A data profile of the people who buy, follow and care about Ontario Hockey League in United States — modelled from more than twelve digital signal sources. Ontario Hockey League has an estimated audience of 301,154 people in United States.
The average Ontario Hockey League fan in United States is 38.1 years old, more male, and lives primarily in Michigan.
The audience is concentrated in Michigan, Pennsylvania, New York.
The key figures that characterise the Ontario Hockey League profile in United States.
37.3% are female, 62.7% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 37.3% |
| Male | 62.7% |
| Average age | 38.1 |
| Estimated audience size | 301,154 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 15% |
Where the Ontario Hockey League audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~60K | 7.36× | |
| 02 | Pennsylvania | ~30K | 3.27× | |
| 03 | Minnesota | ~7K | 1.51× | |
| 04 | New York | ~30K | 1.49× | |
| 05 | North Dakota | <1K | 1.45× | |
| 06 | Vermont | <1K | 1.41× | |
| 07 | Massachusetts | ~8K | 1.31× | |
| 08 | Ohio | ~10K | 1.26× | |
| 09 | Connecticut | ~4K | 1.23× | |
| 10 | Maine | ~1K | 1.19× | |
| 11 | New Hampshire | ~1K | 1.16× | |
| 12 | Florida | ~20K | 1.12× | |
| 13 | Illinois | ~10K | 1.11× | |
| 14 | Wisconsin | ~5K | 1.11× | |
| 15 | Rhode Island | ~1K | 1.11× | |
| 16 | New Jersey | ~8K | 1.09× | |
| 17 | Colorado | ~5K | 1.03× | |
| 18 | Iowa | ~2K | 0.97× | |
| 19 | South Dakota | <1K | 0.94× | |
| 20 | South Carolina | ~4K | 0.93× | |
| 21 | Washington, District of Columbia | <1K | 0.92× | |
| 22 | Alaska | <1K | 0.91× | |
| 23 | Washington | ~5K | 0.88× | |
| 24 | Missouri | ~4K | 0.85× | |
| 25 | Delaware | <1K | 0.85× | |
| 26 | Montana | <1K | 0.83× | |
| 27 | Oregon | ~3K | 0.81× | |
| 28 | Nevada | ~2K | 0.80× | |
| 29 | Nebraska | ~1K | 0.80× | |
| 30 | Indiana | ~4K | 0.79× | |
| 31 | West Virginia | ~1K | 0.79× | |
| 32 | Idaho | ~1K | 0.76× | |
| 33 | Hawaii | <1K | 0.75× | |
| 34 | Utah | ~2K | 0.72× | |
| 35 | Tennessee | ~4K | 0.70× | |
| 36 | New Mexico | ~1K | 0.70× | |
| 37 | Arizona | ~4K | 0.69× | |
| 38 | Mississippi | ~2K | 0.69× | |
| 39 | California | ~20K | 0.68× | |
| 40 | Virginia | ~5K | 0.68× | |
| 41 | Maryland | ~3K | 0.66× | |
| 42 | Kentucky | ~2K | 0.66× | |
| 43 | Arkansas | ~2K | 0.66× | |
| 44 | Kansas | ~2K | 0.66× | |
| 45 | North Carolina | ~6K | 0.65× | |
| 46 | Oklahoma | ~2K | 0.63× | |
| 47 | Louisiana | ~2K | 0.62× | |
| 48 | Alabama | ~2K | 0.58× | |
| 49 | Georgia | ~5K | 0.57× | |
| 50 | Texas | ~10K | 0.46× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ontario Hockey League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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