A data profile of the people who buy, follow and care about Tagaytay in United States — modelled from more than twelve digital signal sources. Tagaytay has an estimated audience of 345,283 people in United States.
The average Tagaytay fan in United States is 44.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include GoDaddy, Smart Communications, Star Cinema, with strongest over-indexing on GoDaddy (76× the country average).
Demographically, the Tagaytay audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Travelling, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Tagaytay fan in United States is more female, around 44.4 years old, with strong Travelling tendencies and a notable affinity for GoDaddy.
The key figures that characterise the Tagaytay profile in United States.
63.9% are female, 36.1% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 44.4 |
| Estimated audience size | 345,283 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 26% | |
| 50+ | 30% |
of the worldwide Tagaytay audience comes from United States.
| Country | Share |
|---|---|
| Philippines | 56.6% |
| United States | 8.7% |
| Japan | 4.9% |
Where the Tagaytay audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~10K | 6.44× | |
| 02 | Nevada | ~9K | 2.79× | |
| 03 | California | ~100K | 2.53× | |
| 04 | Alaska | ~1K | 1.97× | |
| 05 | Washington | ~10K | 1.96× | |
| 06 | Virginia | ~10K | 1.18× | |
| 07 | Arizona | ~8K | 1.16× | |
| 08 | Illinois | ~10K | 1.10× | |
| 09 | Washington, District of Columbia | ~1K | 1.09× | |
| 10 | Oregon | ~4K | 1.06× | |
| 11 | New Jersey | ~9K | 1.05× | |
| 12 | North Dakota | <1K | 0.99× | |
| 13 | Vermont | <1K | 0.97× | |
| 14 | South Dakota | <1K | 0.95× | |
| 15 | Idaho | ~2K | 0.94× | |
| 16 | Montana | <1K | 0.93× | |
| 17 | Texas | ~30K | 0.92× | |
| 18 | Florida | ~20K | 0.92× | |
| 19 | New York | ~20K | 0.91× | |
| 20 | Maryland | ~5K | 0.91× | |
| 21 | Colorado | ~5K | 0.91× | |
| 22 | Utah | ~3K | 0.91× | |
| 23 | New Mexico | ~2K | 0.91× | |
| 24 | New Hampshire | ~1K | 0.90× | |
| 25 | Rhode Island | <1K | 0.90× | |
| 26 | Delaware | <1K | 0.90× | |
| 27 | West Virginia | ~1K | 0.89× | |
| 28 | Maine | ~1K | 0.89× | |
| 29 | Nebraska | ~1K | 0.86× | |
| 30 | Mississippi | ~2K | 0.85× | |
| 31 | Arkansas | ~2K | 0.85× | |
| 32 | Iowa | ~2K | 0.83× | |
| 33 | Kansas | ~2K | 0.83× | |
| 34 | Kentucky | ~3K | 0.80× | |
| 35 | Oklahoma | ~3K | 0.80× | |
| 36 | Connecticut | ~3K | 0.80× | |
| 37 | Louisiana | ~3K | 0.78× | |
| 38 | North Carolina | ~8K | 0.76× | |
| 39 | Minnesota | ~4K | 0.76× | |
| 40 | Missouri | ~4K | 0.75× | |
| 41 | Alabama | ~4K | 0.75× | |
| 42 | Wisconsin | ~4K | 0.74× | |
| 43 | South Carolina | ~4K | 0.74× | |
| 44 | Tennessee | ~5K | 0.72× | |
| 45 | Massachusetts | ~5K | 0.72× | |
| 46 | Indiana | ~5K | 0.72× | |
| 47 | Georgia | ~7K | 0.68× | |
| 48 | Michigan | ~6K | 0.65× | |
| 49 | Pennsylvania | ~7K | 0.64× | |
| 50 | Ohio | ~7K | 0.63× |
The strongest cross-interests of the Tagaytay audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Star Cinema | Movies & TV | 78.16× | ||
| 02 | GoDaddy | Technology & Electronics | 76.00× | ||
| 03 | Gluta | Health | 57.09× | ||
| 04 | Smart Communications | Technology & Electronics | 46.32× | ||
| 05 | AirAsia | Travel & Leisure | 45.01× | ||
| 06 | EastWest Bank | Business & Career | 37.71× | ||
| 07 | Singles Day | Politics & Society | 33.78× | ||
| 08 | Philippine Stock Exchange | Business & Career | 26.36× | ||
| 09 | EVA Air | Travel & Leisure | 20.91× | ||
| 10 | City car | Cars & Mobility | 20.00× | ||
| 11 | International education | Business & Career | 19.99× | ||
| 12 | Family car | Cars & Mobility | 14.78× | ||
| 13 | Peugeot | Cars & Mobility | 12.61× | ||
| 14 | Jollibee | Food & Beverages | 10.75× | ||
| 15 | Google Flights | Travel & Leisure | 4.84× | ||
| 16 | Olive Garden | Food & Beverages | 4.70× | ||
| 17 | MSN | News | 3.56× | ||
| 18 | Papa John's Pizza | Food & Beverages | 3.48× | ||
| 19 | Nordstrom rack | Fashion & Accessoires | 3.41× | ||
| 20 | X | Internet & Social Media | 2.33× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 7.18× | |
| Family Orientation | CONSERVATISM | 4.35× | |
| Price Sensitivity | PREMIUM | 1.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.68× | |
| Extroversion | THRILL | 0.82× | |
| Patriotism | CONSERVATISM | 0.84× |
Tagaytay has an estimated audience of 345,283 people in United States, concentrated in California and Texas.
63.9% of Tagaytay fans are female, 36.1% are male, with an average age of 44.4 years.
Tagaytay fans show strongest brand affinity for GoDaddy (76×), Smart Communications (46.32×), and Star Cinema (78.16×) over the country average.
Tagaytay fans in United States are most concentrated in California (reach ~100K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Tagaytay itself, the audience over-indexes on Smart Communications (46.32×), Star Cinema (78.16×), City car (20×), and Family car (14.78×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Tagaytay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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