Morón, Buenos Aires Audience in United States

Morón, Buenos Aires logo

Morón, Buenos Aires has an estimated audience of 608,394 people in United States. 24.5% are female, 75.5% are male, average age 48.0. Top regions: Florida, California, Texas. Top brand affinities: Minnesota, ABC 7 Chicago, WESH, WFTV, WSVN.

The average Morón, Buenos Aires fan in United States is 48.0 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Minnesota, ABC 7 Chicago, WESH, with strongest over-indexing on Minnesota (1.82× the country average). Demographically, the Morón, Buenos Aires audience skews more male with an average age of 48.0, and over-indexes on personality traits such as Tradition, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 42 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Morón, Buenos Aires fans

Demographic split for Morón, Buenos Aires audience in United States
MetricValue
Female24.5%
Male75.5%
Average age48.0
Estimated audience size608,394

Audience persona

The typical Morón, Buenos Aires fan in United States is more male, around 48.0 years old, with strong Tradition tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Morón, Buenos Aires in United States
RegionReachAffinity
Florida28,3590.69×
California20,2780.3×
Texas18,2750.35×
New York13,3330.39×
Virginia9,2270.62×
Kentucky8,6881.14×
Mississippi8,5971.72×
Louisiana7,6440.97×
Arkansas7,6381.52×
Oklahoma7,4691.11×
Alabama7,1160.84×
West Virginia7,0982.51×
Tennessee6,7790.56×
South Carolina6,7300.74×
Indiana6,5570.59×
Idaho6,5542.15×
Missouri6,3510.65×
Iowa6,2241.24×
North Carolina6,0970.33×
Ohio6,0730.32×
Georgia6,0480.32×
Michigan6,0450.38×
Wisconsin6,0130.66×
Arizona5,7910.47×
Pennsylvania5,7650.28×
Nebraska5,7271.88×
Connecticut5,7180.94×
New Mexico5,6971.87×
Nevada5,6780.97×
Rhode Island5,6472.92×
Maine5,6442.59×
Oregon5,6060.8×
Utah5,5721.02×
Maryland5,5080.53×
New Jersey5,4950.36×
Illinois5,4080.27×
Minnesota5,3730.62×
Massachusetts5,3170.44×
Washington5,1910.43×
Colorado5,1760.54×
Delaware5,0573.01×
Washington, District of Columbia3,651

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Morón, Buenos Aires audience
BrandAffinityCategory
Minnesota1.82×Travel & Leisure
ABC 7 Chicago1.8×Movies & TV
WESH1.98×Movies & TV
WFTV1.54×Movies & TV
WSVN1.52×Movies & TV
Better Off Dead (film)1.54×Movies & TV
Jbc3.58×Kids & Family
Chicago Stock Exchange2.51×Business & Career
William F. Buckley, Jr.1.93×
Aleksander Barkov, Jr.1.54×Sports
Cake Craft and Decoration1.63×Food & Beverages
Gauri Khan1.59×Movies & TV
Apostrophe1.93×Literature
Astellas Pharma1.67×Health
Junior Chamber International1.64×Politics & Society
Rhodiola1.89×Health
Minestrone1.64×Food & Beverages
Keynote (presentation software)1.54×Technology & Electronics
Summer Days (And Summer Nights!!)1.59×Music & Radio
Davao Region1.58×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Morón, Buenos Aires audience
TraitClusterScore
TraditionCONSERVATISM1.59
DIY MentalityTHRILL1.54
Need for SecurityCONSERVATISM1.26
IndividualismJOY1.2
Career OrientationPOWER1.18
Community OrientationOPEN1.03

Worldwide distribution

Worldwide audience distribution share by country for Morón, Buenos Aires
CountryShare
United States44.8%
Argentina31.1%
Spain10.2%

See Morón, Buenos Aires audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Morón, Buenos Aires have in United States?

Morón, Buenos Aires has an estimated audience of 608,394 people in United States, concentrated in Florida and California.

What is the gender split and age of Morón, Buenos Aires fans?

24.5% of Morón, Buenos Aires fans are female, 75.5% are male, with an average age of 48.0 years.

Which brands do Morón, Buenos Aires fans like most?

Morón, Buenos Aires fans show strongest brand affinity for Minnesota (1.82×), ABC 7 Chicago (1.8×), and WESH (1.98×) over the country average.

Where do Morón, Buenos Aires fans live in United States?

Morón, Buenos Aires fans in United States are most concentrated in Florida (reach 28,359), California (reach 20,278), and Texas (reach 18,275). These three regions account for the largest share of the active audience.

What other brands do Morón, Buenos Aires fans also like?

Beyond Morón, Buenos Aires itself, the audience over-indexes on ABC 7 Chicago (1.8×), WESH (1.98×), WFTV (1.54×), and WSVN (1.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Morón, Buenos Aires. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.