A data profile of the people who buy, follow and care about Noah Reid in United States — modelled from more than twelve digital signal sources. Noah Reid has an estimated audience of 482,757 people in United States.
The average Noah Reid fan in United States is 40.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Brandi Carlile, Emma Stone, Michael Fassbender, with strongest over-indexing on Brandi Carlile (31.18× the country average).
Demographically, the Noah Reid audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Community Orientation, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Noah Reid fan in United States is more female, around 40.7 years old, with strong Community Orientation tendencies and a notable affinity for Brandi Carlile.
The key figures that characterise the Noah Reid profile in United States.
57.6% are female, 42.4% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
| Average age | 40.7 |
| Estimated audience size | 482,757 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 24% |
of the worldwide Noah Reid audience comes from United States.
| Country | Share |
|---|---|
| United States | 54.1% |
| Canada | 17.5% |
| United Kingdom | 9.1% |
Where the Noah Reid audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wisconsin | ~10K | 1.49× | |
| 02 | Maine | ~2K | 1.28× | |
| 03 | New Hampshire | ~2K | 1.27× | |
| 04 | Oregon | ~7K | 1.26× | |
| 05 | Washington | ~10K | 1.25× | |
| 06 | Minnesota | ~8K | 1.25× | |
| 07 | Vermont | <1K | 1.22× | |
| 08 | Massachusetts | ~10K | 1.18× | |
| 09 | Colorado | ~8K | 1.16× | |
| 10 | Idaho | ~3K | 1.16× | |
| 11 | Iowa | ~4K | 1.13× | |
| 12 | Nebraska | ~3K | 1.13× | |
| 13 | Utah | ~5K | 1.11× | |
| 14 | Connecticut | ~5K | 1.10× | |
| 15 | Kansas | ~4K | 1.10× | |
| 16 | Missouri | ~8K | 1.08× | |
| 17 | Rhode Island | ~2K | 1.07× | |
| 18 | Montana | ~1K | 1.07× | |
| 19 | Pennsylvania | ~20K | 1.06× | |
| 20 | Michigan | ~10K | 1.02× | |
| 21 | Tennessee | ~9K | 1.02× | |
| 22 | North Dakota | <1K | 1.02× | |
| 23 | New Mexico | ~2K | 1.01× | |
| 24 | Illinois | ~20K | 1.00× | |
| 25 | Ohio | ~10K | 0.98× | |
| 26 | Indiana | ~8K | 0.97× | |
| 27 | South Dakota | ~1K | 0.97× | |
| 28 | North Carolina | ~10K | 0.95× | |
| 29 | Kentucky | ~5K | 0.95× | |
| 30 | Washington, District of Columbia | ~1K | 0.95× | |
| 31 | Alaska | <1K | 0.95× | |
| 32 | Arizona | ~9K | 0.94× | |
| 33 | Oklahoma | ~5K | 0.94× | |
| 34 | Wyoming | <1K | 0.94× | |
| 35 | West Virginia | ~2K | 0.93× | |
| 36 | South Carolina | ~6K | 0.91× | |
| 37 | New York | ~20K | 0.90× | |
| 38 | Virginia | ~10K | 0.90× | |
| 39 | Arkansas | ~3K | 0.89× | |
| 40 | New Jersey | ~10K | 0.88× | |
| 41 | California | ~40K | 0.87× | |
| 42 | Maryland | ~7K | 0.87× | |
| 43 | Nevada | ~4K | 0.81× | |
| 44 | Hawaii | ~2K | 0.79× | |
| 45 | Mississippi | ~3K | 0.75× | |
| 46 | Alabama | ~5K | 0.74× | |
| 47 | Georgia | ~10K | 0.73× | |
| 48 | Louisiana | ~4K | 0.73× | |
| 49 | Texas | ~30K | 0.71× | |
| 50 | Florida | ~20K | 0.71× |
The strongest cross-interests of the Noah Reid audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Brandi Carlile | Music & Radio | 31.18× | ||
| 02 | Melissa Etheridge | Music & Radio | 21.01× | ||
| 03 | Fiona Apple | Music & Radio | 16.53× | ||
| 04 | Bonnie Raitt | Music & Radio | 15.41× | ||
| 05 | Michael Fassbender | Movies & TV | 13.18× | ||
| 06 | Tracy Chapman | Music & Radio | 10.35× | ||
| 07 | Emma Stone | Movies & TV | 10.14× | ||
| 08 | Melanie Lynskey | Movies & TV | 8.22× | ||
| 09 | Joe Walsh | Music & Radio | 7.85× | ||
| 10 | Anna Faris | Movies & TV | 6.59× | ||
| 11 | Brittany Snow | Movies & TV | 5.13× | ||
| 12 | Bob Dylan | Music & Radio | 4.82× | ||
| 13 | Kelly Osbourne | Music & Radio | 4.49× | ||
| 14 | Sustainable energy | Home & Garden | 3.56× | ||
| 15 | Renewable energy | Business & Career | 2.95× | ||
| 16 | FedEx | Business & Career | 2.23× | ||
| 17 | Trader Joe's | Shopping | 1.89× | ||
| 18 | Airbnb | Travel & Leisure | 1.61× | ||
| 19 | Classical music | Music & Radio | 1.56× | ||
| 20 | Podcast | Music & Radio | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.66× | |
| Sustainability | BALANCE | 1.60× | |
| Tradition | CONSERVATISM | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.86× | |
| Healthy Lifestyle | BALANCE | 0.89× | |
| Pet Ownership | JOY | 0.89× |
Noah Reid has an estimated audience of 482,757 people in United States, concentrated in California and Texas.
57.6% of Noah Reid fans are female, 42.4% are male, with an average age of 40.7 years.
Noah Reid fans show strongest brand affinity for Brandi Carlile (31.18×), Emma Stone (10.14×), and Michael Fassbender (13.18×) over the country average.
Noah Reid fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Noah Reid itself, the audience over-indexes on Emma Stone (10.14×), Michael Fassbender (13.18×), Melissa Etheridge (21.01×), and Fiona Apple (16.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Noah Reid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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