for Matchbox (brand) (288.09×), Bloch (company) (307.43×), and Freddie Highmore (84.97×) over the country average.
Lea Salonga fans in United States are most concentrated in California (reach ~100K), Texas (reach ~50K), and New York (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Lea Salonga itself, the audience over-indexes on Bloch (company) (307.43×), Freddie Highmore (84.97×), Jollibee (34.82×), and Charice Pempengco (215.14×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lea Salonga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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