Movie Review Audience in United States

Movie Review logo

Movie Review has an estimated audience of 7,309,354 people in United States. 47.9% are female, 52.1% are male, average age 38.1. Top regions: California, Texas, Florida. Top brand affinities: Cam Ward, Alaska, Nebraska Cornhuskers football, Jesse Plemons, Home staging.

The average Movie Review fan in United States is 38.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Cam Ward, Alaska, Nebraska Cornhuskers football, with strongest over-indexing on Cam Ward (10.31× the country average). Demographically, the Movie Review audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Movie Review fans

Demographic split for Movie Review audience in United States
MetricValue
Female47.9%
Male52.1%
Average age38.1
Estimated audience size7,309,354

Audience persona

The typical Movie Review fan in United States is balanced, around 38.1 years old, with strong Extroversion tendencies and a notable affinity for Cam Ward.

Top regions in United States

Top regions ranked by reach for Movie Review in United States
RegionReachAffinity
California962,5721.2×
Texas570,6730.91×
Florida530,7031.07×
New York412,5071.01×
Pennsylvania256,2181.04×
Illinois240,5640.99×
Ohio205,9500.91×
North Carolina203,9980.93×
Georgia191,2720.85×
Michigan189,8030.99×
New Jersey184,0980.99×
Washington179,3621.22×
Arizona170,4161.14×
Virginia169,7660.95×
Massachusetts159,4041.11×
Tennessee155,7451.06×
Colorado131,0071.14×
Oregon122,6371.46×
Maryland112,9450.9×
Indiana109,8450.82×
Minnesota106,9611.02×
Missouri106,3810.9×
Utah104,0521.59×
Wisconsin103,4780.94×
Arkansas90,8871.51×
South Carolina89,6360.82×
Nevada84,2011.19×
Kentucky82,4280.9×
Connecticut77,9851.06×
Alabama75,5530.74×
Louisiana72,0700.76×
Oklahoma69,7390.86×
New Hampshire58,8842.04×
Kansas54,0070.94×
Iowa52,4110.87×
Idaho40,4961.1×
Mississippi38,5610.64×
New Mexico35,1980.96×
Hawaii34,6731.1×
Nebraska32,4990.89×
Maine32,2871.23×
West Virginia24,0380.71×
Rhode Island22,7440.98×
Washington, District of Columbia19,7200.9×
Montana18,3680.91×
Delaware18,0530.9×
Alaska12,9670.83×
Vermont12,9641.01×
South Dakota10,8780.64×
North Dakota10,8630.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Movie Review audience
BrandAffinityCategory
Cam Ward10.31×Sports
Alaska2.17×Travel & Leisure
Nebraska Cornhuskers football4.08×Sports
Jesse Plemons3.3×Movies & TV
Home staging4.61×Home & Garden
Google Photos2.13×Technology & Electronics
JDSU2.22×Business & Career
Nebraska1.82×Travel & Leisure
Grammarly2.68×Business & Career
Hog Hunting1.91×Sports
Charlamagne Tha God5.29×Movies & TV
Urban horticulture1.91×Home & Garden
Winemaking2.39×Food & Beverages
The Defender7.91×Movies & TV
Noodle (Gorillaz)1.66×Music & Radio
nbc chicago2.51×Movies & TV
Hocus Pocus2.15×Movies & TV
Glossier2.38×Beauty & Wellness
IS (Infinite Stratos)1.69×Literature
Sinaloa1.55×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Movie Review audience
TraitClusterScore
ExtroversionTHRILL1.57
Social Media UsageJOY1.25
LGBTQ+ IdentityOPEN1.22
Early Adopter MentalityPOWER1.19
IndulgenceJOY1.17
IndividualismJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Movie Review
CountryShare
United States30.8%
Japan14.6%
United Kingdom6.1%

See Movie Review audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Movie Review have in United States?

Movie Review has an estimated audience of 7,309,354 people in United States, concentrated in California and Texas.

What is the gender split and age of Movie Review fans?

47.9% of Movie Review fans are female, 52.1% are male, with an average age of 38.1 years.

Which brands do Movie Review fans like most?

Movie Review fans show strongest brand affinity for Cam Ward (10.31×), Alaska (2.17×), and Nebraska Cornhuskers football (4.08×) over the country average.

Where do Movie Review fans live in United States?

Movie Review fans in United States are most concentrated in California (reach 962,572), Texas (reach 570,673), and Florida (reach 530,703). These three regions account for the largest share of the active audience.

What other brands do Movie Review fans also like?

Beyond Movie Review itself, the audience over-indexes on Alaska (2.17×), Nebraska Cornhuskers football (4.08×), Jesse Plemons (3.3×), and Home staging (4.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Movie Review. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.