Rascasse Audience Intelligence

Mariah the Scientist Audience in United States

A data profile of the people who buy, follow and care about Mariah the Scientist in United States — modelled from more than twelve digital signal sources. Mariah the Scientist has an estimated audience of 3,925,986 people in United States.

The average Mariah the Scientist fan in United States is 31.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Teyana Taylor, Hair Extensions, Rick and Morty, with strongest over-indexing on Teyana Taylor (13.2× the country average).

Demographically, the Mariah the Scientist audience skews more female with an average age of 31.1, and over-indexes on personality traits such as Price Sensitivity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mariah the Scientist fan in United States is more female, around 31.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Teyana Taylor.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mariah the Scientist profile in United States.

Audience size
3.9M
in United States
Gender
63.9%
36.1% male
Age
31.1
average years
Country rank
#8156
Person in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mariah the Scientist fans

63.9% are female, 36.1% are male, average age 31.1.

Fig. 02

Gender split

63.9%
Female
36.1%
Male
Demographic split for Mariah the Scientist audience in United States
MetricValue
Female63.9%
Male36.1%
Average age31.1
Estimated audience size3,925,986
Fig. 03

Age distribution

Ø 31.1
average years
Age distribution of the Mariah the Scientist audience in United States
Age bracketShare%
16-1941%
20-2923%
30-3916%
40-4912%
50+7%
Fig. 04

Worldwide distribution

80.1%

of the worldwide Mariah the Scientist audience comes from United States.

Worldwide audience distribution share by country for Mariah the Scientist
CountryShare
United States80.1%
Canada3.9%
United Kingdom3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mariah the Scientist audience in United States is strongest.

Fig. 05

Top regions by affinity

Mariah the Scientist fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~300K2.56×
02Louisiana~100K2.32×
03Maryland~100K1.92×
04Mississippi~60K1.91×
05Alabama~100K1.79×
06Washington, District of Columbia~20K1.76×
07Delaware~20K1.54×
08Connecticut~60K1.48×
09New York~300K1.39×
10North Carolina~200K1.39×
11South Carolina~80K1.36×
12Virginia~100K1.31×
13Texas~400K1.28×
14Hawaii~20K1.27×
15New Jersey~100K1.25×
16Pennsylvania~200K1.22×
17Florida~300K1.20×
18Ohio~100K1.18×
19Illinois~200K1.17×
20Rhode Island~20K1.17×
21Nevada~40K1.15×
22Tennessee~90K1.13×
23Michigan~100K1.11×
24Missouri~70K1.06×
25Arkansas~40K1.06×
26Massachusetts~80K1.04×
27California~400K0.93×
28Indiana~70K0.93×
29Kentucky~50K0.92×
30Arizona~70K0.86×
31Wisconsin~50K0.83×
32New Mexico~20K0.81×
33Minnesota~40K0.74×
34Oklahoma~30K0.69×
35Colorado~40K0.68×
36Washington~50K0.64×
37Kansas~20K0.64×
38Utah~20K0.59×
39Alaska~5K0.57×
40Nebraska~10K0.56×
41North Dakota~4K0.54×
42South Dakota~5K0.53×
43Vermont~4K0.53×
44Oregon~20K0.52×
45West Virginia~10K0.51×
46Iowa~20K0.47×
47New Hampshire~7K0.46×
48Montana~5K0.46×
49Maine~6K0.43×
50Idaho~8K0.40×
Fig. 06

Affinity by region

Affinity by region — Mariah the Scientist, United States
0.40×1.00×2.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mariah the Scientist audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mariah the Scientist audience
#·InterestCategoryAffinity×
01Bryson TillerMusic & Radio18.59×
02BildNews18.27×
03Teyana TaylorMovies & TV13.20×
04Toyota SupraCars & Mobility12.44×
05NotebookTechnology & Electronics11.36×
06KehlaniMusic & Radio9.60×
07Charli XCXMusic & Radio8.84×
08Anthony JoshuaSports7.64×
09Rick and MortyMovies & TV6.88×
10Hair ExtensionsBeauty & Wellness5.54×
11Internet celebrityInternet & Social Media4.54×
12Ariana GrandeMusic & Radio4.32×
13Pizza HutFood & Beverages2.92×
14TMZInternet & Social Media2.88×
15Domino's PizzaFood & Beverages2.66×
16TikTokInternet & Social Media2.55×
17Consumer electronicsTechnology & Electronics1.99×
18ClothingFashion & Accessoires1.98×
19CosmeticsBeauty & Wellness1.82×
20VehiclesCars & Mobility1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mariah the Scientist audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mariah the Scientist audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.59×
MindfulnessBALANCE1.54×
TraditionCONSERVATISM1.43×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mariah the Scientist audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.61×
Quality AwarenessPREMIUM0.61×
SustainabilityBALANCE0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mariah the Scientist have in United States?

Mariah the Scientist has an estimated audience of 3,925,986 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Mariah the Scientist fans?

63.9% of Mariah the Scientist fans are female, 36.1% are male, with an average age of 31.1 years.

03

Which brands do Mariah the Scientist fans like most?

Mariah the Scientist fans show strongest brand affinity for Teyana Taylor (13.2×), Hair Extensions (5.54×), and Rick and Morty (6.88×) over the country average.

04

Where do Mariah the Scientist fans live in United States?

Mariah the Scientist fans in United States are most concentrated in Texas (reach ~400K), California (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Mariah the Scientist fans also like?

Beyond Mariah the Scientist itself, the audience over-indexes on Hair Extensions (5.54×), Rick and Morty (6.88×), Toyota Supra (12.44×), and Notebook (11.36×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mariah the Scientist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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