Red Ribbon (bakeshop) Audience in United States

Red Ribbon (bakeshop) has an estimated audience of 472,382 people in United States. 64.0% are female, 36.0% are male, average age 44.2. Top regions: California, Texas, New York. Top brand affinities: Jollibee, Lea Salonga, Anne Curtis, Liza Soberano, Kosher foods.

The average Red Ribbon (bakeshop) fan in United States is 44.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Jollibee, Lea Salonga, Anne Curtis, with strongest over-indexing on Jollibee (36.97× the country average). Demographically, the Red Ribbon (bakeshop) audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Travelling, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

Demographics of Red Ribbon (bakeshop) fans

Demographic split for Red Ribbon (bakeshop) audience in United States
MetricValue
Female64.0%
Male36.0%
Average age44.2
Estimated audience size472,382

Audience persona

The typical Red Ribbon (bakeshop) fan in United States is more female, around 44.2 years old, with strong Travelling tendencies and a notable affinity for Jollibee.

Top regions in United States

Top regions ranked by reach for Red Ribbon (bakeshop) in United States
RegionReachAffinity
California263,7375.08×
Texas55,2241.36×
New York50,3561.91×
Florida29,9120.94×
New Jersey29,8432.48×
Virginia25,0862.18×
Nevada24,7405.42×
Illinois23,1191.47×
Pennsylvania14,6600.92×
Maryland13,1551.62×
Washington11,2361.19×
Georgia10,3970.71×
North Carolina10,0520.71×
Arizona8,9600.93×
Ohio8,0680.55×
Michigan7,6300.62×
Tennessee5,8300.62×
Hawaii5,7632.84×
Indiana5,2600.61×
Massachusetts4,9590.53×
South Carolina4,7580.67×
Alabama4,4230.67×
Louisiana4,3340.71×
Missouri4,2500.56×
Oregon4,1730.77×
Colorado4,1200.55×
Kentucky3,6470.62×
Oklahoma3,6200.69×
Wisconsin3,5220.5×
Connecticut3,3580.71×
Utah3,3160.78×
Minnesota3,3080.49×
Kansas2,4540.66×
Arkansas2,4350.63×
Mississippi2,2770.58×
Iowa1,8400.47×
New Mexico1,8190.77×
Washington, District of Columbia1,6551.17×
Nebraska1,4910.63×
Idaho1,3700.58×
West Virginia1,1280.51×
Alaska8380.83×
Delaware8230.63×
Rhode Island7840.52×
New Hampshire7630.41×
Maine5770.34×
Montana4890.37×
South Dakota4710.43×
North Dakota4540.47×
Vermont2860.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Red Ribbon (bakeshop) audience
BrandAffinityCategory
Jollibee36.97×Food & Beverages
Lea Salonga97.93×Movies & TV
Anne Curtis142.89×Movies & TV
Liza Soberano82.6×Movies & TV
Kosher foods49.05×Food & Beverages
Philippine Stock Exchange33.48×Business & Career
Asian supermarket34.31×Shopping
Peter Thiel12.07×Business & Career
Din Tai Fung9.39×Food & Beverages
Adobo35.44×Food & Beverages
Philippine Airlines19.2×Travel & Leisure
Kia Sportage16.44×Cars & Mobility
Zatarain's40.45×Food & Beverages
Torchy's Tacos11.57×Food & Beverages
Nordstrom rack3.38×Fashion & Accessoires
southwest airlines3.69×Travel & Leisure
Morton's The Steakhouse14.52×Food & Beverages
Philippines4.68×Travel & Leisure
Robin Williams6.96×Movies & TV
Best Buy2.34×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Red Ribbon (bakeshop) audience
TraitClusterScore
TravellingTHRILL1.93
IndulgenceJOY1.74
Price SensitivityPREMIUM1.51
Urban LifestyleOPEN1.35
Social Media UsageJOY1.27
Luxury OrientationPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for Red Ribbon (bakeshop)
CountryShare
United States52.9%
India5.3%
Japan5.3%

See Red Ribbon (bakeshop) audiences in other countries

More Restaurants audiences in United States

Frequently asked questions

How many fans does Red Ribbon (bakeshop) have in United States?

Red Ribbon (bakeshop) has an estimated audience of 472,382 people in United States, concentrated in California and Texas.

What is the gender split and age of Red Ribbon (bakeshop) fans?

64.0% of Red Ribbon (bakeshop) fans are female, 36.0% are male, with an average age of 44.2 years.

Which brands do Red Ribbon (bakeshop) fans like most?

Red Ribbon (bakeshop) fans show strongest brand affinity for Jollibee (36.97×), Lea Salonga (97.93×), and Anne Curtis (142.89×) over the country average.

Where do Red Ribbon (bakeshop) fans live in United States?

Red Ribbon (bakeshop) fans in United States are most concentrated in California (reach 263,737), Texas (reach 55,224), and New York (reach 50,356). These three regions account for the largest share of the active audience.

What other brands do Red Ribbon (bakeshop) fans also like?

Beyond Red Ribbon (bakeshop) itself, the audience over-indexes on Lea Salonga (97.93×), Anne Curtis (142.89×), Liza Soberano (82.6×), and Kosher foods (49.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Ribbon (bakeshop). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.