Rascasse Audience Intelligence

Olivia Wilde Audience in United States

A data profile of the people who buy, follow and care about Olivia Wilde in United States — modelled from more than twelve digital signal sources. Olivia Wilde has an estimated audience of 4,263,742 people in United States.

#316among Actor Actress or TV Star in United States#920among Person in United States#827in Movies & TV

The average Olivia Wilde fan in United States is 32.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gwendoline Christie, Caitlyn Jenner, Chloë Grace Moretz, with strongest over-indexing on Gwendoline Christie (36.89× the country average).

Demographically, the Olivia Wilde audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Design Affinity, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Olivia Wilde fan in United States is more female, around 32.9 years old, with strong Design Affinity tendencies and a notable affinity for Gwendoline Christie.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Olivia Wilde profile in United States.

Audience size
4.3M
in United States
Gender
57.4%♀
42.6% male
Age
32.9
average years
Country rank
#7617
Person in United States
Fig. 01

Search interest · 12-month trend

+162%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Olivia Wilde fans

57.4% are female, 42.6% are male, average age 32.9.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Olivia Wilde audience in United States
MetricValue
Female57.4%
Male42.6%
Average age32.9
Estimated audience size4,263,742
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Olivia Wilde audience in United States
Age bracketShare%
16-1941%
20-2917%
30-3915%
40-4914%
50+12%
Fig. 04

Worldwide distribution

33.0%

of the worldwide Olivia Wilde audience comes from United States.

Worldwide audience distribution share by country for Olivia Wilde
CountryShare
United States33.0%
United Kingdom9.1%
Germany6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Olivia Wilde audience in United States is strongest.

Fig. 05

Top regions by affinity

Olivia Wilde fans by region: top regions in United States
#RegionReachAffinity×
01Utah~40K1.34×
02Colorado~60K1.25×
03Idaho~20K1.25×
04Washington~70K1.20×
05Montana~10K1.18×
06Oregon~40K1.16×
07Alaska~7K1.16×
08Arizona~70K1.10×
09California~400K1.08×
10Massachusetts~60K1.07×
11Kansas~30K1.07×
12New Hampshire~10K1.07×
13Missouri~50K1.06×
14Illinois~100K1.04×
15Minnesota~50K1.04×
16Iowa~30K1.04×
17North Dakota~7K1.04×
18Vermont~6K1.04×
19Wisconsin~50K1.02×
20Oklahoma~30K1.02×
21Nebraska~20K1.01×
22Maine~10K1.01×
23South Dakota~7K1.01×
24Pennsylvania~100K1.00×
25Michigan~80K1.00×
26Connecticut~30K1.00×
27New Mexico~20K0.99×
28New York~200K0.98×
29Indiana~50K0.98×
30Ohio~90K0.97×
31New Jersey~70K0.97×
32Tennessee~60K0.96×
33Virginia~70K0.95×
34Nevada~30K0.95×
35Texas~200K0.93×
36Kentucky~40K0.93×
37Rhode Island~9K0.93×
38North Carolina~80K0.92×
39Arkansas~20K0.91×
40Hawaii~10K0.91×
41South Carolina~40K0.89×
42Florida~200K0.88×
43Georgia~80K0.87×
44West Virginia~10K0.87×
45Washington, District of Columbia~8K0.87×
46Alabama~40K0.85×
47Maryland~40K0.84×
48Louisiana~30K0.81×
49Delaware~7K0.79×
50Mississippi~20K0.71×
Fig. 06

Affinity by region

Affinity by region — Olivia Wilde, United States
0.71×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Olivia Wilde audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Olivia Wilde audience
#·InterestCategoryAffinity×
01Dan and PhilMusic & Radio43.64×
02Gwendoline ChristieMovies & TV36.89×
03Caitlyn JennerFashion & Accessoires30.14×
04Chloë Grace MoretzMovies & TV29.38×
05Greta GerwigMovies & TV25.14×
06Chiwetel EjioforMovies & TV16.14×
07Ming-Na WenMovies & TV15.93×
08Ian McKellenMovies & TV15.19×
09Alison BrieMovies & TV13.85×
10Russell CroweMovies & TV12.56×
11Alan TudykMovies & TV11.93×
12Seth RogenMovies & TV10.68×
13Steve CarellMovies & TV10.41×
14Obsessed (2009 film)Movies & TV10.36×
15Jeremy RennerMovies & TV9.53×
16Lena DunhamMovies & TV9.17×
17Michael J. FoxMovies & TV8.60×
18Ryan GoslingMovies & TV8.44×
19PeacemakerMovies & TV2.55×
20SupermanMovies & TV2.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Olivia Wilde audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Olivia Wilde audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.24×
Urban LifestyleOPEN1.21×
Luxury OrientationPREMIUM1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Olivia Wilde audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.51×
Community OrientationOPEN0.55×
PatriotismCONSERVATISM0.61×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Olivia Wilde have in United States?

Olivia Wilde has an estimated audience of 4,263,742 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Olivia Wilde fans?

57.4% of Olivia Wilde fans are female, 42.6% are male, with an average age of 32.9 years.

03

Which brands do Olivia Wilde fans like most?

Olivia Wilde fans show strongest brand affinity for Gwendoline Christie (36.89×), Caitlyn Jenner (30.14×), and Chloë Grace Moretz (29.38×) over the country average.

04

Where do Olivia Wilde fans live in United States?

Olivia Wilde fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Olivia Wilde fans also like?

Beyond Olivia Wilde itself, the audience over-indexes on Caitlyn Jenner (30.14×), Chloë Grace Moretz (29.38×), Obsessed (2009 film) (10.36×), and Alison Brie (13.85×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Olivia Wilde. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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