Mindless Behavior Audience in United States

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Mindless Behavior has an estimated audience of 382,527 people in United States. 54.2% are female, 45.8% are male, average age 31.6. Top regions: Texas, Florida, Georgia. Top brand affinities: Tezz, Combat sport, Hardik Pandya, Mortgage insurance, Dog breed.

The average Mindless Behavior fan in United States is 31.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include Tezz, Combat sport, Hardik Pandya, with strongest over-indexing on Tezz (19.62× the country average). Demographically, the Mindless Behavior audience skews balanced with an average age of 31.6, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Mindless Behavior fans

Demographic split for Mindless Behavior audience in United States
MetricValue
Female54.2%
Male45.8%
Average age31.6
Estimated audience size382,527

Audience persona

The typical Mindless Behavior fan in United States is balanced, around 31.6 years old, with strong Extroversion tendencies and a notable affinity for Tezz.

Top regions in United States

Top regions ranked by reach for Mindless Behavior in United States
RegionReachAffinity
Texas41,0051.25×
Florida30,7311.19×
Georgia29,3012.49×
California28,0690.67×
New York27,3621.28×
North Carolina18,4991.61×
Maryland15,6622.38×
Pennsylvania15,1101.17×
Illinois14,0871.11×
Ohio13,8901.18×
Louisiana13,0652.65×
Michigan12,5601.26×
Virginia12,2941.32×
South Carolina12,1022.1×
Tennessee11,1011.45×
Alabama10,4661.96×
New Jersey10,4041.07×
Mississippi7,7292.45×
Indiana7,1451.02×
Missouri7,0111.14×
Massachusetts5,7010.76×
Arizona5,3530.69×
Kentucky4,4720.93×
Oklahoma4,0220.95×
Connecticut4,0051.04×
Arkansas3,9911.27×
Nevada3,9051.06×
Wisconsin3,8010.66×
Washington3,4790.45×
Minnesota3,4560.63×
Colorado2,8610.47×
Kansas2,5300.84×
Delaware2,3702.25×
Washington, District of Columbia2,0761.81×
Iowa1,7600.56×
Oregon1,5670.36×
Nebraska1,0010.52×
Rhode Island9780.8×
New Mexico9680.5×
Hawaii9650.59×
Utah9120.27×
West Virginia8570.48×
New Hampshire4270.28×
Idaho3540.18×
Maine3500.26×
North Dakota3490.44×
Alaska3040.37×
South Dakota2520.28×
Montana1770.17×
Wyoming1280.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mindless Behavior audience
BrandAffinityCategory
Tezz19.62×Movies & TV
Combat sport3.42×Sports
Hardik Pandya24.96×Sports
Mortgage insurance6.52×Business & Career
Dog breed1.62×Pets & Animals
Karbala11.48×Travel & Leisure
Whataburger2.18×Food & Beverages
Elsword20×Games
Racing3.17×Cars & Mobility
Powell's Books16.63×Shopping
Buying a House8.25×Home & Garden
Ixtapaluca18.1×Travel & Leisure
WKRN-TV6.35×Movies & TV
Nationality1.83×Politics & Society
Litter box1.71×Pets & Animals
Nebraska Cornhuskers football2.86×Sports
Home equity1.54×Home & Garden
Alaskan Husky12.2×Pets & Animals
Bank account1.86×Business & Career
Commercial mortgage4.83×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mindless Behavior audience
TraitClusterScore
ExtroversionTHRILL1.64
TraditionCONSERVATISM1.55
LGBTQ+ IdentityOPEN1.29
Urban LifestyleOPEN1.28
IndulgenceJOY1.23
Risk AppetiteTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Mindless Behavior
CountryShare
United States87.2%
United Kingdom3.8%
Canada3.6%

See Mindless Behavior audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Mindless Behavior have in United States?

Mindless Behavior has an estimated audience of 382,527 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Mindless Behavior fans?

54.2% of Mindless Behavior fans are female, 45.8% are male, with an average age of 31.6 years.

Which brands do Mindless Behavior fans like most?

Mindless Behavior fans show strongest brand affinity for Tezz (19.62×), Combat sport (3.42×), and Hardik Pandya (24.96×) over the country average.

Where do Mindless Behavior fans live in United States?

Mindless Behavior fans in United States are most concentrated in Texas (reach 41,005), Florida (reach 30,731), and Georgia (reach 29,301). These three regions account for the largest share of the active audience.

What other brands do Mindless Behavior fans also like?

Beyond Mindless Behavior itself, the audience over-indexes on Combat sport (3.42×), Hardik Pandya (24.96×), Mortgage insurance (6.52×), and Dog breed (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mindless Behavior. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.