Nicole Scherzinger Audience in United States

Nicole Scherzinger logo

Nicole Scherzinger has an estimated audience of 2,877,322 people in United States. 65.2% are female, 34.8% are male, average age 38.8. Top regions: California, New York, Texas. Top brand affinities: Emma Stone, Lupita Nyongo, Megyn Kelly, Liam Hemsworth, Nina Dobrev.

The average Nicole Scherzinger fan in United States is 38.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Emma Stone, Lupita Nyongo, Megyn Kelly, with strongest over-indexing on Emma Stone (35.04× the country average). Demographically, the Nicole Scherzinger audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Nicole Scherzinger fans

Demographic split for Nicole Scherzinger audience in United States
MetricValue
Female65.2%
Male34.8%
Average age38.8
Estimated audience size2,877,322

Audience persona

The typical Nicole Scherzinger fan in United States is more female, around 38.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Emma Stone.

Top regions in United States

Top regions ranked by reach for Nicole Scherzinger in United States
RegionReachAffinity
California411,9981.3×
New York358,5752.23×
Texas246,4321×
Florida193,3580.99×
New Jersey109,3861.49×
Pennsylvania103,4531.07×
Illinois100,7201.05×
Ohio89,9811.02×
Georgia83,7820.95×
North Carolina77,5710.9×
Michigan75,7021.01×
Virginia70,4321×
Massachusetts65,9671.16×
Washington64,1361.11×
Arizona55,7580.95×
Maryland51,7571.05×
Tennessee51,1800.89×
Indiana48,6370.93×
Colorado43,5560.96×
Missouri42,6670.92×
Kentucky40,7081.13×
Wisconsin40,3990.93×
Minnesota39,4010.96×
South Carolina37,0470.86×
Connecticut35,9431.25×
Hawaii34,4642.79×
Oregon32,2550.98×
Nevada31,8221.14×
Louisiana29,3650.79×
Oklahoma27,9490.87×
Alabama27,2160.68×
Utah26,1321.01×
Kansas19,6020.86×
Arkansas19,1030.81×
Iowa19,0850.81×
Mississippi17,2570.73×
Idaho12,5780.87×
New Mexico12,5050.87×
Nebraska11,5330.8×
New Hampshire10,4550.92×
Washington, District of Columbia10,1891.18×
West Virginia9,4070.7×
Maine8,9350.87×
Rhode Island8,5650.94×
Delaware7,1900.91×
Montana6,2020.78×
South Dakota4,6110.69×
North Dakota4,3420.73×
Alaska4,2870.7×
Vermont3,9990.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nicole Scherzinger audience
BrandAffinityCategory
Emma Stone35.04×Movies & TV
Lupita Nyongo61.52×Movies & TV
Megyn Kelly31.16×Movies & TV
Liam Hemsworth34.12×Movies & TV
Nina Dobrev27.82×Movies & TV
Pete Carroll34.02×Sports
Ryan Gosling17.13×Movies & TV
Ian Somerhalder27.96×Movies & TV
Lukas Graham88×Music & Radio
Anne Burrell12.48×Food & Beverages
Nathan Fillion20.17×Movies & TV
Charlie Sheen15.09×Movies & TV
Heidi Klum17.32×Fashion & Accessoires
Eva Longoria15.1×Movies & TV
Mark Ruffalo16.31×Movies & TV
Flo Rida9.84×Music & Radio
Seth Green18.2×Movies & TV
Cheryl Hines13.1×Movies & TV
Alexandra Stan115.65×Music & Radio
Far East Movement81.15×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nicole Scherzinger audience
TraitClusterScore
Luxury OrientationPREMIUM3.19
Risk AppetiteTHRILL1.87
ExtroversionTHRILL1.43
MindfulnessBALANCE1.31
SpiritualityBALANCE1.2
Design AffinityPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Nicole Scherzinger
CountryShare
United States33.3%
United Kingdom13.1%
Germany5.6%

See Nicole Scherzinger audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Nicole Scherzinger have in United States?

Nicole Scherzinger has an estimated audience of 2,877,322 people in United States, concentrated in California and New York.

What is the gender split and age of Nicole Scherzinger fans?

65.2% of Nicole Scherzinger fans are female, 34.8% are male, with an average age of 38.8 years.

Which brands do Nicole Scherzinger fans like most?

Nicole Scherzinger fans show strongest brand affinity for Emma Stone (35.04×), Lupita Nyongo (61.52×), and Megyn Kelly (31.16×) over the country average.

Where do Nicole Scherzinger fans live in United States?

Nicole Scherzinger fans in United States are most concentrated in California (reach 411,998), New York (reach 358,575), and Texas (reach 246,432). These three regions account for the largest share of the active audience.

What other brands do Nicole Scherzinger fans also like?

Beyond Nicole Scherzinger itself, the audience over-indexes on Lupita Nyongo (61.52×), Megyn Kelly (31.16×), Liam Hemsworth (34.12×), and Nina Dobrev (27.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nicole Scherzinger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.