Rascasse Audience Intelligence

Oomph! Audience in United States

A data profile of the people who buy, follow and care about Oomph! in United States — modelled from more than twelve digital signal sources. Oomph! has an estimated audience of 250,387 people in United States.

#839among Band in United States#13896among Person in United States#8291in Music & Radio

The average Oomph! fan in United States is 37.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include The Hives, howard stern show, Moby, with strongest over-indexing on The Hives (135.36× the country average).

Demographically, the Oomph! audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Travelling, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Oomph! fan in United States is balanced, around 37.1 years old, with strong Travelling tendencies and a notable affinity for The Hives.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Oomph! profile in United States.

Audience size
250K
in United States
Gender
53.7%♀
46.3% male
Age
37.1
average years
Country rank
#52898
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Oomph! fans

53.7% are female, 46.3% are male, average age 37.1.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for Oomph! audience in United States
MetricValue
Female53.7%
Male46.3%
Average age37.1
Estimated audience size250,387
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Oomph! audience in United States
Age bracketShare%
16-1931%
20-2915%
30-3915%
40-4919%
50+20%
Fig. 04

Worldwide distribution

35.2%

of the worldwide Oomph! audience comes from United States.

Worldwide audience distribution share by country for Oomph!
CountryShare
United States35.2%
Germany15.2%
Malaysia8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Oomph! audience in United States is strongest.

Fig. 05

Top regions by affinity

Oomph! fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~3K3.10×
02Maine~2K1.88×
03Connecticut~4K1.68×
04Massachusetts~7K1.45×
05Kansas~3K1.41×
06Rhode Island<1K1.21×
07Virginia~7K1.18×
08Minnesota~4K1.17×
09New York~20K1.11×
10Vermont<1K1.11×
11North Carolina~8K1.07×
12Washington, District of Columbia<1K1.05×
13South Dakota<1K1.04×
14New Jersey~6K1.01×
15Washington~5K1.00×
16Oregon~3K1.00×
17North Dakota<1K0.99×
18Iowa~2K0.97×
19Montana<1K0.97×
20Pennsylvania~8K0.96×
21Wisconsin~4K0.96×
22Alaska<1K0.96×
23Delaware<1K0.95×
24Missouri~4K0.94×
25Utah~2K0.94×
26Illinois~8K0.93×
27Hawaii<1K0.91×
28Nebraska~1K0.90×
29Ohio~7K0.89×
30Idaho~1K0.89×
31Indiana~4K0.88×
32California~20K0.87×
33Arizona~4K0.87×
34Maryland~4K0.87×
35South Carolina~3K0.87×
36Florida~10K0.86×
37Michigan~6K0.86×
38Colorado~3K0.86×
39Mississippi~2K0.86×
40West Virginia<1K0.85×
41Kentucky~3K0.83×
42Oklahoma~2K0.82×
43Arkansas~2K0.81×
44Georgia~6K0.80×
45Tennessee~4K0.79×
46Louisiana~3K0.79×
47Alabama~3K0.78×
48New Mexico<1K0.78×
49Texas~20K0.77×
50Nevada~2K0.75×
Fig. 06

Affinity by region

Affinity by region — Oomph!, United States
0.75×1.00×3.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Oomph! audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Oomph! audience
#·InterestCategoryAffinity×
01The HivesMusic & Radio135.36×
02MobyMusic & Radio132.39×
03howard stern showMovies & TV117.23×
04MelvinsMusic & Radio108.72×
05RammsteinMusic & Radio48.33×
06Thirty Seconds to MarsMusic & Radio44.01×
07AudioslaveMusic & Radio43.25×
08Tenacious DMusic & Radio39.78×
09LINETechnology & Electronics34.24×
10Three Days GraceMusic & Radio31.32×
11Judas PriestMusic & Radio30.91×
12SoundgardenMusic & Radio27.31×
13Utah MammothSports24.86×
14CanvaTechnology & Electronics22.93×
15Anne HathawayMovies & TV21.48×
16Stone Temple PilotsMusic & Radio18.97×
17Joe WalshMusic & Radio17.76×
18AdobeTechnology & Electronics9.89×
19Britney SpearsMusic & Radio5.11×
20XInternet & Social Media2.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Oomph! audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Oomph! audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.44×
PatriotismCONSERVATISM1.91×
TraditionCONSERVATISM1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Oomph! audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.69×
SustainabilityBALANCE0.75×
Quality AwarenessPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Oomph! have in United States?

Oomph! has an estimated audience of 250,387 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Oomph! fans?

53.7% of Oomph! fans are female, 46.3% are male, with an average age of 37.1 years.

03

Which brands do Oomph! fans like most?

Oomph! fans show strongest brand affinity for The Hives (135.36×), howard stern show (117.23×), and Moby (132.39×) over the country average.

04

Where do Oomph! fans live in United States?

Oomph! fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Oomph! fans also like?

Beyond Oomph! itself, the audience over-indexes on howard stern show (117.23×), Moby (132.39×), Anne Hathaway (21.48×), and Canva (22.93×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Oomph!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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