A data profile of the people who buy, follow and care about Cavite in United States — modelled from more than twelve digital signal sources. Cavite has an estimated audience of 460,081 people in United States.
The average Cavite fan in United States is 43.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Smart Communications, Anne Curtis, Family car, with strongest over-indexing on Smart Communications (46.56× the country average).
Demographically, the Cavite audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Family Orientation, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cavite fan in United States is more female, around 43.3 years old, with strong Family Orientation tendencies and a notable affinity for Smart Communications.
The key figures that characterise the Cavite profile in United States.
65.5% are female, 34.5% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 43.3 |
| Estimated audience size | 460,081 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 28% |
of the worldwide Cavite audience comes from United States.
| Country | Share |
|---|---|
| Philippines | 58.0% |
| United States | 7.1% |
| Japan | 4.9% |
Where the Cavite audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~9K | 4.55× | |
| 02 | California | ~100K | 2.15× | |
| 03 | Nevada | ~9K | 2.09× | |
| 04 | Alaska | ~2K | 1.91× | |
| 05 | Washington | ~10K | 1.57× | |
| 06 | Virginia | ~10K | 1.14× | |
| 07 | Oregon | ~6K | 1.05× | |
| 08 | Vermont | <1K | 1.05× | |
| 09 | North Dakota | <1K | 1.03× | |
| 10 | South Dakota | ~1K | 1.02× | |
| 11 | Utah | ~4K | 1.01× | |
| 12 | Montana | ~1K | 1.00× | |
| 13 | Washington, District of Columbia | ~1K | 0.98× | |
| 14 | Illinois | ~10K | 0.96× | |
| 15 | Idaho | ~2K | 0.96× | |
| 16 | Rhode Island | ~1K | 0.96× | |
| 17 | New Jersey | ~10K | 0.95× | |
| 18 | Delaware | ~1K | 0.95× | |
| 19 | Arizona | ~9K | 0.94× | |
| 20 | Maine | ~2K | 0.94× | |
| 21 | West Virginia | ~2K | 0.93× | |
| 22 | New Hampshire | ~2K | 0.93× | |
| 23 | Florida | ~30K | 0.91× | |
| 24 | New York | ~20K | 0.91× | |
| 25 | New Mexico | ~2K | 0.91× | |
| 26 | Maryland | ~7K | 0.90× | |
| 27 | Kansas | ~3K | 0.90× | |
| 28 | Nebraska | ~2K | 0.90× | |
| 29 | Mississippi | ~3K | 0.88× | |
| 30 | Arkansas | ~3K | 0.88× | |
| 31 | Connecticut | ~4K | 0.87× | |
| 32 | Colorado | ~6K | 0.86× | |
| 33 | Iowa | ~3K | 0.86× | |
| 34 | Massachusetts | ~8K | 0.85× | |
| 35 | Louisiana | ~5K | 0.85× | |
| 36 | Kentucky | ~5K | 0.84× | |
| 37 | Oklahoma | ~4K | 0.84× | |
| 38 | Texas | ~30K | 0.80× | |
| 39 | Missouri | ~6K | 0.80× | |
| 40 | Minnesota | ~5K | 0.80× | |
| 41 | Alabama | ~5K | 0.80× | |
| 42 | South Carolina | ~6K | 0.79× | |
| 43 | Wisconsin | ~5K | 0.79× | |
| 44 | Indiana | ~7K | 0.78× | |
| 45 | Tennessee | ~7K | 0.77× | |
| 46 | Georgia | ~10K | 0.74× | |
| 47 | North Carolina | ~10K | 0.73× | |
| 48 | Michigan | ~9K | 0.73× | |
| 49 | Pennsylvania | ~10K | 0.72× | |
| 50 | Ohio | ~10K | 0.70× |
The strongest cross-interests of the Cavite audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Anne Curtis | Movies & TV | 121.20× | ||
| 02 | Lea Salonga | Movies & TV | 59.55× | ||
| 03 | Gluta | Health | 58.62× | ||
| 04 | Star Cinema | Movies & TV | 55.75× | ||
| 05 | Liza Soberano | Movies & TV | 53.63× | ||
| 06 | Smart Communications | Technology & Electronics | 46.56× | ||
| 07 | EastWest Bank | Business & Career | 37.23× | ||
| 08 | Cebu Pacific | Travel & Leisure | 34.71× | ||
| 09 | Singles Day | Politics & Society | 28.86× | ||
| 10 | Philippine Stock Exchange | Business & Career | 23.59× | ||
| 11 | Family car | Cars & Mobility | 20.00× | ||
| 12 | Citroën | Cars & Mobility | 20.00× | ||
| 13 | Group buying | Shopping | 19.49× | ||
| 14 | Cathay Pacific | Travel & Leisure | 18.57× | ||
| 15 | Peugeot | Cars & Mobility | 17.55× | ||
| 16 | Jollibee | Food & Beverages | 9.20× | ||
| 17 | Antique car | Cars & Mobility | 6.06× | ||
| 18 | Credit Karma | Business & Career | 5.91× | ||
| 19 | Bank of America | Business & Career | 2.88× | ||
| 20 | MSN | News | 2.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 5.12× | |
| Travelling | THRILL | 3.57× | |
| Quality Awareness | PREMIUM | 2.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.75× | |
| DIY Mentality | THRILL | 0.80× | |
| Pet Ownership | JOY | 0.82× |
Cavite has an estimated audience of 460,081 people in United States, concentrated in California and Texas.
65.5% of Cavite fans are female, 34.5% are male, with an average age of 43.3 years.
Cavite fans show strongest brand affinity for Smart Communications (46.56×), Anne Curtis (121.2×), and Family car (20×) over the country average.
Cavite fans in United States are most concentrated in California (reach ~100K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Cavite itself, the audience over-indexes on Anne Curtis (121.2×), Family car (20×), Lea Salonga (59.55×), and Group buying (19.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cavite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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