Rascasse Audience Intelligence

Lord Huron Audience in United States

A data profile of the people who buy, follow and care about Lord Huron in United States — modelled from more than twelve digital signal sources. Lord Huron has an estimated audience of 1,003,131 people in United States.

The average Lord Huron fan in United States is 40.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Placebo (band), Bon Iver, Goo Goo Dolls, with strongest over-indexing on Placebo (band) (139.96× the country average).

Demographically, the Lord Huron audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lord Huron fan in United States is more female, around 40.4 years old, with strong Sustainability tendencies and a notable affinity for Placebo (band).

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lord Huron profile in United States.

Audience size
1M
in United States
Gender
55.2%
44.8% male
Age
40.4
average years
Country rank
#23623
Person in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lord Huron fans

55.2% are female, 44.8% are male, average age 40.4.

Fig. 02

Gender split

55.2%
Female
44.8%
Male
Demographic split for Lord Huron audience in United States
MetricValue
Female55.2%
Male44.8%
Average age40.4
Estimated audience size1,003,131
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Lord Huron audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3919%
40-4927%
50+20%
Fig. 04

Worldwide distribution

66.1%

of the worldwide Lord Huron audience comes from United States.

Worldwide audience distribution share by country for Lord Huron
CountryShare
United States66.1%
United Kingdom6.9%
Canada5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lord Huron audience in United States is strongest.

Fig. 05

Top regions by affinity

Lord Huron fans by region: top regions in United States
#RegionReachAffinity×
01Montana~7K2.63×
02Colorado~30K2.31×
03Idaho~8K1.74×
04Oregon~20K1.62×
05Wyoming~2K1.54×
06Utah~10K1.49×
07New Mexico~7K1.43×
08Maine~5K1.37×
09Washington~20K1.32×
10Nebraska~6K1.23×
11Tennessee~20K1.15×
12Minnesota~10K1.10×
13Vermont~2K1.10×
14Michigan~30K1.09×
15New Hampshire~4K1.06×
16Connecticut~10K1.05×
17Kentucky~10K1.04×
18Wisconsin~10K1.03×
19Ohio~30K1.02×
20Washington, District of Columbia~3K1.01×
21Pennsylvania~30K0.98×
22Indiana~20K0.98×
23Missouri~10K0.96×
24Iowa~7K0.95×
25Alaska~2K0.95×
26North Carolina~30K0.92×
27Arizona~20K0.92×
28Kansas~7K0.91×
29West Virginia~4K0.91×
30Illinois~30K0.90×
31Massachusetts~20K0.90×
32South Dakota~2K0.90×
33Arkansas~7K0.88×
34Rhode Island~2K0.83×
35Texas~70K0.81×
36Nevada~7K0.81×
37Oklahoma~8K0.78×
38California~80K0.77×
39Maryland~10K0.77×
40South Carolina~10K0.76×
41Virginia~20K0.73×
42Delaware~2K0.70×
43New York~40K0.69×
44Georgia~20K0.65×
45Alabama~8K0.64×
46Florida~40K0.63×
47New Jersey~20K0.63×
48Louisiana~7K0.56×
49Mississippi~4K0.56×
50Hawaii~2K0.56×
Fig. 06

Affinity by region

Affinity by region — Lord Huron, United States
0.56×1.00×2.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lord Huron audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lord Huron audience
#·InterestCategoryAffinity×
01Placebo (band)Music & Radio139.96×
02Bon IverMusic & Radio69.35×
03Fleet FoxesMusic & Radio58.95×
04Alt-JMusic & Radio55.00×
05Death Cab for CutieMusic & Radio36.84×
06Master PMusic & Radio36.76×
07The HivesMusic & Radio33.37×
08The KillsMusic & Radio32.40×
09Greta Van FleetMusic & Radio32.06×
10PixiesMusic & Radio31.92×
11TimbalandMusic & Radio29.72×
12Goo Goo DollsMusic & Radio28.05×
13The LumineersMusic & Radio25.56×
14Florence and the MachineMusic & Radio22.24×
15Joe WalshMusic & Radio20.71×
16Brandi CarlileMusic & Radio20.42×
17DeftonesMusic & Radio18.66×
18Tame ImpalaMusic & Radio13.48×
19Lily AllenMusic & Radio12.14×
20Trader Joe'sShopping2.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lord Huron audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lord Huron audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.19×
Urban LifestyleOPEN1.49×
TraditionCONSERVATISM1.47×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lord Huron audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.83×
DIY MentalityTHRILL0.85×
Need for SecurityCONSERVATISM0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lord Huron have in United States?

Lord Huron has an estimated audience of 1,003,131 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Lord Huron fans?

55.2% of Lord Huron fans are female, 44.8% are male, with an average age of 40.4 years.

03

Which brands do Lord Huron fans like most?

Lord Huron fans show strongest brand affinity for Placebo (band) (139.96×), Bon Iver (69.35×), and Goo Goo Dolls (28.05×) over the country average.

04

Where do Lord Huron fans live in United States?

Lord Huron fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Lord Huron fans also like?

Beyond Lord Huron itself, the audience over-indexes on Bon Iver (69.35×), Goo Goo Dolls (28.05×), The Hives (33.37×), and Master P (36.76×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lord Huron. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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