Anne Curtis Audience in United States

Anne Curtis has an estimated audience of 263,414 people in United States. 58.3% are female, 41.7% are male, average age 33.5. Top regions: California, Texas, New York. Top brand affinities: Jollibee, Philippine Airlines, Liza Soberano, Red Ribbon (bakeshop), Lea Salonga.

The average Anne Curtis fan in United States is 33.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Jollibee, Philippine Airlines, Liza Soberano, with strongest over-indexing on Jollibee (69.97× the country average). Demographically, the Anne Curtis audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Luxury Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Anne Curtis fans

Demographic split for Anne Curtis audience in United States
MetricValue
Female58.3%
Male41.7%
Average age33.5
Estimated audience size263,414

Audience persona

The typical Anne Curtis fan in United States is more female, around 33.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Jollibee.

Top regions in United States

Top regions ranked by reach for Anne Curtis in United States
RegionReachAffinity
California100,5313.47×
Texas21,0600.93×
New York16,4491.12×
Florida15,6770.88×
Nevada11,6354.57×
Washington10,585
Illinois10,1841.16×
New Jersey9,9851.49×
Hawaii9,8758.72×
Virginia8,2461.29×
Arizona5,5771.04×
Pennsylvania5,0920.57×
Maryland4,2960.95×
North Carolina4,1250.52×
Georgia3,8790.48×
Oregon3,4861.15×
Ohio3,4570.43×
Massachusetts3,3800.65×
Michigan3,0530.44×
Colorado2,5030.6×
Tennessee2,4580.47×
Indiana2,2500.47×
Minnesota2,0840.55×
Alaska2,0713.68×
Missouri2,0180.48×
Connecticut1,8060.68×
Alabama1,8030.49×
South Carolina1,7840.45×
Kentucky1,7630.53×
Louisiana1,6540.49×
Wisconsin1,5710.4×
Utah1,3360.57×
Oklahoma1,2380.42×
Iowa9710.45×
Arkansas9530.44×
Kansas9070.44×
Mississippi8720.4×
New Mexico7660.58×
Idaho6770.51×
Washington, District of Columbia5980.76×
Delaware5130.71×
Nebraska4580.35×
Maine4290.45×
New Hampshire4100.4×
West Virginia3740.3×
North Dakota3590.66×
Rhode Island3300.39×
South Dakota3090.51×
Montana3010.41×
Vermont2380.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anne Curtis audience
BrandAffinityCategory
Jollibee69.97×Food & Beverages
Philippine Airlines140.06×Travel & Leisure
Liza Soberano247.93×Movies & TV
Red Ribbon (bakeshop)190.19×Food & Beverages
Lea Salonga146.65×Movies & TV
Kris Aquino235.05×Movies & TV
Daniel Padilla266.1×Movies & TV
Filipino language71.53×Politics & Society
Kim Chiu215.05×Movies & TV
Marian Rivera214.86×Fashion & Accessoires
Coco Martin220.8×Movies & TV
Luzon122.48×Travel & Leisure
Cavite121.2×Travel & Leisure
Enrique Gil246.5×Movies & TV
Julia Barretto202.73×Movies & TV
Tagalog language42.71×Politics & Society
Nadine Lustre204.02×Movies & TV
Kathryn Bernardo160.63×Movies & TV
Sam Milby284.67×Movies & TV
Ateneo de Manila University125.18×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anne Curtis audience
TraitClusterScore
Luxury OrientationPREMIUM3.5
TravellingTHRILL2.42
Quality AwarenessPREMIUM1.81
Sports ActivityPOWER1.26
Price SensitivityPREMIUM1.26
SustainabilityBALANCE1.24

Worldwide distribution

Worldwide audience distribution share by country for Anne Curtis
CountryShare
Philippines53.6%
United States12.3%
Canada3.8%

See Anne Curtis audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Anne Curtis have in United States?

Anne Curtis has an estimated audience of 263,414 people in United States, concentrated in California and Texas.

What is the gender split and age of Anne Curtis fans?

58.3% of Anne Curtis fans are female, 41.7% are male, with an average age of 33.5 years.

Which brands do Anne Curtis fans like most?

Anne Curtis fans show strongest brand affinity for Jollibee (69.97×), Philippine Airlines (140.06×), and Liza Soberano (247.93×) over the country average.

Where do Anne Curtis fans live in United States?

Anne Curtis fans in United States are most concentrated in California (reach 100,531), Texas (reach 21,060), and New York (reach 16,449). These three regions account for the largest share of the active audience.

What other brands do Anne Curtis fans also like?

Beyond Anne Curtis itself, the audience over-indexes on Philippine Airlines (140.06×), Liza Soberano (247.93×), Red Ribbon (bakeshop) (190.19×), and Lea Salonga (146.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Anne Curtis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.