Lord Huron Audience in United States

Lord Huron logo

Lord Huron has an estimated audience of 944,475 people in United States. 55.2% are female, 44.8% are male, average age 40.4. Top regions: California, Texas, Florida. Top brand affinities: JibJab, Celtic mythology, Dog breed, Yahoo Sports Fantasy, KiwiCo.

The average Lord Huron fan in United States is 40.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include JibJab, Celtic mythology, Dog breed, with strongest over-indexing on JibJab (25.57× the country average). Demographically, the Lord Huron audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Sustainability, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Lord Huron fans

Demographic split for Lord Huron audience in United States
MetricValue
Female55.2%
Male44.8%
Average age40.4
Estimated audience size944,475

Audience persona

The typical Lord Huron fan in United States is more female, around 40.4 years old, with strong Sustainability tendencies and a notable affinity for JibJab.

Top regions in United States

Top regions ranked by reach for Lord Huron in United States
RegionReachAffinity
California83,6360.81×
Texas70,0870.86×
Florida40,5620.63×
New York37,7710.72×
Colorado36,0122.42×
Pennsylvania31,945
Ohio30,2321.04×
Illinois29,6250.94×
North Carolina27,3070.96×
Michigan26,1921.06×
Washington24,4361.29×
Tennessee22,3381.18×
Georgia19,9810.69×
Arizona19,9751.04×
Indiana17,5111.01×
Massachusetts16,9910.91×
Virginia16,9520.74×
Minnesota15,7791.17×
Kentucky15,7261.33×
Wisconsin15,3811.08×
Missouri14,8290.97×
New Jersey13,9650.58×
Oregon13,3581.23×
Utah13,0931.55×
Maryland12,7590.79×
South Carolina10,6270.75×
Nevada9,3441.02×
Idaho8,6151.82×
Oklahoma8,1370.78×
Connecticut7,5630.8×
Alabama7,5290.57×
Iowa7,2080.93×
New Mexico6,9061.46×
Kansas6,6780.9×
Louisiana6,3530.52×
Montana5,9422.27×
Nebraska5,7141.21×
Arkansas5,5210.71×
Maine4,8321.43×
New Hampshire3,8861.04×
Mississippi3,7610.48×
West Virginia3,6370.83×
Washington, District of Columbia2,7990.99×
Rhode Island2,1290.71×
South Dakota1,9550.9×
Hawaii1,8780.46×
Vermont1,8281.1×
Alaska1,6970.84×
Wyoming1,6861.2×
North Dakota1,5450.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lord Huron audience
BrandAffinityCategory
JibJab25.57×Internet & Social Media
Celtic mythology26.06×Arts & Culture
Dog breed2.74×Pets & Animals
Yahoo Sports Fantasy14.45×
KiwiCo10.76×Kids & Family
Guy Fieri5.74×Movies & TV
Cass County, Missouri14.05×Travel & Leisure
Home construction2.03×Home & Garden
John Havlicek20.13×Sports
Elsword20×Games
REC TEC Grills23.2×Sports
Guayabera32.99×Fashion & Accessoires
Alaska1.96×Travel & Leisure
Natural rubber2.24×Cars & Mobility
Home Delivery2.74×Food & Beverages
Heavy metal bass16.91×Music & Radio
Home equity1.54×Home & Garden
Gungor32.96×Music & Radio
Fantasy Football9.24×Internet & Social Media
Israel1.56×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lord Huron audience
TraitClusterScore
SustainabilityBALANCE2.48
Luxury OrientationPREMIUM2.12
Risk AppetiteTHRILL2.04
Sports ActivityPOWER1.63
Design AffinityPREMIUM1.59
LGBTQ+ IdentityOPEN1.57

Worldwide distribution

Worldwide audience distribution share by country for Lord Huron
CountryShare
United States64.6%
United Kingdom7.6%
Germany5.0%

See Lord Huron audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Lord Huron have in United States?

Lord Huron has an estimated audience of 944,475 people in United States, concentrated in California and Texas.

What is the gender split and age of Lord Huron fans?

55.2% of Lord Huron fans are female, 44.8% are male, with an average age of 40.4 years.

Which brands do Lord Huron fans like most?

Lord Huron fans show strongest brand affinity for JibJab (25.57×), Celtic mythology (26.06×), and Dog breed (2.74×) over the country average.

Where do Lord Huron fans live in United States?

Lord Huron fans in United States are most concentrated in California (reach 83,636), Texas (reach 70,087), and Florida (reach 40,562). These three regions account for the largest share of the active audience.

What other brands do Lord Huron fans also like?

Beyond Lord Huron itself, the audience over-indexes on Celtic mythology (26.06×), Dog breed (2.74×), Yahoo Sports Fantasy (14.45×), and KiwiCo (10.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lord Huron. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.