Lena Headey Audience in United States

Lena Headey logo

Lena Headey has an estimated audience of 2,894,089 people in United States. 50.0% are female, 50.0% are male, average age 36.6. Top regions: California, Texas, Florida. Top brand affinities: Olivia Cooke, Sean Bean, Emilia Clarke, Matt Smith (actor), Black Sails (TV series).

The average Lena Headey fan in United States is 36.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Olivia Cooke, Sean Bean, Emilia Clarke, with strongest over-indexing on Olivia Cooke (83.53× the country average). Demographically, the Lena Headey audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Lena Headey fans

Demographic split for Lena Headey audience in United States
MetricValue
Female50.0%
Male50.0%
Average age36.6
Estimated audience size2,894,089

Audience persona

The typical Lena Headey fan in United States is balanced, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for Olivia Cooke.

Top regions in United States

Top regions ranked by reach for Lena Headey in United States
RegionReachAffinity
California318,9711×
Texas286,3651.15×
Florida176,6400.9×
New York149,1440.92×
Illinois95,8030.99×
Pennsylvania95,7280.98×
Michigan88,9921.18×
Ohio87,8360.99×
North Carolina84,5410.97×
Georgia82,3030.92×
Arizona71,1211.2×
Virginia68,7050.97×
Washington66,8601.15×
New Jersey63,6090.86×
Tennessee61,3531.06×
Indiana53,3171.01×
Colorado52,3861.15×
Massachusetts52,3360.92×
Missouri49,0541.05×
Wisconsin43,3591×
Maryland43,1370.87×
Alabama42,4771.05×
Minnesota40,6930.98×
South Carolina38,4490.88×
Oklahoma37,7181.17×
Oregon36,9431.11×
Kentucky35,8620.99×
Louisiana34,0200.91×
Utah30,4031.17×
Nevada27,5790.99×
Connecticut25,9370.89×
Iowa23,1710.97×
Kansas23,1451.01×
Arkansas22,8460.96×
Mississippi19,7380.83×
Idaho16,3521.13×
New Mexico15,8211.09×
Nebraska14,1400.97×
West Virginia12,3770.92×
Hawaii12,2850.99×
New Hampshire10,9860.96×
Maine10,4451.01×
Montana9,7501.21×
Rhode Island8,4940.92×
Alaska7,6681.24×
Washington, District of Columbia7,2660.84×
South Dakota6,0630.91×
Delaware6,0490.76×
North Dakota5,7390.97×
Wyoming4,6071.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lena Headey audience
BrandAffinityCategory
Olivia Cooke83.53×Movies & TV
Sean Bean62.15×Movies & TV
Emilia Clarke28.74×Movies & TV
Matt Smith (actor)46.7×Movies & TV
Black Sails (TV series)59.26×Movies & TV
Kit Harington27.73×Movies & TV
David Tennant28.46×Movies & TV
Peter Dinklage17.05×Movies & TV
Sibel Kekilli36.7×Movies & TV
Michael Fassbender14.69×Movies & TV
Game of Thrones (2014 video game)21.18×Games
Our Lady of Fatima University58.51×Business & Career
Age of Wonders III73.18×Games
Sally Hawkins22.11×Movies & TV
Richard Madden18.14×Movies & TV
Kristofer Hivju32.71×Movies & TV
Carice van Houten30.88×Movies & TV
Personal trainer3.88×Sports
Thandie Newton11.02×Movies & TV
Jon Snow11.48×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lena Headey audience
TraitClusterScore
PatriotismCONSERVATISM1.52
Social Media UsageJOY1.14
Early Adopter MentalityPOWER1.12
Quality AwarenessPREMIUM1.08
Design AffinityPREMIUM1
Pet OwnershipJOY0.98

Worldwide distribution

Worldwide audience distribution share by country for Lena Headey
CountryShare
United States24.9%
India7.8%
United Kingdom7.7%

See Lena Headey audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Lena Headey have in United States?

Lena Headey has an estimated audience of 2,894,089 people in United States, concentrated in California and Texas.

What is the gender split and age of Lena Headey fans?

50.0% of Lena Headey fans are female, 50.0% are male, with an average age of 36.6 years.

Which brands do Lena Headey fans like most?

Lena Headey fans show strongest brand affinity for Olivia Cooke (83.53×), Sean Bean (62.15×), and Emilia Clarke (28.74×) over the country average.

Where do Lena Headey fans live in United States?

Lena Headey fans in United States are most concentrated in California (reach 318,971), Texas (reach 286,365), and Florida (reach 176,640). These three regions account for the largest share of the active audience.

What other brands do Lena Headey fans also like?

Beyond Lena Headey itself, the audience over-indexes on Sean Bean (62.15×), Emilia Clarke (28.74×), Matt Smith (actor) (46.7×), and Black Sails (TV series) (59.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lena Headey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.