Star Cinema Audience in United States

Star Cinema logo

Star Cinema has an estimated audience of 369,834 people in United States. 69.1% are female, 30.9% are male, average age 34.2. Top regions: Texas, Illinois, Arkansas. Top brand affinities: ABS-CBN Film Productions Inc. (Star Cinema), OPM (band), Jollibee, Regions of the Philippines, Quezon City.

The average Star Cinema fan in United States is 34.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Illinois, Arkansas. Top brand affinities include ABS-CBN Film Productions Inc. (Star Cinema), OPM (band), Jollibee, with strongest over-indexing on ABS-CBN Film Productions Inc. (Star Cinema) (242.07× the country average). Demographically, the Star Cinema audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Brand

Demographics of Star Cinema fans

Demographic split for Star Cinema audience in United States
MetricValue
Female69.1%
Male30.9%
Average age34.2
Estimated audience size369,834

Audience persona

The typical Star Cinema fan in United States is more female, around 34.2 years old, with strong Travelling tendencies and a notable affinity for ABS-CBN Film Productions Inc. (Star Cinema).

Top regions in United States

Top regions ranked by reach for Star Cinema in United States
RegionReachAffinity
Texas277,37610.75×
Illinois68,7225.58×
Arkansas45,23514.85×
Arizona39,9935.3×
Ohio16,9831.49×
Oregon13,8653.27×
California8,0260.2×
Wisconsin4,1890.75×
Iowa3,7111.22×
Florida2,5180.1×
Louisiana2,3940.5×
Nebraska2,1271.15×
Indiana2,0930.31×
New York1,9700.1×
Nevada1,3220.37×
Tennessee1,1840.16×
Michigan1,1170.12×
Washington9590.13×
Georgia9230.08×
Missouri9050.15×
Oklahoma9000.22×
Pennsylvania8450.07×
North Carolina8080.07×
Alabama7570.15×
Kansas6320.22×
Mississippi5700.19×
Virginia5670.06×
Colorado5510.09×
New Jersey5190.06×
Minnesota4640.09×
Kentucky4130.09×
Massachusetts3740.05×
Maryland3540.06×
Vermont3460.53×
Wyoming3340.61×
Hawaii2510.16×
South Carolina2430.04×
Utah2130.06×
New Mexico2060.11×
West Virginia1710.1×
Alaska1710.22×
Idaho1580.09×
Connecticut1490.04×
Montana1490.14×
South Dakota1470.17×
North Dakota1430.19×
New Hampshire1410.1×
Washington, District of Columbia1390.13×
Rhode Island1360.12×
Maine1360.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Star Cinema audience
BrandAffinityCategory
ABS-CBN Film Productions Inc. (Star Cinema)242.07×Movies & TV
OPM (band)58.7×Music & Radio
Jollibee23.79×Food & Beverages
Regions of the Philippines53.82×Politics & Society
Quezon City34.57×Travel & Leisure
Eraserheads43.09×Music & Radio
Tagaytay78.16×Travel & Leisure
Philippine Stock Exchange45.87×Business & Career
Philippine Airlines34.08×Travel & Leisure
makati city62.44×Travel & Leisure
Filipino language31.27×Politics & Society
PBA85.2×Sports
pep.ph69.12×Internet & Social Media
Movie Review14.25×Movies & TV
Luzon55.85×Travel & Leisure
Cavite55.75×Travel & Leisure
Boracay39.31×Travel & Leisure
Pasay City, Philippines62.19×Travel & Leisure
Philippine cuisine33.01×Food & Beverages
Batangas57.84×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Star Cinema audience
TraitClusterScore
TravellingTHRILL2.34
Luxury OrientationPREMIUM1.81
Quality AwarenessPREMIUM1.45
Design AffinityPREMIUM1.29
Price SensitivityPREMIUM1.26
SustainabilityBALANCE1.25

Worldwide distribution

Worldwide audience distribution share by country for Star Cinema
CountryShare
United Arab Emirates35.0%
United States25.7%
Hong Kong8.5%

See Star Cinema audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Star Cinema have in United States?

Star Cinema has an estimated audience of 369,834 people in United States, concentrated in Texas and Illinois.

What is the gender split and age of Star Cinema fans?

69.1% of Star Cinema fans are female, 30.9% are male, with an average age of 34.2 years.

Which brands do Star Cinema fans like most?

Star Cinema fans show strongest brand affinity for ABS-CBN Film Productions Inc. (Star Cinema) (242.07×), OPM (band) (58.7×), and Jollibee (23.79×) over the country average.

Where do Star Cinema fans live in United States?

Star Cinema fans in United States are most concentrated in Texas (reach 277,376), Illinois (reach 68,722), and Arkansas (reach 45,235). These three regions account for the largest share of the active audience.

What other brands do Star Cinema fans also like?

Beyond Star Cinema itself, the audience over-indexes on OPM (band) (58.7×), Jollibee (23.79×), Regions of the Philippines (53.82×), and Quezon City (34.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Star Cinema. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.