Rascasse Audience Intelligence

MTV Movie Award for Best Kiss Audience in United States

A data profile of the people who buy, follow and care about MTV Movie Award for Best Kiss in United States — modelled from more than twelve digital signal sources. MTV Movie Award for Best Kiss has an estimated audience of 263,846 people in United States.

The average MTV Movie Award for Best Kiss fan in United States is 30.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anne Hathaway, Bella Thorne, Jennifer Lawrence, with strongest over-indexing on Anne Hathaway (8.72× the country average).

Demographically, the MTV Movie Award for Best Kiss audience skews more female with an average age of 30.5, and over-indexes on personality traits such as Convenience Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical MTV Movie Award for Best Kiss fan in United States is more female, around 30.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Anne Hathaway.

Category: Movies & TV · Type: Event · Subtype: Award

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the MTV Movie Award for Best Kiss profile in United States.

Audience size
264K
in United States
Gender
67.0%♀
33.0% male
Age
30.5
average years
Country rank
#51511
Event in United States
Fig. 01

Search interest · 12-month trend

+55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of MTV Movie Award for Best Kiss fans

67.0% are female, 33.0% are male, average age 30.5.

Fig. 02

Gender split

67.0%
Female
33.0%
Male
Demographic split for MTV Movie Award for Best Kiss audience in United States
MetricValue
Female67.0%
Male33.0%
Average age30.5
Estimated audience size263,846
Fig. 03

Age distribution

Ø 30.5
average years
Age distribution of the MTV Movie Award for Best Kiss audience in United States
Age bracketShare%
16-1942%
20-2924%
30-3916%
40-4912%
50+6%
Fig. 04

Worldwide distribution

61.6%

of the worldwide MTV Movie Award for Best Kiss audience comes from United States.

Worldwide audience distribution share by country for MTV Movie Award for Best Kiss
CountryShare
United States61.6%
United Kingdom9.2%
India8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the MTV Movie Award for Best Kiss audience in United States is strongest.

Fig. 05

Top regions by affinity

MTV Movie Award for Best Kiss fans by region: top regions in United States
#RegionReachAffinity×
01Alaska<1K1.12×
02North Dakota<1K1.10×
03Vermont<1K1.10×
04Montana<1K1.06×
05Delaware<1K1.06×
06South Dakota<1K1.06×
07New Hampshire~1K1.05×
08Maine<1K1.05×
09Utah~2K1.04×
10Massachusetts~5K1.01×
11New Mexico~1K1.01×
12Nebraska~1K1.00×
13Idaho~1K1.00×
14Rhode Island<1K1.00×
15New Jersey~7K0.99×
16Kentucky~3K0.99×
17Oregon~3K0.99×
18Nevada~3K0.99×
19Kansas~2K0.99×
20West Virginia~1K0.99×
21Illinois~9K0.98×
22Arizona~5K0.98×
23Missouri~4K0.98×
24Alabama~4K0.98×
25Oklahoma~3K0.98×
26Connecticut~3K0.98×
27Ohio~8K0.97×
28Washington~5K0.97×
29Wisconsin~4K0.97×
30Hawaii~1K0.97×
31Pennsylvania~9K0.96×
32Tennessee~5K0.96×
33South Carolina~4K0.96×
34Minnesota~4K0.96×
35Georgia~8K0.95×
36Indiana~5K0.95×
37Arkansas~2K0.95×
38Texas~20K0.94×
39New York~10K0.94×
40North Carolina~7K0.94×
41Michigan~7K0.94×
42Maryland~4K0.94×
43Colorado~4K0.94×
44Iowa~2K0.94×
45Mississippi~2K0.94×
46Washington, District of Columbia<1K0.94×
47Louisiana~3K0.93×
48California~30K0.92×
49Virginia~6K0.92×
50Florida~20K0.91×
Fig. 06

Affinity by region

Affinity by region — MTV Movie Award for Best Kiss, United States
0.91×1.00×1.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the MTV Movie Award for Best Kiss audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for MTV Movie Award for Best Kiss audience
#·InterestCategoryAffinity×
01Bella ThorneMovies & TV16.62×
02Anne HathawayMovies & TV8.72×
03Avril LavigneMusic & Radio7.31×
04Jennifer LawrenceMovies & TV6.83×
05Mark WahlbergMovies & TV3.87×
06Britney SpearsMusic & Radio3.58×
07Leonardo DiCaprioMovies & TV3.36×
08Soap operaMovies & TV3.20×
09Pizza HutFood & Beverages2.66×
10Apple TVMovies & TV2.48×
11Internet celebrityInternet & Social Media2.43×
12Domino's PizzaFood & Beverages2.06×
13Discount storesShopping1.96×
14TMZInternet & Social Media1.92×
15TV game showsMovies & TV1.92×
16SubwayFood & Beverages1.90×
17Taylor SwiftMusic & Radio1.86×
18TV talkshowsMovies & TV1.65×
19Shopping mallsShopping1.62×
20McDonald'sFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the MTV Movie Award for Best Kiss audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by MTV Movie Award for Best Kiss audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.83×
ExtroversionTHRILL1.44×
Price SensitivityPREMIUM1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by MTV Movie Award for Best Kiss audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.56×
Risk AppetiteTHRILL0.73×
Luxury OrientationPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does MTV Movie Award for Best Kiss have in United States?

MTV Movie Award for Best Kiss has an estimated audience of 263,846 people in United States, concentrated in California and Texas.

02

What is the gender split and age of MTV Movie Award for Best Kiss fans?

67.0% of MTV Movie Award for Best Kiss fans are female, 33.0% are male, with an average age of 30.5 years.

03

Which brands do MTV Movie Award for Best Kiss fans like most?

MTV Movie Award for Best Kiss fans show strongest brand affinity for Anne Hathaway (8.72×), Bella Thorne (16.62×), and Jennifer Lawrence (6.83×) over the country average.

04

Where do MTV Movie Award for Best Kiss fans live in United States?

MTV Movie Award for Best Kiss fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do MTV Movie Award for Best Kiss fans also like?

Beyond MTV Movie Award for Best Kiss itself, the audience over-indexes on Bella Thorne (16.62×), Jennifer Lawrence (6.83×), Britney Spears (3.58×), and Pizza Hut (2.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for MTV Movie Award for Best Kiss. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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