Ninajirachi Audience in United States
Ninajirachi has an estimated audience of 316,569 people in United States. 60.2% are female, 39.8% are male, average age 33.2. Top brand affinities: Progressive rock, Guy Fieri, Home construction, The Devil's Rejects, UK garage.
Top brand affinities include Progressive rock, Guy Fieri, Home construction, with strongest over-indexing on Progressive rock (11.2× the country average). Demographically, the Ninajirachi audience skews more female with an average age of 33.2, and over-indexes on personality traits such as Sustainability, Tradition.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Ninajirachi fans
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 33.2 |
| Estimated audience size | 316,569 |
Audience persona
The typical Ninajirachi fan in United States is more female, around 33.2 years old, with strong Sustainability tendencies and a notable affinity for Progressive rock.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 11.2× | Music & Radio |
| Guy Fieri | 11.51× | Movies & TV |
| Home construction | 4.05× | Home & Garden |
| The Devil's Rejects | 20× | Movies & TV |
| UK garage | 9.84× | Music & Radio |
| Iwi | 37.92× | |
| Tulare County, California | 18.26× | Travel & Leisure |
| Dog breed | 1.9× | Pets & Animals |
| Isometric exercise | 12.67× | Sports |
| Combat sport | 2.02× | Sports |
| Pro-Ject | 4.73× | Music & Radio |
| Product design | 2.26× | Business & Career |
| The Streets | 26× | Music & Radio |
| Historical fantasy | 29.36× | Literature |
| Cass County, Missouri | 10.02× | Travel & Leisure |
| Bank account | 2.38× | Business & Career |
| Ayrton Senna | 9.34× | Sports |
| Yahoo Sports Fantasy | 6.34× | |
| Mothercare | 2.79× | Kids & Family |
| Gunny | 20.61× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.93 |
| Tradition | CONSERVATISM | 1.73 |
| Extroversion | THRILL | 1.58 |
| Early Adopter Mentality | POWER | 1.54 |
| Luxury Orientation | PREMIUM | 1.45 |
| Mindfulness | BALANCE | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.9% |
| Australia | 24.1% |
| United Kingdom | 8.1% |
See Ninajirachi audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ninajirachi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.