Rascasse Audience Intelligence

David Tennant Audience in United States

A data profile of the people who buy, follow and care about David Tennant in United States — modelled from more than twelve digital signal sources. David Tennant has an estimated audience of 2,091,352 people in United States.

#846among Actor Actress or TV Star in United States#2478among Person in United States#2114in Movies & TV

The average David Tennant fan in United States is 35.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Until Dawn, Hickory Farms, Emily Blunt, with strongest over-indexing on Until Dawn (160.93× the country average).

Demographically, the David Tennant audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Sustainability, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical David Tennant fan in United States is more female, around 35.5 years old, with strong Sustainability tendencies and a notable affinity for Until Dawn.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the David Tennant profile in United States.

Audience size
2.1M
in United States
Gender
58.0%♀
42.0% male
Age
35.5
average years
Country rank
#13753
Person in United States
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of David Tennant fans

58.0% are female, 42.0% are male, average age 35.5.

Fig. 02

Gender split

58.0%
Female
42.0%
Male
Demographic split for David Tennant audience in United States
MetricValue
Female58.0%
Male42.0%
Average age35.5
Estimated audience size2,091,352
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the David Tennant audience in United States
Age bracketShare%
16-1930%
20-2920%
30-3918%
40-4917%
50+14%
Fig. 04

Worldwide distribution

28.6%

of the worldwide David Tennant audience comes from United States.

Worldwide audience distribution share by country for David Tennant
CountryShare
United States28.6%
United Kingdom21.6%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the David Tennant audience in United States is strongest.

Fig. 05

Top regions by affinity

David Tennant fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.46×
02Oregon~30K1.45×
03Maine~10K1.36×
04Washington~50K1.35×
05Vermont~5K1.32×
06Idaho~10K1.24×
07New Hampshire~10K1.22×
08Kansas~20K1.16×
09Alaska~5K1.16×
10Montana~6K1.14×
11Missouri~40K1.13×
12Massachusetts~40K1.12×
13Colorado~40K1.12×
14Minnesota~30K1.05×
15Oklahoma~20K1.05×
16Connecticut~20K1.04×
17Wisconsin~30K1.03×
18Pennsylvania~70K1.02×
19Ohio~60K1.02×
20Rhode Island~7K1.02×
21West Virginia~9K1.01×
22Indiana~40K1.00×
23Kentucky~30K1.00×
24Virginia~50K0.99×
25Iowa~20K0.99×
26Tennessee~40K0.98×
27Arkansas~20K0.98×
28Michigan~50K0.96×
29Arizona~40K0.96×
30Nebraska~10K0.96×
31New York~100K0.94×
32New Mexico~10K0.94×
33Illinois~60K0.92×
34North Carolina~60K0.92×
35Maryland~30K0.91×
36Delaware~5K0.90×
37Washington, District of Columbia~5K0.89×
38North Dakota~4K0.87×
39California~200K0.86×
40South Carolina~30K0.85×
41South Dakota~4K0.84×
42Alabama~20K0.83×
43Florida~100K0.80×
44Georgia~50K0.80×
45New Jersey~40K0.80×
46Texas~100K0.78×
47Nevada~10K0.75×
48Louisiana~20K0.74×
49Hawaii~6K0.74×
50Mississippi~10K0.71×
Fig. 06

Affinity by region

Affinity by region — David Tennant, United States
0.71×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the David Tennant audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for David Tennant audience
#·InterestCategoryAffinity×
01Until DawnGames160.93×
02Hickory FarmsShopping152.62×
03Bear Grylls Survival AcademyBusiness & Career122.19×
04Goodwood RevivalSports87.54×
05Planet TerrorMovies & TV85.41×
06Judi DenchMovies & TV81.45×
07Z NationMovies & TV75.21×
08Murdoch MysteriesMovies & TV69.76×
09Halo WarsGames68.46×
10Four Weddings and a FuneralMovies & TV59.93×
11Dominic WestMovies & TV54.61×
12Paul BettanyMovies & TV54.29×
13Death in Paradise (TV series)Movies & TV50.26×
14Psycho (1960 film)Movies & TV42.23×
15Top GearMovies & TV42.22×
16BroadchurchMovies & TV39.22×
17Emily BluntMovies & TV35.90×
18Sexy JeansFashion & Accessoires26.74×
19Jessie BuckleyMovies & TV21.32×
20romantic comediesMovies & TV13.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the David Tennant audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by David Tennant audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.72×
MindfulnessBALANCE1.69×
Luxury OrientationPREMIUM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by David Tennant audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.70×
Family OrientationCONSERVATISM0.75×
CreativityOPEN0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does David Tennant have in United States?

David Tennant has an estimated audience of 2,091,352 people in United States, concentrated in California and Texas.

02

What is the gender split and age of David Tennant fans?

58.0% of David Tennant fans are female, 42.0% are male, with an average age of 35.5 years.

03

Which brands do David Tennant fans like most?

David Tennant fans show strongest brand affinity for Until Dawn (160.93×), Hickory Farms (152.62×), and Emily Blunt (35.9×) over the country average.

04

Where do David Tennant fans live in United States?

David Tennant fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do David Tennant fans also like?

Beyond David Tennant itself, the audience over-indexes on Hickory Farms (152.62×), Emily Blunt (35.9×), Judi Dench (81.45×), and Psycho (1960 film) (42.23×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See David Tennant audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for David Tennant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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