Mindless Behavior Audience in United States

Mindless Behavior has an estimated audience of 382,527 people in United States. 54.2% are female, 45.8% are male, average age 31.6. Top regions: Texas, Florida, Georgia. Top brand affinities: Avan Jogia, Autism Awareness, Diabetes mellitus awareness, Emma Roberts, August Alsina.

The average Mindless Behavior fan in United States is 31.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include Avan Jogia, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Avan Jogia (115.27× the country average). Demographically, the Mindless Behavior audience skews balanced with an average age of 31.6, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Mindless Behavior fans

Demographic split for Mindless Behavior audience in United States
MetricValue
Female54.2%
Male45.8%
Average age31.6
Estimated audience size382,527

Audience persona

The typical Mindless Behavior fan in United States is balanced, around 31.6 years old, with strong Extroversion tendencies and a notable affinity for Avan Jogia.

Top regions in United States

Top regions ranked by reach for Mindless Behavior in United States
RegionReachAffinity
Texas41,0051.25×
Florida30,7311.19×
Georgia29,3012.49×
California28,0690.67×
New York27,3621.28×
North Carolina18,4991.61×
Maryland15,6622.38×
Pennsylvania15,1101.17×
Illinois14,0871.11×
Ohio13,8901.18×
Louisiana13,0652.65×
Michigan12,5601.26×
Virginia12,2941.32×
South Carolina12,1022.1×
Tennessee11,1011.45×
Alabama10,4661.96×
New Jersey10,4041.07×
Mississippi7,7292.45×
Indiana7,1451.02×
Missouri7,0111.14×
Massachusetts5,7010.76×
Arizona5,3530.69×
Kentucky4,4720.93×
Oklahoma4,0220.95×
Connecticut4,0051.04×
Arkansas3,9911.27×
Nevada3,9051.06×
Wisconsin3,8010.66×
Washington3,4790.45×
Minnesota3,4560.63×
Colorado2,8610.47×
Kansas2,5300.84×
Delaware2,3702.25×
Washington, District of Columbia2,0761.81×
Iowa1,7600.56×
Oregon1,5670.36×
Nebraska1,0010.52×
Rhode Island9780.8×
New Mexico9680.5×
Hawaii9650.59×
Utah9120.27×
West Virginia8570.48×
New Hampshire4270.28×
Idaho3540.18×
Maine3500.26×
North Dakota3490.44×
Alaska3040.37×
South Dakota2520.28×
Montana1770.17×
Wyoming1280.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mindless Behavior audience
BrandAffinityCategory
Avan Jogia115.27×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Emma Roberts29.6×Movies & TV
August Alsina66.83×Music & Radio
Sixteen Candles44.75×Movies & TV
Andrew Garfield23.57×Movies & TV
Jean Paul Gaultier25.97×Fashion & Accessoires
Microblogging12.67×Technology & Electronics
Leona Lewis60.32×Music & Radio
Singer-songwriter5.51×Music & Radio
JoJo Siwa13.47×Movies & TV
Income tax13.19×Business & Career
Austin Powers (film series)20×Movies & TV
Madison Pettis27.68×Movies & TV
Four Points by Sheraton37.94×Travel & Leisure
Ross Lynch24.02×Movies & TV
Bride Wars41.2×Movies & TV
Kia Sportage20×Cars & Mobility
Dove Cameron11.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mindless Behavior audience
TraitClusterScore
ExtroversionTHRILL1.64
TraditionCONSERVATISM1.55
LGBTQ+ IdentityOPEN1.29
Urban LifestyleOPEN1.28
IndulgenceJOY1.23
Risk AppetiteTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Mindless Behavior
CountryShare
United States87.2%
United Kingdom3.8%
Canada3.6%

See Mindless Behavior audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Mindless Behavior have in United States?

Mindless Behavior has an estimated audience of 382,527 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Mindless Behavior fans?

54.2% of Mindless Behavior fans are female, 45.8% are male, with an average age of 31.6 years.

Which brands do Mindless Behavior fans like most?

Mindless Behavior fans show strongest brand affinity for Avan Jogia (115.27×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Mindless Behavior fans live in United States?

Mindless Behavior fans in United States are most concentrated in Texas (reach 41,005), Florida (reach 30,731), and Georgia (reach 29,301). These three regions account for the largest share of the active audience.

What other brands do Mindless Behavior fans also like?

Beyond Mindless Behavior itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Emma Roberts (29.6×), and August Alsina (66.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mindless Behavior. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.