MotoGP Audience in United States
MotoGP has an estimated audience of 1,463,383 people in United States. 24.7% are female, 75.3% are male, average age 35.9. Top regions: California, Texas, Florida. Top brand affinities: The Devil's Rejects, Elsword, Home construction, Irrigation sprinkler, Urban Outfitters.
The average MotoGP fan in United States is 35.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Devil's Rejects, Elsword, Home construction, with strongest over-indexing on The Devil's Rejects (18.48× the country average). Demographically, the MotoGP audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Motorsport
Demographics of MotoGP fans
| Metric | Value |
|---|---|
| Female | 24.7% |
| Male | 75.3% |
| Average age | 35.9 |
| Estimated audience size | 1,463,383 |
Audience persona
The typical MotoGP fan in United States is more male, around 35.9 years old, with strong Risk Appetite tendencies and a notable affinity for The Devil's Rejects.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 253,481 | 1.58× |
| Texas | 210,284 | 1.67× |
| Florida | 180,942 | 1.83× |
| New York | 98,684 | 1.21× |
| New Jersey | 48,082 | 1.29× |
| North Carolina | 46,886 | 1.06× |
| Illinois | 45,064 | 0.92× |
| Pennsylvania | 42,695 | 0.87× |
| Georgia | 42,153 | 0.94× |
| Massachusetts | 37,161 | 1.29× |
| Washington | 36,669 | 1.25× |
| Ohio | 35,953 | 0.8× |
| Virginia | 35,944 | 1.01× |
| Michigan | 31,440 | 0.82× |
| Arizona | 30,687 | 1.03× |
| Colorado | 30,096 | 1.3× |
| Tennessee | 25,472 | 0.87× |
| Oregon | 24,992 | 1.49× |
| Indiana | 23,572 | 0.88× |
| Maryland | 23,348 | 0.93× |
| Wisconsin | 22,595 | 1.03× |
| Minnesota | 18,895 | 0.9× |
| Nevada | 18,132 | 1.28× |
| Connecticut | 16,309 | 1.11× |
| Utah | 16,189 | 1.24× |
| Missouri | 16,093 | 0.68× |
| South Carolina | 15,526 | 0.71× |
| Alabama | 15,067 | 0.74× |
| Oklahoma | 13,779 | 0.85× |
| Kentucky | 12,558 | 0.68× |
| Louisiana | 11,987 | 0.64× |
| Iowa | 8,510 | 0.71× |
| Idaho | 8,031 | 1.09× |
| Kansas | 7,996 | 0.69× |
| Arkansas | 7,320 | 0.61× |
| Hawaii | 7,305 | 1.16× |
| New Mexico | 7,186 | 0.98× |
| New Hampshire | 7,000 | 1.21× |
| Washington, District of Columbia | 6,452 | 1.47× |
| Mississippi | 5,748 | 0.48× |
| Maine | 4,756 | 0.91× |
| Nebraska | 4,111 | 0.56× |
| Rhode Island | 3,936 | 0.84× |
| Alaska | 3,837 | 1.23× |
| West Virginia | 3,791 | 0.56× |
| Montana | 3,789 | 0.93× |
| Vermont | 3,745 | 1.46× |
| Delaware | 2,816 | 0.7× |
| South Dakota | 2,805 | 0.83× |
| Wyoming | 2,164 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Devil's Rejects | 18.48× | Movies & TV |
| Elsword | 24.64× | Games |
| Home construction | 1.75× | Home & Garden |
| Irrigation sprinkler | 11.48× | Home & Garden |
| Urban Outfitters | 2.14× | Shopping |
| Combat sport | 1.76× | Sports |
| N1 road (South Africa) | 4.29× | Travel & Leisure |
| Tezz | 6.8× | Movies & TV |
| Product design | 1.84× | Business & Career |
| Natural rubber | 1.94× | Cars & Mobility |
| Goose (band) | 5.65× | Pets & Animals |
| Riedel (glass manufacturer) | 22.25× | Home & Garden |
| Keith Stanfield | 5.58× | Movies & TV |
| Acoustic music | 3.56× | Music & Radio |
| Bank account | 1.91× | Business & Career |
| The Evil Dead (franchise) | 14.19× | Movies & TV |
| Nationality | 1.62× | Politics & Society |
| Notre Dame Fighting Irish football | 3.66× | Sports |
| Kennesaw State University | 9.48× | Business & Career |
| La Opinión | 4.95× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.15 |
| Luxury Orientation | PREMIUM | 2.11 |
| Patriotism | CONSERVATISM | 1.73 |
| Early Adopter Mentality | POWER | 1.56 |
| Sports Activity | POWER | 1.39 |
| Need for Security | CONSERVATISM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 29.3% |
| Spain | 16.8% |
| France | 13.3% |
See MotoGP audiences in other countries
More Motorsport audiences in United States
- NASCAR (23,680,862)
- MotoGP (10,017,479)
- Greg Biffle (7,473,389)
- Lewis Hamilton (6,369,163)
- Max Verstappen (5,861,004)
Frequently asked questions
How many fans does MotoGP have in United States?
MotoGP has an estimated audience of 1,463,383 people in United States, concentrated in California and Texas.
What is the gender split and age of MotoGP fans?
24.7% of MotoGP fans are female, 75.3% are male, with an average age of 35.9 years.
Which brands do MotoGP fans like most?
MotoGP fans show strongest brand affinity for The Devil's Rejects (18.48×), Elsword (24.64×), and Home construction (1.75×) over the country average.
Where do MotoGP fans live in United States?
MotoGP fans in United States are most concentrated in California (reach 253,481), Texas (reach 210,284), and Florida (reach 180,942). These three regions account for the largest share of the active audience.
What other brands do MotoGP fans also like?
Beyond MotoGP itself, the audience over-indexes on Elsword (24.64×), Home construction (1.75×), Irrigation sprinkler (11.48×), and Urban Outfitters (2.14×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for MotoGP. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.