NFL Europe Audience in United States

NFL Europe has an estimated audience of 509,412 people in United States. 29.1% are female, 70.9% are male, average age 34.3. Top regions: California, Texas, Florida.
The average NFL Europe fan in United States is 34.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the NFL Europe audience skews more male with an average age of 34.3, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Sports · Type: Event · Subtype: American football
Demographics of NFL Europe fans
| Metric | Value |
|---|---|
| Female | 29.1% |
| Male | 70.9% |
| Average age | 34.3 |
| Estimated audience size | 509,412 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 42,260 | 0.75× |
| Texas | 39,761 | 0.91× |
| Florida | 30,732 | 0.89× |
| New York | 29,064 | 1.02× |
| Pennsylvania | 23,069 | 1.34× |
| Ohio | 20,439 | 1.3× |
| Illinois | 18,369 | 1.08× |
| Georgia | 16,259 | 1.04× |
| North Carolina | 15,630 | 1.02× |
| New Jersey | 14,773 | 1.14× |
| Michigan | 14,488 | 1.09× |
| Virginia | 14,422 | 1.16× |
| Massachusetts | 10,915 | 1.09× |
| Maryland | 10,676 | 1.22× |
| Tennessee | 10,171 | 1× |
| Washington | 10,114 | 0.99× |
| Indiana | 9,703 | 1.04× |
| Wisconsin | 9,524 | 1.24× |
| Arizona | 9,473 | 0.91× |
| Minnesota | 8,901 | 1.22× |
| Colorado | 8,899 | 1.11× |
| Missouri | 8,139 | 0.99× |
| South Carolina | 7,784 | 1.02× |
| Louisiana | 6,930 | 1.05× |
| Alabama | 6,599 | 0.93× |
| Kentucky | 6,051 | 0.95× |
| Connecticut | 5,720 | 1.12× |
| Oklahoma | 4,981 | 0.88× |
| Kansas | 4,577 | 1.14× |
| Nevada | 4,438 | 0.9× |
| Iowa | 4,410 | 1.05× |
| Oregon | 4,322 | 0.74× |
| Arkansas | 3,422 | 0.82× |
| Utah | 3,368 | 0.74× |
| Mississippi | 3,046 | 0.73× |
| Nebraska | 2,864 | 1.12× |
| West Virginia | 2,736 | 1.15× |
| Washington, District of Columbia | 2,093 | 1.37× |
| Idaho | 2,049 | 0.8× |
| New Hampshire | 1,950 | 0.97× |
| New Mexico | 1,721 | 0.67× |
| Hawaii | 1,566 | 0.72× |
| Rhode Island | 1,471 | 0.91× |
| North Dakota | 1,422 | 1.36× |
| South Dakota | 1,397 | 1.19× |
| Delaware | 1,317 | 0.94× |
| Maine | 1,294 | 0.71× |
| Montana | 1,222 | 0.86× |
| Alaska | 886 | 0.81× |
| Wyoming | 778 | 1.03× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.53 |
| Early Adopter Mentality | POWER | 1.91 |
| Price Sensitivity | PREMIUM | 1.74 |
| Family Orientation | CONSERVATISM | 1.51 |
| Risk Appetite | THRILL | 1.42 |
| Travelling | THRILL | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.5% |
| Germany | 13.9% |
| United Kingdom | 7.8% |
See NFL Europe audiences in other countries
More American football audiences in United States
- NFL (119,706,874)
- Super Bowl (36,247,515)
- Chicago Bears (28,903,812)
- Buffalo Bills (28,386,856)
- New England Patriots (27,622,856)
How to read this data
Audience size is the estimated number of people in United States who actively search for NFL Europe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.